Personal Information
Organização/Local de trabalho
Greater New York City Area United States
Cargo
SVP, Strategy at R/GA
Setor
Advertising / Marketing / PR
Sobre
I am a New York-based brand and marketing strategist and creative industry leader who sets the future direction for brands, and how this plays out in innovation, action and communication. I tend to work with challenger, media and entertainment brands. My recent experience includes Google, The Coca-Cola Company, The Museum of Modern Art, YouTube, Live Nation, Dos Equis and Pledge Music and, when I worked in Europe, adidas, PlayStation, Sony and Virgin Mobile.
My work often extends into media and popular culture. I have covered Superbowl advertising for The Guardian, turned my Twitter feed into a book published by Random House, and I sit on the advisory board of Wharton Business School's ...
Marcadores
advertising
strategic planning
marketing strategy
euro rscg
data
brands
brand management
havas
consumer insight
insight
bigdata
jess greenwood
big data
analytics
omma
creative
tom morton
marketing
media
ipa
planners
futurology
Ver mais
Apresentações
(4)Gostaram
(4)Facebook Goes Public. What now?
Publicis Modem UK
•
Há 12 anos
Google+ is here. What now?
Publicis Modem UK
•
Há 12 anos
Are You Ready to Form Voltron? (June 2010)
Ben Malbon
•
Há 13 anos
Agile Planning: Learning to Iterate
Made by Many
•
Há 13 anos
Personal Information
Organização/Local de trabalho
Greater New York City Area United States
Cargo
SVP, Strategy at R/GA
Setor
Advertising / Marketing / PR
Sobre
I am a New York-based brand and marketing strategist and creative industry leader who sets the future direction for brands, and how this plays out in innovation, action and communication. I tend to work with challenger, media and entertainment brands. My recent experience includes Google, The Coca-Cola Company, The Museum of Modern Art, YouTube, Live Nation, Dos Equis and Pledge Music and, when I worked in Europe, adidas, PlayStation, Sony and Virgin Mobile.
My work often extends into media and popular culture. I have covered Superbowl advertising for The Guardian, turned my Twitter feed into a book published by Random House, and I sit on the advisory board of Wharton Business School's ...
Marcadores
advertising
strategic planning
marketing strategy
euro rscg
data
brands
brand management
havas
consumer insight
insight
bigdata
jess greenwood
big data
analytics
omma
creative
tom morton
marketing
media
ipa
planners
futurology
Ver mais