Personal Information
Organização/Local de trabalho
Austin, Texas United States
Setor
Technology / Software / Internet
Site
www.adometry.com/?utm_source=slidesharehome&utm_medium=profilelink&utm_campaign=slideshare
Sobre
Adometry by Google transforms the way the world’s top brands improve marketing performance. Acting as marketing's “system of record,” Adometry solves the complex challenge of integrating, measuring, and
optimizing marketing performance across all channels―both online and offline.
Marcadores
marketing attribution
adometry
marketing
attribution
cross-channel marketing
offline conversions
attribution modeling
marketing and advertising
campaign optimization
advertising optimization
marketing optimization
advertising
imedia brand summit
liveramp
multi-channel
offline integration
onlining data
conversion optimization
cross-channel
rtb
direct mail
optimization
advertising analytics
advanced attribution
data-driven methodology
adobe summit
marketing performance management
marketing measurement
device-level attribution
cross-channel optimization
media mix optimization
cross-channel optimiza
offline conversion
online media
offline purchases
onlining
offline data
malware
botnets
advertising fraud
click fraud. infographic
click forensics
ad-spend
conversion attribution
offline channels
offline
marketing analytics
consumer purchases
offline attribution
online and offline
multi-touch
marketing automation
algorithmic attribution
happy customers
conversions
consumer behavior
cross channel
sales funnel
purchase funnel
real-time bidding
display advertising
big data
digital advertising
display
programmatic buying
catalyst framework
retailer
ideeli
case study
lasikplus
online advertising
display advertising success
analytics
infographic
iab
online retailer
performance anaalytics
digital marketing
last click
erwin penland
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