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WOMEN
INSTEMWhy an inclusive strategy is critical to closing the science,
technology, engineering, and maths talent gap in Europe
Key Global Workforce Insights from Kelly Services
WORK-LIFE DESIGN IS CRITICAL
TO RETAINING WOMEN IN STEM
European women in STEM not only look for factors
that positively impact work-life balance, they seek
these all along the career spectrum.
Factors that attract Europe’s female
STEM workers by level of position
Factors that would positively impact the balance
between work demands and personal life
Trading it off
% listing flexible work arrangements
as a key evaluation factor
Entry-level
Flexible work arrangements
Wellness programs
Fostered environment of friendships in the workplace
RUSSIA
GERMANY
FRANCE
SWITZERLAND
PORTUGAL
HUNGARY
ITALY
High Tech
Information
Technology
Life Sciences
Engineering
Science
Natural
Resources
100%
0%
Mid-manager
Specialist
Executive
Beyond salary and healthcare benefits, a high percentage
of women across all STEM sectors in Europe consider
flexible work arrangements to be key decision drivers
when evaluating one position over another.
70%
65%
68%
62%
65%
61%
64%
74%
64%
82%
60%
79%
66%
35%
39%
39%
36%
45%
47%
30%
67%
6%
54%
45%
41%
27%
45%
For more flexible
work schedules
or arrangements
For the
opportunity to
work remotely
For additional
vacation time
36% 30% 23%
Many of Europe’s STEM women are willing to pass up
higher pay in return for a more balanced life.
Would you be willing to give up higher pay?
Salary/
benefits
Work/life
balance
Career
advancement
Training/
development
programs
Knowledgeable
colleagues
Innovative
projects
In addition to analyzing worker preferences and psychographic insights
based on survey data from the 2014 and 2015 Kelly Global Workforce
Index, this report incorporates insights from Kelly Free Agent Research
(2015) survey data as well as secondary research sources.
Visit kellyservices.com for additional reports, articles, and insights.
/3
Contents
04 	/ 	Introduction
06 	/ 	The importance of retaining women in STEM
08 	/ 	Why women drop out of STEM careers, and when
11 	/ 	Breaking down the confidence gap
12 	/ 	Taking action
13 	/ 	Why work-life design is critical to retaining women
16 	/ 	Recommendations for boosting female STEM talent
/4
Introduction
INTRODUCTION
If we’re going to reduce the massive talent gap in the science, technology, engineering and
mathematics (STEM) fields across Europe, we have to start engaging more women now, and we have
to work together to do so.Tipping the scale towards a more optimized and gender-diverse STEM
talent pool takes more than just ramping up recruitment efforts—it also involves creating an inclusive
environment that facilitates greater engagement and retention of females in STEM. At the same time,
we must make it a priority to eliminate bias and barriers, to deliver top-down support and institutional
accountability. We must also focus on providing greater mentorship for women in STEM, and on
increasingly raising diversity scores, because there’s a lot at stake—not just for your company, but for
the future of the STEM industry Europe-wide.
As a pioneer in the staffing industry, and in the study of workforce preferences, Kelly Services
takes a high-level look at the need to address the underrepresentation of women in STEM across
Europe, as well as the factors that play a role in successfully engaging them for the long-term
enefit of your organization.
In addition to analysing worker preferences and psychographic insights based on survey data from
the 2014 and 2015 Kelly Global Workforce Index™ (KGWI), this report incorporates insights from
Kelly Free Agent Research (2015) survey data as well as secondary research sources. Unless otherwise
noted, all statistics come from recent Kelly workforce research data.
Visit kellyservices.com for additional reports, articles, and insights.
CONTENTS
/5
CONTENTS
The numbers tell a story of a Europe
risking being left behind by its global
competitors as a shortage of engineers
and scientists—female engineers and
scientists, in particular—feeds into lower
productivity and a loss of domestic and
international trade.
THEIMPORTANCE
OFRETAINING
WOMENINSTEM
/6/6 WOMEN IN STEM
Europe’s lack of STEM-skilled labor has the
potential to significantly constrain its future
economic growth.1
In countries such as the
United States (US), Japan, and South Korea,
investments in scientific research and education
as a share of GDP already exceed those within
the European Union (EU). Competitors are
also developing in emerging economies,
such as those in Southeast Asia, whose share
of high-tech exports has grown impressively
over the past 20 years.2
Unfortunately, the STEM talent gap in Europe
seems set to only get worse: the European
Commission (EC) projects that the IT sector
alone will need an additional 900,000 employees
by as early as 2020.3
As is the case globally,
employment in STEM fields across Europe is
male-dominated. Recent EU research shows
that women account for just 24% of science and
engineering professionals, and 15% of science
and engineering associate professionals.4
In some EU countries, the disparities highlighted
by the underrepresentation of women are
particularly glaring. In the United Kingdom (UK),
for instance, an additional 87,000 graduate-level
engineers are needed each year between now
and 2020,5
yet it has the lowest percentage
of female engineers in the EU, at just 9%.6
As a result, it is forced to rely on immigration
to fill around 20% of skilled roles.
By simply reducing female attrition in STEM
fields, Europe’s STEM skills shortage could be
substantially decreased. However, the barriers to
adding female workers to the STEM talent pool
are many and complex. Take, for example, the
persistent underrepresentation of women
among STEM university graduates: in 2012,
only 12.6% of female university graduates
majored in STEM-related subjects in Europe,
versus 37.5% of male graduates.7
The need for STEM
talent is enormous
These numbers tell a story of a Europe risking
being left behind by its global competitors
as a shortage of engineers and scientists—
female engineers and scientists, in particular—
feeds into lower productivity and a loss of
domestic and international trade.
The drivers behind this gender gap are multiple
and complex. They are rooted in traditional
gender roles and stereotypes, the lack of
The importance of
retaining women in STEM
1 Employment in STEM fields
Across Europe, STEM-fields are male dominated:4
Women account for
just 24% of science
and engineering
professionals
The need for STEM talent is massive:
900,000
additional employees will
be needed in Europe’s
IT sector by as early as 20203
87,000
additional graduate-level
engineers will be needed in
the United Kingdom each year
between now and 20205
CONTENTS
/7
The importance of retaining women in STEM (continued)
1
support for women and men to balance care
responsibilities with work, and the prevalent
political and corporate cultures, to name just a
few. Yet by understanding them—and the key
levers for attracting and retaining skilled female
talent in those fields—companies and workers
can unlock much-needed advantages.
Preventing or filling key skills gaps
Once women join the STEM workforce in
greater numbers, it can help to create a
virtuous circle where retention drives
recruitment, which creates momentum and
scale—boosting further retention.
Increasing innovation and new
product development
Globally, women control about USD$20 trillion
in annual consumer spending.8
This includes
the purchase of products that rely heavily
on STEM talent—such as automotive,
pharmaceutical and consumer-packaged goods
industries. Actively involving women in product
design and re-balancing the male-dominated
professions of design and engineering would
go a long way towards creating products and
services that resonate with women.
