Dr. Amitabh Mishra
120
Seguidores
Personal Information
Organização/Local de trabalho
Noida Area, India India
Cargo
Faculty of Business Management
Setor
Education
Marcadores
marketing research
marketing management
marketing
business analytics
sampling
amitabh mishra
place decision
basis for territory design
significance of territorisation
types of sales quotas
sales territory
sales quota
disadvantages of sales promotion
advantages of sales promotion
characteristics of sales promotion
objectives of sales promotion
couponing
types/kinds of sales promotion
sales promotion
main tasks in transportation management
transportation management decisions
pipelines
airways
waterways
roadways
railways
modes of transportation
logistics
sales and distribution
transportation
methods of sales forecasting
different kinds of sales forecasts
uses of sales forecast by other department
sales forecasting
line and staff sales organization
line sales organizations
decentralized structures
centralized structures
functions of sales organization
sales organisation
approach
pre-approach/ pre-call planning
prospecting and qualifying
phases in selling process
selling process
objectives of sales management
nature of sales management
sales management:
sales
types of labels
types of packaging
labaling
packaging
limitations of the plc
the stages of the product life cycle
characteristics of plc
product life cycle (
targeting
differentiation
positioning
macro
micro
controllable
non-controllable
promotion
price
productivity
marketing tools
marketing strategies
marketing mix
societal marketing concept
marketing concept
selling concept
product concept
production concept
concepts
marketing philosophies
marketing philosophies or concepts
scope of marketing
buyer
consumer
customer service
demand
wants
needs
physical evidences
service environment
service scape
data collection
questionning
questionnaire method of data collection
sorces of data
primary data
secondary data
types of data
primary & secondary data
statistics discoverability score
research hypotesis
hypothesis
blueprint
research plan
research design
steps in business research
business research process
kinds
classifications
types of business research
analytics
business research
research
procedure of sampling
sample frame
census
population
sample size
non probability sampling
probability samplinng
sampling techniques
short shghtedness
product failure
marketing myopia
use-related usage-situation benefit sought
geographic demographic psychological psychographi
hybrid
factors affecting market segmentation
bases for segmentation (consumer market)
need/benefits of segmentation
market segmentation
forms of direct marketing
digital marketing
online marketing
direct marketing
functions of intermediaries
marketing channels
channel management
types and levels of distribution channels
distribution channel
leadership styles
theories/models/approaches of leadership
importance and characteristics of leadership
concept of leadership
motivation
individual behavior
organisational behaviour
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