ELENA CASTÁN LARA
91
Seguidores
Personal Information
Organização/Local de trabalho
Madrid Area, Spain Spain
Cargo
Digital Strategist at Mutua Madrileña
Setor
Advertising / Marketing / PR
Sobre
I’m Passionate about understanding the emotional aspects of consumer behavior and enabling brands to express their personality. As well to develop new strategies to enhance brands and people in this new multichannel and multi-connected era where digital and offline become one.
I have spent several years working for many brands with different targets in a wide range of categories: Automotive, Telecom , Banking, Hospitality, Drinks & Spirits, Food Chains, Securities and New Business.
My goals in this industry are to continue helping brands to develop projects and not only campaigns, specially looking for new ways of interaction and value exchange through innovation and people needs. As we...
Marcadores
aldeamayor
revista
valladolid
vacaciones
sigojoven
imserso
mayores
cultura
excursión
valladold
viajes
2012
2011
espaa
spain
Ver mais
- Apresentações
- Documentos
- Infográficos
Digital Strategy 101
Bud Caddell
•
Há 10 anos
You Suck At PowerPoint!
Jesse Desjardins - @jessedee
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Há 11 anos
What is Comms Planning?
Julian Cole
•
Há 10 anos
JWT: The Future 100 (December 2014)
J. Walter Thompson Intelligence
•
Há 9 anos
Content Marketing Strategy Workshop
Michael Brenner
•
Há 8 anos
Strategic Planning In Advertising
Griffin Farley
•
Há 14 anos
Search Content vs. Social Content
Semrush
•
Há 8 anos
Digital Strategies for Luxury Brands
Marci Ikeler
•
Há 14 anos
The Ultimate Marketing Guide to Snapchat
Ross Simmonds
•
Há 10 anos
PSFK Future of Retail 2016 Summary Report
PSFK
•
Há 8 anos
50 planners to watch in 2014 - The Planning Salon
Julian Cole
•
Há 10 anos
Why Social Media Chat Bots Are the Future of Communication - Deck
Jan Rezab
•
Há 7 anos
How to fix a Broken Brand (McDonalds Case Study 2015)
Graham Brown
•
Há 9 anos
100 images for visual brainstorming
Marc Heleven
•
Há 11 anos
What is Digital Strategy?
Julian Cole
•
Há 11 anos
Digital Strategy Toolbox 2014
Julian Cole
•
Há 9 anos
Social Media Crisis Management
We Are Social Singapore
•
Há 10 anos
What is consumer insight in advertising?
Aleksas Drozdovskis
•
Há 11 anos
We Are Social's Guide To Building A Connected Strategy
We Are Social Singapore
•
Há 8 anos
Getting unstuck: content strategy for the future
Sara Wachter-Boettcher
•
Há 11 anos