Improving organizational
performance and profitability
Hidden biases and barriers cost corporations
billions in revenue per year in turnover. Recent
UK research shows that a diverse workforce that
includes a range of perspectives can improve
creativity and problem-solving, enhancing the
quality of decision-making.9
New global research
from The Peterson Institute for International
Economics and Ernst & Young, meanwhile,
reveals significant correlation between women
in corporate leadership and profitability.10
WOMEN IN STEM
Enhancing corporate reputation
Corporations—and in particular, technology
firms—are under increasing pressure to regularly
report on, and improve, their diversity statistics.
These can generate positive press and enhance
the company’s brand by clearly communicating
that it values diversity. This pressure also
encourage companies to create ‘stretch goals’
and demonstrate continuous progress towards
meeting these goals.
Those who are lackadaisical about diversity
can face a PR nightmare; just one verbal slip
by an executive can create enormous damage,
both externally and internally. In 2014, for
example, Microsoft Chief Executive Satya
Nadella suffered a storm of criticism when he
said women should not ask for raises but instead
rely on “karma” for advancement.11 12
CONTENTS
/8/8
The scarcity of women in STEM is not merely
an education problem or a government or
industry problem. It is a societal problem.
A lack of female role models and mentoring,
gender stereotyping and less family-friendly
flexibility in the STEM fields are all barriers to
women in STEM careers that organizations
will need to address.
Even if women overcome these barriers and
achieve a career in a STEM field, gender bias
and hostile work cultures can cause them to feel
stalled in their careers and more likely than their
male peers to leave their positions.
Where women face challenges
along the STEM career arc
Secondary school and higher education
At risk due to mindset and lack of role models
Research shows that the proportion of girls
doing STEM subjects drops off at A-level
(late high school). In the UK, for example,
lower numbers of females compared to males
were entered for all STEM subjects except
Biology in 2015.13
At university, the trend continues: across Europe,
women hold a disproportionately low share of
most STEM undergraduate degrees. In France,
for instance, only 30% of the total number of
tertiary-level graduates enrolled in STEM studies
in 2015 were women. In Germany, the figure was
even lower, at 23%. In Switzerland, it was 21%.14
Early career
At risk due to lack of support
Research on the gender gap in science reveals
similar disparities. In 2013, only 25.6% of
research roles in France were held by women.
In Germany, the figure was 26.8%; in the UK,
a relatively high 37.8%.15
Additionally, only
15% of all professional information and
communications technology (ICT) roles in
the UK are held by women.16
Globally, women with STEM degrees are less
likely than their male counterparts to work in a
STEM occupation; they are more likely to work
in education or healthcare.17
Why women drop out of
STEM careers, and when
2
WOMEN IN STEM
In France, only 30 percent of the total number
of tertiary-level graduates enrolled in STEM
studies in 2015 were women. The figure is even
lower in Germany, at 23 percent, and
in Switzerland, it was 21 percent.
Higher education challenges
Women hold a disproportionately low share
of STEM undergraduate degrees.
France / 30%
Germany / 23%
Switzerland / 21%
CONTENTS
/9
Mid-career
At risk following motherhood and/or due to
a lack of career growth expectations
Women tend to drop out of the workforce at
key phases in their life and career, most notably
around childbearing years and then again at
mid-management levels, where their networks
and peer ranks start to thin.
Established career
At risk due to isolation and exclusion
Women find themselves with few female peers
in high-level leadership positions. Across the EU,
the proportion of women involved in top-level
business decision-making is very low. Research
shows that in 2012, women occupied a quarter
Women in the boardroom
The number of women occupying seats on boards
in large listed companies in the EU is very low:
FRANCE, LATVIA, SWEDEN
IRELAND, GREECE, ESTONIA, ITALY, PORTUGAL, LUXEMBOURG, HUNGARY
CYPRUS
MALTA
of the seats on boards of large listed companies
in Finland, Latvia, and Sweden and just over a
fifth in France. Yet, there were fewer than one
in 10 in Ireland, Greece, Estonia, Italy, Portugal,
Luxembourg, and Hungary; fewer than one in 20
in Cyprus; and around one in 30 in Malta.18
Technology firms, in particular, have come under
fire for a lack of gender diversity, especially
at the top. The number of female executive
directorships in the 25 manufacturing companies
listed on the FTSE 100 fell from seven in 2013
to six in 2014 before dropping to only five in
2015, underlining the fragility of female board
representation in Europe’s STEM sector.19
Why women drop out of
STEM careers, and when (continued)
2
CONTENTS
Only 56% of the women in STEM sectors
across Europe feel confident that they are
in a position of high demand, compared
to 67% of their male counterparts.
CONTENTS
BREAKING
DOWNTHE
CONFIDENCEGAP
/11/11
Against this backdrop, perhaps it’s not surprising
that data from the most recent Kelly research
reveals that only 56% of the women in STEM
sectors across Europe feel confident that they
are in a position of high demand, compared to
67% of their male counterparts.
In different countries across the EU, the
confidence gap prevails. In Switzerland and in
Hungary, for instance, only 47% of STEM women
feel they are in a position of high demand, along
with 34% in Portugal and 29% in Italy.
The confidence gap also extends across all
key STEM skill sets and all stages of the career
ladder, although it is most pronounced in
engineering, followed by science.
It’s a similar story in Europe’s IT sector. While
relatively confident compared to other STEM
women, female IT workers still have some way to
go before they are as confident of their market
value and ability to compete as their male peers.
The confidence gap also exists across those
industries reliant on STEM talent in Europe.
Compared to men in their industry, STEM women
are least confident across key measures in Life
Sciences, slightly more confident in Natural
Resources and most confident in High Tech.
Breaking down the
confidence gap
3
WOMEN IN STEM
STEM women who feel in a position of high marketplace demand by sector
70%
60%65%
55% 51%
70% High Tech
65% IT
60% Natural Resources
55% Engineers
51% Life Sciences
STEM women who feel in a
position of high marketplace
By country
CONTENTS
Russia / 71%
Switzerland / 47%
Italy / 29%
France / 61%
Hungary / 47%
Germany / 51%
Portugal / 34%
/12
To date, no one has discovered the secret
to closing the confidence gap. However,
cross-industry solutions recommended by
experts are listed below.
Share the statistics and
encourage open discussion
Just publishing some key figures and
encouraging open discussion can help change
behaviors. But talking alone isn’t enough:
senior executives need to also “walk the talk.”
It’s critical that senior executives set the tone
by actively participating at women’s events
and helping to create a culture of diversity and
inclusiveness that encourages both men and
women to excel.
Encourage executives to
actively sponsor high-potential
future women leaders
There are key differences between mentors
and sponsors. Sponsors are senior individuals
with power and influence, who visibly support
colleagues in navigating their career paths and
endorse them within their networks. Mentors are
often behind-the-scenes supporters.
