Personal Information
Organização/Local de trabalho
Washington D.C. Metro Area, VA United States
Cargo
Founder, Managing Principal, The 56 Group, LLC , customer-facing strategies, programs, thought leadership
Setor
Apparel / Fashion
Site
blogs.zdnet.com/crm
Sobre
Paul Greenberg is founder & Managing Principal of The 56 Group, LLC, an advisory firm, focused on customer-facing strategic services.
His book, CRM at the Speed of Light now in its 4th edition, is in 9 languages and been called “the bible of the CRM industry”. It has been used by more than 70 universities as a primary text.
Currently, Paul, often called the “Godfather of CRM”, sits on the Global Advisory Board of the SEAT Consortium as the only non-sports professional of a sports business professionals organization & is a member the University of Texas System’s Transformation Project Advisory Board.
Paul has been the EVP of the CRM Association, the Chairman of the University of Toront...
Marcadores
crm
social crm
social
2.0
social media
web
#customer engagement
scrm
crm 20
social networks
crm 2.0
web 2.0
networks
management
relationship
customer
sentiment
customer experience
technology matrix
microsoft
sap
salesforce
oracle
artificial intellligence
ai
plaftorms
ecosystems
customer engagement
cx
#customer communications management
#ccm
enterprise 20
e20
green bay packers
football
customers
procter & gamble
social customer
speechtek
crm evolution 2009
intelligence
sales
economic
recession
downturn
media
customer relationship management
financial services
customer-centric
banking
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