The document provides tips for using Facebook effectively as a marketing tool, including defining objectives, understanding your audience, using high quality images, incentivizing user engagement, following some platform rules, maintaining skepticism, and managing stress levels. The tips are part of a larger guide on Facebook advertising presented over multiple pages.

1. FACEBOOK,
CONTEÚDO
E #OIOIOI
@larimagr
Friday, August 17, 2012

2. DEFINA SEU
OBJETIVO E
PLANEJE SEUS PASSOS
Friday, August 17, 2012

3. Friday, August 17, 2012

4. Friday, August 17, 2012

5. Friday, August 17, 2012

6. CONHEÇA BEM
O PÚBLICO
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7. RECICLADO,
mas limpinho
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8. Friday, August 17, 2012

9. Friday, August 17, 2012

10. Friday, August 17, 2012

11. imagem é
quase tudo
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12. Friday, August 17, 2012

13. INCENTIVE O FÃ A
COMPAR
TILHAR
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18. TEM COISAS QUE
O DINHEIRO
PODE COMPRAR
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19. facebook.com/advertising
Friday, August 17, 2012

20. RESPEITE
(ALGUMAS)
regras
Friday, August 17, 2012

21. http://bit.ly/M7f30x
w3ha.us/facebook_guidelines
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22. DESCONFIE
SEMPRE
Friday, August 17, 2012

23. E TENTE NÃO
ENLOUQUECER
Friday, August 17, 2012

24. OBRIGADA ;)
@larimagr
larimagr@gmail.com
Friday, August 17, 2012