It may also be beneficial for company leaders
to reach out to high-potential candidates and
encourage them to apply for open positions.
Make it easier for women to
be mentors and role models
Receiving praise from mentors and leaders is
a key way to boost women’s confidence and
motivation, and help them overcome negative
perceptions of themselves. Two-thirds of women
in a recent KPMG study felt they had learned
their most important lessons about leadership
from other women, and 82% believed that
networking with female leaders would help them
advance their careers.20
Ensure job descriptions focus on
the must-haves for any role, and
aren’t a quest for “purple unicorns”
A US study21
found that one reason women
don’t apply for jobs or promotions is that
they are socialized to be rule-followers. Often,
they won’t apply for jobs if they don’t meet all
of the requirements.
4
Make sure you don’t add to the problem with
an unrealistic job description. If you send a
message that you’re looking for a “purple
unicorn” that doesn’t exist, you could be scaring
off potential candidates who have the most
important skills of all—the drive and intelligence
to learn new technical skills in an era of
constantly-evolving technologies.22
Investigate gender pay gaps
and invest in closing them
Money talks, and women listen. CEOs who
are serious about gender equality must review
employee compensation at all levels and
close pay gaps.23
Taking action
WOMEN IN STEM
CONTENTS
/13
Mid-manager
37%
Importance of flexible work arrangements for STEM women
What work design elements would you give up higher pay for?
(Percentage who chose flexible work arrangements)
Flexibility
What factors would or could positively impact the
balance between your work demands and personal life?
SpecialistEntry level
29% 38%
Executive
37%
Flexible work arrangements for STEM women
Paid time off for STEM women
70%
49%
65%
33%
58%
51%
69%
44%
Entry level
Entry level
Specialist
Specialist
Mid-manager
Mid-manager
Executive
Executive
Like their global counterparts, European
women in STEM are clearly ambitious, and
highly value career advancement opportunities
when evaluating potential work opportunities.
However, recent Kelly research shows that a
desire for more flexible working arrangements is
also common among STEM women as they seek
greater work-life balance.
Notably, 36% of European female STEM
respondents say they would even be willing to
give up pay in return for more flexible
work schedules or arrangements. A total
of 29% would be prepared to sacrifice
career advancement.
STEM women seek work-life balance
all along the career spectrum
This desire for flexible work arrangements is
important to STEM women of all ages and
levels – from women in entry level and mid-
management roles right across to those in
specialist and executive positions.
5
Why work-life design is critical
to retaining STEM women
WOMEN IN STEM
CONTENTS
/14
Work-life balance as an attractive
employee trait for STEM women
Germany
Italy
Hungary
Portugal
Switzerland
France
Russia
81%
69%
68%
73%
73%
69%
60%
By country
However, these arrangements are especially
valued by European STEM women in specialist
roles. This is perhaps because these women
are seeking the kind of employer support that
demonstrates that they do not have to continue
to prove themselves in typically male-dominated
STEM cultures.
STEM women rate their employers
more highly than their male peers do
on work-life balance
Since European women give more weight
to work-life design support when evaluating
potential employers and positions, it makes
sense that they would end up working for
employers who offer more support. They also
rate their current employer slightly more highly
on work-life support (68%) than their male
peers (64%).
Why work-life design is critical
to retaining STEM women (continued)
5
CONTENTS
/15
To increase female retention numbers,
STEM employers must take a top-down,
multi-pronged approach in creating
a more attractive and supportive
environment for women.
ADDRESSINGTHE
CHALLENGEOF
RETAININGWOMEN
INSTEM
CONTENTS
/16
Evaluate change efforts
As with any corporate priority, create
accountability measures and track progress
against goals. Gather feedback on a regular
basis—and listen to it. Tweak programs based
on input from STEM talent.
Provide support for
competing responsibilities
As we have seen, flexitime and other family-
friendly policies are critical—but these must be
offered to all employees, not just women. And
it’s vital that anyone taking advantage of flexible
arrangements is actively encouraged, with
direct managers and senior leadership acting as
models in the adoption of flexible arrangements.
Initiatives that only support women or
other underrepresented groups can be
counterproductive, as those employees
may hesitate to participate for fear of being
further marginalized.
Successful firms have adopted the following
measures to counter this effect:
•	 Making work-life design elements such
as flexible schedules the norm
•	 Making it easier for employees to take
time off from work and to return
•	 Providing extended parental leave options
to both women and men.
Offer formal peer support programs
Employee resource groups such as a women’s
forum or working parents’ connection are
valuable tools to help women feel they truly
belong in STEM fields. Best practices include
an executive sponsor for each group. Learning
communities around patenting or innovation
can also provide networks, support, role models,
and professional development.
Recommendations for
boosting female STEM talent
It takes a multi-pronged approach from all parties involved to create meaningful,
lasting changes in the retention of women in STEM fields—from parents and
teachers all the way up to executive leadership in Europe’s leading STEM
companies. So what measures should firms be looking to put in place?
Offer clear steps for performance
evaluation and promotion
Clearly articulate measurable steps for
promotion, and identify and work to close
any gender pay gaps.
Reduce subtle biases and barriers
It’s also important to educate others on how
bias may affect the composition of teams and
the assignment of tasks. Subtle biases include
tokenism, gender or colour “blindness,”
and within-group competitiveness versus
collaboration. Provide sensitivity training to
increase awareness of these biases, and offer
ways to reduce them across the board—
beginning with recruitment, and continuing
through to employee development and
performance evaluation and promotion.
6
WOMEN IN STEM
CONTENTS
/17
Recommendations for boosting
female STEM talent (continued)
6
Cultivate mentorships to aid
employee development
While the majority of women in STEM want
mentors, there are few women in the upper
ranks of STEM fields to serve in this role, which
can be a source of frustration and attrition.
As well as encouraging mentorships—both
male and female—it’s important to value
mentoring and employee development as
performance evaluation or promotion criteria.
Cultivate executive sponsors
Mentors are invaluable for helping women
understand the unwritten rules of their industry
and workplace and to prepare entry-level to
mid-career women for promotion. At the same
time, sponsors are necessary for moving this
nurtured talent into senior leadership roles.
Individuals with sponsors are most satisfied with
their rate of advancement.
Refine recruitment/
selection practices
Job postings should be worded to encourage
women to apply. For example, use phrases
such as: “ability to work on diverse teams.” Job
posting language should not reflect stereotypical
masculine or feminine behaviors. Interviewers
and search committees should be educated on
reducing unconscious attitudes of bias.
