Presentation don't overwhelm - outsmart (1)

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VWO

SEO Strategies for the win

Marketing

Don’t overwhelm - outsmart
Most projects fail because they chase high volume to compete with each other.
Choose another way! Search for competitors’ weaknesses.

CEO SEOquick & SEOTools.TV
• Started my online journey in
2008

• Opened my SEO agency in 2013

• In 2019, started growing globally

• In 2021, Serpstat ranks my
agency #7 in Ukraine and #15 in
Russia
Anatolii Ulitovskyi

Consider three points:
1. You should know or like the
platform

2. Where your audience is

3. Focusing

There are three directions of getting
organic reach:

- search engines (Google, YouTube)

- social media (LinkedIn, Facebook, Twitter,
Instagram, Pinterest, etc)

- forums, Q/A websites (Reddit, Quora)

Google SEO

Search for topics with:

- A lack of quality content

- Outdated information

- Low competition

- News & trends

YouTube SEO & Suggested Videos

Consider three points:

- Keyword research tools

- YouTube Highlights

- Consistency

Social Media Promotion

Consider three points:

- Choose one platform where you

feel confidence

- Consistency (posting and
commenting)

- Testing

- Connect with others

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Presentation don't overwhelm - outsmart (1)

1. Don’t overwhelm - outsmart Most projects fail because they chase high volume to compete with each other. Choose another way! Search for competitors’ weaknesses.

2. Time is an asset that we can’t get back

3. CEO SEOquick & SEOTools.TV • Started my online journey in 2008 • Opened my SEO agency in 2013 • In 2019, started growing globally • In 2021, Serpstat ranks my agency #7 in Ukraine and #15 in Russia Anatolii Ulitovskyi

4. Consider three points: 1. You should know or like the platform 2. Where your audience is 3. Focusing

5. Paid marketing is overwhelmed and oversaturated! Skip paid marketing until you create a strong brand recognition. Organic reach is the best option if you start from scratch.

6. There are three directions of getting organic reach: - search engines (Google, YouTube) - social media (LinkedIn, Facebook, Twitter, Instagram, Pinterest, etc) - forums, Q/A websites (Reddit, Quora)

7. Google SEO Search for topics with: - A lack of quality content - Outdated information - Low competition - News & trends

8. YouTube SEO & Suggested Videos Consider three points: - Keyword research tools - YouTube Highlights - Consistency

9. Social Media Promotion Consider three points: - Choose one platform where you feel confidence - Consistency (posting and commenting) - Testing - Connect with others

10. Ask me anything

Presentation don't overwhelm - outsmart (1)

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