Promote more women
to company boards
Since October 2010, the EC has put the issue
of women and boards high on its political
agenda. It has been considering a directive since
2013 that would force publicly listed companies
to allocate 40% of their board seats to women.24
Progress is slow, but it is happening. As of
October 2014, the average share of women
on the boards of the largest publicly listed
companies across the EU had reached 20.2%,
an increase of more than 8 percentage points
since 2010.25
Meanwhile, in early 2015, Germany passed a law
requiring its biggest public companies, including
Bayer, BMW, Merck, and Volkswagen, to allocate
30% of their board seats to women by the
beginning of 2016.24
WOMEN IN STEM
NOTE: Baseline framework was created by NCWIT; framework updated and expanded with KGWI data and other insight gathered
by market intelligence. https://www.ncwit.org/ resources/women-it-facts-infographic-2015-update CONTENTS
/18 Footnotes
1
	 CEPS Policy Brief, “The Opportunity Costs of STEM Degrees and the Unmet Needs of the Low-Skilled: Two Labour Market Problems Explained,”
By Ilaria Maselli and Miroslav Beblavý, June 26, 2013 http://aei.pitt.edu/42911/1/PB295_IM_%26_MB_Labour_Market_Problems.pdf
2
	 Business Europe, “Plugging the Skills Gap—The clock is ticking (science, technology, engineering, and maths),”
2011 https://www.businesseurope.eu/sites/buseur/files/media/imported/2011-00855-E.pdf
3
	 ITProPortal, “A new style of learning is essential to plugging the STEM skills gap,” By Julian Wragg, January 3, 2016 http://
www.itproportal.com/2016/01/03/new-style-learning-essential-plugging-stem-skills-gap/#ixzz3xpOIvBU4
4
	 Publications Office of the European Union, Luxembourg, “A New Method to Understand Occupational Gender Segregation in European Labour Markets,” By
Burchell, B. Hardy, V., Rubery, J. and Smith, M, 2014 http://ec.europa.eu/justice/gender-equality/files/documents/150119_segregation_report_web_en.pdf
5
	 Institute for Public Policy Research, “Women in Engineering: Fixing the Talent Pipeline,” September 2014 http://
www.ippr.org/files/publications/pdf/women-in-engineering_ Sept2014.pdf?noredirect=1
6
	 EngineeringUK, “UK has Lowest Number of Female Engineers in Whole of Europe,” 2014 http://www.engineeringuk.com/View/?con_id=145
7
	 European Parliament, Directorate General for Internal Policies, Policy Department A: Economic and Scientific Policy, “Encouraging STEM Studies
for the Labour Market,” March 2015 http://www.europarl.europa.eu/RegData/etudes/STUD/2015/542199/IPOL_ STU(2015)542199_EN.pdf
8
	 Harvard Business Review, “The Female Economy,” By Michael J Silverstein and Kate Sayre, 2009, https://hbr.org/2009/09/the-female-economy
9
	 United Kingdom Department for Business and Innovation Skills, “The Business Case for Equality and Diversity,” January 2013 http://base-uk.org/
sites/base-uk.org/files/knowledge/Business%20Case%20for%20Equality%20and%20Diversity/the_business_case_for_equality_and_diversity.pdf
10
	 The Peterson Institute for International Economics and Ernst & Young, “Is Gender Diversity Profitable? Evidence from a Global
Study,” February 2016 http://www.ey.com/US/en/Newsroom/News-releases/news-ey-new-research-from-the-peterson-institute-for-
international-economics-and-ey-reveals-significant-correlation-between-women-in-corporate-leadership-and-profitability
11
	 The Guardian, “Microsoft CEO Satya Nadella: women, don’t ask for a raise,” October 9, 2014 http://www.
theguardian.com/technology/2014/oct/10/microsoft-ceo-satyanadella-women-dont-ask-for-a-raise
12
	 Ethical Corporation, “Inequality briefing: Diversity – Gender on the agenda,” By April Streeter, May 7, 2015 http://womenemployed.org/sites/default/files/
Ethical%20Corporation%20Magazine%2C%20Inequality%20briefing-Diversity%20 %E2%80%93%20Gender%20on%20the%20agenda%2C%205.7.15.pdf
13
	 Women in Science, Technology and Education (WISE), “Women in STEM: The Talent Pipeline from Classroom to
Boardroom,” July 2015, www.wisecampaign.org.uk/uploads/wise/files/WISE_UK_Statistics_2014.pdf
14
	 World Economic Forum, “The Global Gender Gap Report 2015,” http://reports.weforum.org/global-gender-gap-report-2015/
15
	 Unesco Institute for Statistics, “Factsheet: Women in Science,” November 2015, http://www.uis.unesco.
org/ScienceTechnology/Documents/fs34-2015-women%20in%20science-en.pdf
16
	 Women in Science, Technology and Education (WISE), “Women in STEM: The Talent Pipeline from Classroom to
Boardroom,” July 2015, www.wisecampaign.org.uk/uploads/wise/files/WISE_UK_Statistics_2014.pdf
17
	 The Boston Globe, “Elite business group needs to add diversity,” By Yvonne Abraham, January 14, 2016 http://www.bostonglobe.
com/metro/2016/01/13/massachusettscompetitive-partnership-needs-add-diversity/1qL0fVEvOYX77oHvHtj9NJ/story.html
18
	 European Commission, “Women in Economic Decision-Making in the EU: A Progress Report,” 2012,
http://ec.europa.eu/justice/gender-equality/files/women-on-boards_en.pdf
19
	 Women in Science, Technology and Education (WISE), “Women in STEM: The Talent Pipeline from Classroom to
Boardroom,” July 2015, www.wisecampaign.org.uk/uploads/wise/files/WISE_UK_Statistics_2014.pdf
20
	 KPMG, “KPMG Women’s Leadership Study: Moving Women Forward into Leadership Roles,” 2015 http://www.
kpmg.com/US/en/IssuesAndInsights/ArticlesPublications/Documents/womens-leadership-study.pdf
21
	 Harvard Business Review, “Why Women Don’t Apply for Jobs Unless They’re 100%Qualified,” By Tara Sophia Mohr,
August 25, 2014 https://hbr.org/2014/08/why-women-dont-apply-for-jobs-unless-theyre-100-qualified
22
	 LinkedIn.com, “Beware of the Purple Unicorn (with wings) When Hiring,” By Kenneth Chestnut, May 11, 2014 https://
www.linkedin.com/pulse/20140511185036-3720-beware-of-the-purple-unicorn-with-wings
23
	 McKinsey & Co and LeanIn.org, “Women in the Workplace,” 2015 http://womenintheworkplace.com/ui/pdfs/Women_in_the_Workplace_2015.pdf?v=5
24
	 CNET, “Like it or not, Europe’s quota system puts women on boards,” By Stephan Shankland, May 7, 2015
http://www.cnet.com/news/like-it-or-not-europes-quotasystem-puts-women-on-boards
25
	 European Commission, “New women on boards figures show continued progress,” January 20, 2015
http://ec.europa.eu/justice/newsroom/gender-equality/news/150120_en.htm
CONTENTS
About Kelly Services
As a global leader in providing workforce solutions, Kelly Services, Inc. (Nasdaq: KELYA,
KELYB) and its subsidiaries, offer a comprehensive array of outsourcing and consulting
services as well as world-class staffing on a temporary, temporary-to-hire, and direct-hire
basis. In 2016, the Company is commemorating 70 years of industry leadership. Kelly®
has
a role in managing employment opportunities for more than one million workers around
the globe by employing 550,000 of these individuals directly with the remaining workers
engaged through its talent supply chain network of supplier partners.  Revenue in 2015 was
$5.5 billion.  Visit kellyservices.com and connect with us on Facebook, LinkedIn®
, & Twitter®
.  
kellyservices.com
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An Equal Opportunity Employer. © 2016 Kelly Services, Inc. 16-0067

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KGWI: Women in STEM - A European Perspective

  • 1. WOMEN INSTEMWhy an inclusive strategy is critical to closing the science, technology, engineering, and maths talent gap in Europe Key Global Workforce Insights from Kelly Services
  • 2. WORK-LIFE DESIGN IS CRITICAL TO RETAINING WOMEN IN STEM European women in STEM not only look for factors that positively impact work-life balance, they seek these all along the career spectrum. Factors that attract Europe’s female STEM workers by level of position Factors that would positively impact the balance between work demands and personal life Trading it off % listing flexible work arrangements as a key evaluation factor Entry-level Flexible work arrangements Wellness programs Fostered environment of friendships in the workplace RUSSIA GERMANY FRANCE SWITZERLAND PORTUGAL HUNGARY ITALY High Tech Information Technology Life Sciences Engineering Science Natural Resources 100% 0% Mid-manager Specialist Executive Beyond salary and healthcare benefits, a high percentage of women across all STEM sectors in Europe consider flexible work arrangements to be key decision drivers when evaluating one position over another. 70% 65% 68% 62% 65% 61% 64% 74% 64% 82% 60% 79% 66% 35% 39% 39% 36% 45% 47% 30% 67% 6% 54% 45% 41% 27% 45% For more flexible work schedules or arrangements For the opportunity to work remotely For additional vacation time 36% 30% 23% Many of Europe’s STEM women are willing to pass up higher pay in return for a more balanced life. Would you be willing to give up higher pay? Salary/ benefits Work/life balance Career advancement Training/ development programs Knowledgeable colleagues Innovative projects In addition to analyzing worker preferences and psychographic insights based on survey data from the 2014 and 2015 Kelly Global Workforce Index, this report incorporates insights from Kelly Free Agent Research (2015) survey data as well as secondary research sources. Visit kellyservices.com for additional reports, articles, and insights.
  • 3. /3 Contents 04 / Introduction 06 / The importance of retaining women in STEM 08 / Why women drop out of STEM careers, and when 11 / Breaking down the confidence gap 12 / Taking action 13 / Why work-life design is critical to retaining women 16 / Recommendations for boosting female STEM talent
  • 4. /4 Introduction INTRODUCTION If we’re going to reduce the massive talent gap in the science, technology, engineering and mathematics (STEM) fields across Europe, we have to start engaging more women now, and we have to work together to do so.Tipping the scale towards a more optimized and gender-diverse STEM talent pool takes more than just ramping up recruitment efforts—it also involves creating an inclusive environment that facilitates greater engagement and retention of females in STEM. At the same time, we must make it a priority to eliminate bias and barriers, to deliver top-down support and institutional accountability. We must also focus on providing greater mentorship for women in STEM, and on increasingly raising diversity scores, because there’s a lot at stake—not just for your company, but for the future of the STEM industry Europe-wide. As a pioneer in the staffing industry, and in the study of workforce preferences, Kelly Services takes a high-level look at the need to address the underrepresentation of women in STEM across Europe, as well as the factors that play a role in successfully engaging them for the long-term enefit of your organization. In addition to analysing worker preferences and psychographic insights based on survey data from the 2014 and 2015 Kelly Global Workforce Index™ (KGWI), this report incorporates insights from Kelly Free Agent Research (2015) survey data as well as secondary research sources. Unless otherwise noted, all statistics come from recent Kelly workforce research data. Visit kellyservices.com for additional reports, articles, and insights. CONTENTS
  • 5. /5 CONTENTS The numbers tell a story of a Europe risking being left behind by its global competitors as a shortage of engineers and scientists—female engineers and scientists, in particular—feeds into lower productivity and a loss of domestic and international trade. THEIMPORTANCE OFRETAINING WOMENINSTEM
  • 6. /6/6 WOMEN IN STEM Europe’s lack of STEM-skilled labor has the potential to significantly constrain its future economic growth.1 In countries such as the United States (US), Japan, and South Korea, investments in scientific research and education as a share of GDP already exceed those within the European Union (EU). Competitors are also developing in emerging economies, such as those in Southeast Asia, whose share of high-tech exports has grown impressively over the past 20 years.2 Unfortunately, the STEM talent gap in Europe seems set to only get worse: the European Commission (EC) projects that the IT sector alone will need an additional 900,000 employees by as early as 2020.3 As is the case globally, employment in STEM fields across Europe is male-dominated. Recent EU research shows that women account for just 24% of science and engineering professionals, and 15% of science and engineering associate professionals.4 In some EU countries, the disparities highlighted by the underrepresentation of women are particularly glaring. In the United Kingdom (UK), for instance, an additional 87,000 graduate-level engineers are needed each year between now and 2020,5 yet it has the lowest percentage of female engineers in the EU, at just 9%.6 As a result, it is forced to rely on immigration to fill around 20% of skilled roles. By simply reducing female attrition in STEM fields, Europe’s STEM skills shortage could be substantially decreased. However, the barriers to adding female workers to the STEM talent pool are many and complex. Take, for example, the persistent underrepresentation of women among STEM university graduates: in 2012, only 12.6% of female university graduates majored in STEM-related subjects in Europe, versus 37.5% of male graduates.7 The need for STEM talent is enormous These numbers tell a story of a Europe risking being left behind by its global competitors as a shortage of engineers and scientists— female engineers and scientists, in particular— feeds into lower productivity and a loss of domestic and international trade. The drivers behind this gender gap are multiple and complex. They are rooted in traditional gender roles and stereotypes, the lack of The importance of retaining women in STEM 1 Employment in STEM fields Across Europe, STEM-fields are male dominated:4 Women account for just 24% of science and engineering professionals The need for STEM talent is massive: 900,000 additional employees will be needed in Europe’s IT sector by as early as 20203 87,000 additional graduate-level engineers will be needed in the United Kingdom each year between now and 20205 CONTENTS
  • 7. /7 The importance of retaining women in STEM (continued) 1 support for women and men to balance care responsibilities with work, and the prevalent political and corporate cultures, to name just a few. Yet by understanding them—and the key levers for attracting and retaining skilled female talent in those fields—companies and workers can unlock much-needed advantages. Preventing or filling key skills gaps Once women join the STEM workforce in greater numbers, it can help to create a virtuous circle where retention drives recruitment, which creates momentum and scale—boosting further retention. Increasing innovation and new product development Globally, women control about USD$20 trillion in annual consumer spending.8 This includes the purchase of products that rely heavily on STEM talent—such as automotive, pharmaceutical and consumer-packaged goods industries. Actively involving women in product design and re-balancing the male-dominated professions of design and engineering would go a long way towards creating products and services that resonate with women. Improving organizational performance and profitability Hidden biases and barriers cost corporations billions in revenue per year in turnover. Recent UK research shows that a diverse workforce that includes a range of perspectives can improve creativity and problem-solving, enhancing the quality of decision-making.9 New global research from The Peterson Institute for International Economics and Ernst & Young, meanwhile, reveals significant correlation between women in corporate leadership and profitability.10 WOMEN IN STEM Enhancing corporate reputation Corporations—and in particular, technology firms—are under increasing pressure to regularly report on, and improve, their diversity statistics. These can generate positive press and enhance the company’s brand by clearly communicating that it values diversity. This pressure also encourage companies to create ‘stretch goals’ and demonstrate continuous progress towards meeting these goals. Those who are lackadaisical about diversity can face a PR nightmare; just one verbal slip by an executive can create enormous damage, both externally and internally. In 2014, for example, Microsoft Chief Executive Satya Nadella suffered a storm of criticism when he said women should not ask for raises but instead rely on “karma” for advancement.11 12 CONTENTS
  • 8. /8/8 The scarcity of women in STEM is not merely an education problem or a government or industry problem. It is a societal problem. A lack of female role models and mentoring, gender stereotyping and less family-friendly flexibility in the STEM fields are all barriers to women in STEM careers that organizations will need to address. Even if women overcome these barriers and achieve a career in a STEM field, gender bias and hostile work cultures can cause them to feel stalled in their careers and more likely than their male peers to leave their positions. Where women face challenges along the STEM career arc Secondary school and higher education At risk due to mindset and lack of role models Research shows that the proportion of girls doing STEM subjects drops off at A-level (late high school). In the UK, for example, lower numbers of females compared to males were entered for all STEM subjects except Biology in 2015.13 At university, the trend continues: across Europe, women hold a disproportionately low share of most STEM undergraduate degrees. In France, for instance, only 30% of the total number of tertiary-level graduates enrolled in STEM studies in 2015 were women. In Germany, the figure was even lower, at 23%. In Switzerland, it was 21%.14 Early career At risk due to lack of support Research on the gender gap in science reveals similar disparities. In 2013, only 25.6% of research roles in France were held by women. In Germany, the figure was 26.8%; in the UK, a relatively high 37.8%.15 Additionally, only 15% of all professional information and communications technology (ICT) roles in the UK are held by women.16 Globally, women with STEM degrees are less likely than their male counterparts to work in a STEM occupation; they are more likely to work in education or healthcare.17 Why women drop out of STEM careers, and when 2 WOMEN IN STEM In France, only 30 percent of the total number of tertiary-level graduates enrolled in STEM studies in 2015 were women. The figure is even lower in Germany, at 23 percent, and in Switzerland, it was 21 percent. Higher education challenges Women hold a disproportionately low share of STEM undergraduate degrees. France / 30% Germany / 23% Switzerland / 21% CONTENTS
  • 9. /9 Mid-career At risk following motherhood and/or due to a lack of career growth expectations Women tend to drop out of the workforce at key phases in their life and career, most notably around childbearing years and then again at mid-management levels, where their networks and peer ranks start to thin. Established career At risk due to isolation and exclusion Women find themselves with few female peers in high-level leadership positions. Across the EU, the proportion of women involved in top-level business decision-making is very low. Research shows that in 2012, women occupied a quarter Women in the boardroom The number of women occupying seats on boards in large listed companies in the EU is very low: FRANCE, LATVIA, SWEDEN IRELAND, GREECE, ESTONIA, ITALY, PORTUGAL, LUXEMBOURG, HUNGARY CYPRUS MALTA of the seats on boards of large listed companies in Finland, Latvia, and Sweden and just over a fifth in France. Yet, there were fewer than one in 10 in Ireland, Greece, Estonia, Italy, Portugal, Luxembourg, and Hungary; fewer than one in 20 in Cyprus; and around one in 30 in Malta.18 Technology firms, in particular, have come under fire for a lack of gender diversity, especially at the top. The number of female executive directorships in the 25 manufacturing companies listed on the FTSE 100 fell from seven in 2013 to six in 2014 before dropping to only five in 2015, underlining the fragility of female board representation in Europe’s STEM sector.19 Why women drop out of STEM careers, and when (continued) 2 CONTENTS
  • 10. Only 56% of the women in STEM sectors across Europe feel confident that they are in a position of high demand, compared to 67% of their male counterparts. CONTENTS BREAKING DOWNTHE CONFIDENCEGAP
  • 11. /11/11 Against this backdrop, perhaps it’s not surprising that data from the most recent Kelly research reveals that only 56% of the women in STEM sectors across Europe feel confident that they are in a position of high demand, compared to 67% of their male counterparts. In different countries across the EU, the confidence gap prevails. In Switzerland and in Hungary, for instance, only 47% of STEM women feel they are in a position of high demand, along with 34% in Portugal and 29% in Italy. The confidence gap also extends across all key STEM skill sets and all stages of the career ladder, although it is most pronounced in engineering, followed by science. It’s a similar story in Europe’s IT sector. While relatively confident compared to other STEM women, female IT workers still have some way to go before they are as confident of their market value and ability to compete as their male peers. The confidence gap also exists across those industries reliant on STEM talent in Europe. Compared to men in their industry, STEM women are least confident across key measures in Life Sciences, slightly more confident in Natural Resources and most confident in High Tech. Breaking down the confidence gap 3 WOMEN IN STEM STEM women who feel in a position of high marketplace demand by sector 70% 60%65% 55% 51% 70% High Tech 65% IT 60% Natural Resources 55% Engineers 51% Life Sciences STEM women who feel in a position of high marketplace By country CONTENTS Russia / 71% Switzerland / 47% Italy / 29% France / 61% Hungary / 47% Germany / 51% Portugal / 34%
  • 12. /12 To date, no one has discovered the secret to closing the confidence gap. However, cross-industry solutions recommended by experts are listed below. Share the statistics and encourage open discussion Just publishing some key figures and encouraging open discussion can help change behaviors. But talking alone isn’t enough: senior executives need to also “walk the talk.” It’s critical that senior executives set the tone by actively participating at women’s events and helping to create a culture of diversity and inclusiveness that encourages both men and women to excel. Encourage executives to actively sponsor high-potential future women leaders There are key differences between mentors and sponsors. Sponsors are senior individuals with power and influence, who visibly support colleagues in navigating their career paths and endorse them within their networks. Mentors are often behind-the-scenes supporters. It may also be beneficial for company leaders to reach out to high-potential candidates and encourage them to apply for open positions. Make it easier for women to be mentors and role models Receiving praise from mentors and leaders is a key way to boost women’s confidence and motivation, and help them overcome negative perceptions of themselves. Two-thirds of women in a recent KPMG study felt they had learned their most important lessons about leadership from other women, and 82% believed that networking with female leaders would help them advance their careers.20 Ensure job descriptions focus on the must-haves for any role, and aren’t a quest for “purple unicorns” A US study21 found that one reason women don’t apply for jobs or promotions is that they are socialized to be rule-followers. Often, they won’t apply for jobs if they don’t meet all of the requirements. 4 Make sure you don’t add to the problem with an unrealistic job description. If you send a message that you’re looking for a “purple unicorn” that doesn’t exist, you could be scaring off potential candidates who have the most important skills of all—the drive and intelligence to learn new technical skills in an era of constantly-evolving technologies.22 Investigate gender pay gaps and invest in closing them Money talks, and women listen. CEOs who are serious about gender equality must review employee compensation at all levels and close pay gaps.23 Taking action WOMEN IN STEM CONTENTS
  • 13. /13 Mid-manager 37% Importance of flexible work arrangements for STEM women What work design elements would you give up higher pay for? (Percentage who chose flexible work arrangements) Flexibility What factors would or could positively impact the balance between your work demands and personal life? SpecialistEntry level 29% 38% Executive 37% Flexible work arrangements for STEM women Paid time off for STEM women 70% 49% 65% 33% 58% 51% 69% 44% Entry level Entry level Specialist Specialist Mid-manager Mid-manager Executive Executive Like their global counterparts, European women in STEM are clearly ambitious, and highly value career advancement opportunities when evaluating potential work opportunities. However, recent Kelly research shows that a desire for more flexible working arrangements is also common among STEM women as they seek greater work-life balance. Notably, 36% of European female STEM respondents say they would even be willing to give up pay in return for more flexible work schedules or arrangements. A total of 29% would be prepared to sacrifice career advancement. STEM women seek work-life balance all along the career spectrum This desire for flexible work arrangements is important to STEM women of all ages and levels – from women in entry level and mid- management roles right across to those in specialist and executive positions. 5 Why work-life design is critical to retaining STEM women WOMEN IN STEM CONTENTS
  • 14. /14 Work-life balance as an attractive employee trait for STEM women Germany Italy Hungary Portugal Switzerland France Russia 81% 69% 68% 73% 73% 69% 60% By country However, these arrangements are especially valued by European STEM women in specialist roles. This is perhaps because these women are seeking the kind of employer support that demonstrates that they do not have to continue to prove themselves in typically male-dominated STEM cultures. STEM women rate their employers more highly than their male peers do on work-life balance Since European women give more weight to work-life design support when evaluating potential employers and positions, it makes sense that they would end up working for employers who offer more support. They also rate their current employer slightly more highly on work-life support (68%) than their male peers (64%). Why work-life design is critical to retaining STEM women (continued) 5 CONTENTS
  • 15. /15 To increase female retention numbers, STEM employers must take a top-down, multi-pronged approach in creating a more attractive and supportive environment for women. ADDRESSINGTHE CHALLENGEOF RETAININGWOMEN INSTEM CONTENTS
  • 16. /16 Evaluate change efforts As with any corporate priority, create accountability measures and track progress against goals. Gather feedback on a regular basis—and listen to it. Tweak programs based on input from STEM talent. Provide support for competing responsibilities As we have seen, flexitime and other family- friendly policies are critical—but these must be offered to all employees, not just women. And it’s vital that anyone taking advantage of flexible arrangements is actively encouraged, with direct managers and senior leadership acting as models in the adoption of flexible arrangements. Initiatives that only support women or other underrepresented groups can be counterproductive, as those employees may hesitate to participate for fear of being further marginalized. Successful firms have adopted the following measures to counter this effect: • Making work-life design elements such as flexible schedules the norm • Making it easier for employees to take time off from work and to return • Providing extended parental leave options to both women and men. Offer formal peer support programs Employee resource groups such as a women’s forum or working parents’ connection are valuable tools to help women feel they truly belong in STEM fields. Best practices include an executive sponsor for each group. Learning communities around patenting or innovation can also provide networks, support, role models, and professional development. Recommendations for boosting female STEM talent It takes a multi-pronged approach from all parties involved to create meaningful, lasting changes in the retention of women in STEM fields—from parents and teachers all the way up to executive leadership in Europe’s leading STEM companies. So what measures should firms be looking to put in place? Offer clear steps for performance evaluation and promotion Clearly articulate measurable steps for promotion, and identify and work to close any gender pay gaps. Reduce subtle biases and barriers It’s also important to educate others on how bias may affect the composition of teams and the assignment of tasks. Subtle biases include tokenism, gender or colour “blindness,” and within-group competitiveness versus collaboration. Provide sensitivity training to increase awareness of these biases, and offer ways to reduce them across the board— beginning with recruitment, and continuing through to employee development and performance evaluation and promotion. 6 WOMEN IN STEM CONTENTS
  • 17. /17 Recommendations for boosting female STEM talent (continued) 6 Cultivate mentorships to aid employee development While the majority of women in STEM want mentors, there are few women in the upper ranks of STEM fields to serve in this role, which can be a source of frustration and attrition. As well as encouraging mentorships—both male and female—it’s important to value mentoring and employee development as performance evaluation or promotion criteria. Cultivate executive sponsors Mentors are invaluable for helping women understand the unwritten rules of their industry and workplace and to prepare entry-level to mid-career women for promotion. At the same time, sponsors are necessary for moving this nurtured talent into senior leadership roles. Individuals with sponsors are most satisfied with their rate of advancement. Refine recruitment/ selection practices Job postings should be worded to encourage women to apply. For example, use phrases such as: “ability to work on diverse teams.” Job posting language should not reflect stereotypical masculine or feminine behaviors. Interviewers and search committees should be educated on reducing unconscious attitudes of bias. Promote more women to company boards Since October 2010, the EC has put the issue of women and boards high on its political agenda. It has been considering a directive since 2013 that would force publicly listed companies to allocate 40% of their board seats to women.24 Progress is slow, but it is happening. As of October 2014, the average share of women on the boards of the largest publicly listed companies across the EU had reached 20.2%, an increase of more than 8 percentage points since 2010.25 Meanwhile, in early 2015, Germany passed a law requiring its biggest public companies, including Bayer, BMW, Merck, and Volkswagen, to allocate 30% of their board seats to women by the beginning of 2016.24 WOMEN IN STEM NOTE: Baseline framework was created by NCWIT; framework updated and expanded with KGWI data and other insight gathered by market intelligence. https://www.ncwit.org/ resources/women-it-facts-infographic-2015-update CONTENTS
  • 18. /18 Footnotes 1 CEPS Policy Brief, “The Opportunity Costs of STEM Degrees and the Unmet Needs of the Low-Skilled: Two Labour Market Problems Explained,” By Ilaria Maselli and Miroslav Beblavý, June 26, 2013 http://aei.pitt.edu/42911/1/PB295_IM_%26_MB_Labour_Market_Problems.pdf 2 Business Europe, “Plugging the Skills Gap—The clock is ticking (science, technology, engineering, and maths),” 2011 https://www.businesseurope.eu/sites/buseur/files/media/imported/2011-00855-E.pdf 3 ITProPortal, “A new style of learning is essential to plugging the STEM skills gap,” By Julian Wragg, January 3, 2016 http:// www.itproportal.com/2016/01/03/new-style-learning-essential-plugging-stem-skills-gap/#ixzz3xpOIvBU4 4 Publications Office of the European Union, Luxembourg, “A New Method to Understand Occupational Gender Segregation in European Labour Markets,” By Burchell, B. Hardy, V., Rubery, J. and Smith, M, 2014 http://ec.europa.eu/justice/gender-equality/files/documents/150119_segregation_report_web_en.pdf 5 Institute for Public Policy Research, “Women in Engineering: Fixing the Talent Pipeline,” September 2014 http:// www.ippr.org/files/publications/pdf/women-in-engineering_ Sept2014.pdf?noredirect=1 6 EngineeringUK, “UK has Lowest Number of Female Engineers in Whole of Europe,” 2014 http://www.engineeringuk.com/View/?con_id=145 7 European Parliament, Directorate General for Internal Policies, Policy Department A: Economic and Scientific Policy, “Encouraging STEM Studies for the Labour Market,” March 2015 http://www.europarl.europa.eu/RegData/etudes/STUD/2015/542199/IPOL_ STU(2015)542199_EN.pdf 8 Harvard Business Review, “The Female Economy,” By Michael J Silverstein and Kate Sayre, 2009, https://hbr.org/2009/09/the-female-economy 9 United Kingdom Department for Business and Innovation Skills, “The Business Case for Equality and Diversity,” January 2013 http://base-uk.org/ sites/base-uk.org/files/knowledge/Business%20Case%20for%20Equality%20and%20Diversity/the_business_case_for_equality_and_diversity.pdf 10 The Peterson Institute for International Economics and Ernst & Young, “Is Gender Diversity Profitable? Evidence from a Global Study,” February 2016 http://www.ey.com/US/en/Newsroom/News-releases/news-ey-new-research-from-the-peterson-institute-for- international-economics-and-ey-reveals-significant-correlation-between-women-in-corporate-leadership-and-profitability 11 The Guardian, “Microsoft CEO Satya Nadella: women, don’t ask for a raise,” October 9, 2014 http://www. theguardian.com/technology/2014/oct/10/microsoft-ceo-satyanadella-women-dont-ask-for-a-raise 12 Ethical Corporation, “Inequality briefing: Diversity – Gender on the agenda,” By April Streeter, May 7, 2015 http://womenemployed.org/sites/default/files/ Ethical%20Corporation%20Magazine%2C%20Inequality%20briefing-Diversity%20 %E2%80%93%20Gender%20on%20the%20agenda%2C%205.7.15.pdf 13 Women in Science, Technology and Education (WISE), “Women in STEM: The Talent Pipeline from Classroom to Boardroom,” July 2015, www.wisecampaign.org.uk/uploads/wise/files/WISE_UK_Statistics_2014.pdf 14 World Economic Forum, “The Global Gender Gap Report 2015,” http://reports.weforum.org/global-gender-gap-report-2015/ 15 Unesco Institute for Statistics, “Factsheet: Women in Science,” November 2015, http://www.uis.unesco. org/ScienceTechnology/Documents/fs34-2015-women%20in%20science-en.pdf 16 Women in Science, Technology and Education (WISE), “Women in STEM: The Talent Pipeline from Classroom to Boardroom,” July 2015, www.wisecampaign.org.uk/uploads/wise/files/WISE_UK_Statistics_2014.pdf 17 The Boston Globe, “Elite business group needs to add diversity,” By Yvonne Abraham, January 14, 2016 http://www.bostonglobe. com/metro/2016/01/13/massachusettscompetitive-partnership-needs-add-diversity/1qL0fVEvOYX77oHvHtj9NJ/story.html 18 European Commission, “Women in Economic Decision-Making in the EU: A Progress Report,” 2012, http://ec.europa.eu/justice/gender-equality/files/women-on-boards_en.pdf 19 Women in Science, Technology and Education (WISE), “Women in STEM: The Talent Pipeline from Classroom to Boardroom,” July 2015, www.wisecampaign.org.uk/uploads/wise/files/WISE_UK_Statistics_2014.pdf 20 KPMG, “KPMG Women’s Leadership Study: Moving Women Forward into Leadership Roles,” 2015 http://www. kpmg.com/US/en/IssuesAndInsights/ArticlesPublications/Documents/womens-leadership-study.pdf 21 Harvard Business Review, “Why Women Don’t Apply for Jobs Unless They’re 100%Qualified,” By Tara Sophia Mohr, August 25, 2014 https://hbr.org/2014/08/why-women-dont-apply-for-jobs-unless-theyre-100-qualified 22 LinkedIn.com, “Beware of the Purple Unicorn (with wings) When Hiring,” By Kenneth Chestnut, May 11, 2014 https:// www.linkedin.com/pulse/20140511185036-3720-beware-of-the-purple-unicorn-with-wings 23 McKinsey & Co and LeanIn.org, “Women in the Workplace,” 2015 http://womenintheworkplace.com/ui/pdfs/Women_in_the_Workplace_2015.pdf?v=5 24 CNET, “Like it or not, Europe’s quota system puts women on boards,” By Stephan Shankland, May 7, 2015 http://www.cnet.com/news/like-it-or-not-europes-quotasystem-puts-women-on-boards 25 European Commission, “New women on boards figures show continued progress,” January 20, 2015 http://ec.europa.eu/justice/newsroom/gender-equality/news/150120_en.htm CONTENTS
  • 19. About Kelly Services As a global leader in providing workforce solutions, Kelly Services, Inc. (Nasdaq: KELYA, KELYB) and its subsidiaries, offer a comprehensive array of outsourcing and consulting services as well as world-class staffing on a temporary, temporary-to-hire, and direct-hire basis. In 2016, the Company is commemorating 70 years of industry leadership. Kelly® has a role in managing employment opportunities for more than one million workers around the globe by employing 550,000 of these individuals directly with the remaining workers engaged through its talent supply chain network of supplier partners.  Revenue in 2015 was $5.5 billion.  Visit kellyservices.com and connect with us on Facebook, LinkedIn® , & Twitter® .   kellyservices.com This information may not be published, broadcast, sold, or otherwise distributed without prior written permission from the authorized party. All trademarks are property of their respective owners An Equal Opportunity Employer. © 2016 Kelly Services, Inc. 16-0067