I have presented on the topic of Location Based Services or LBS, locally and this is the slides from the presentation.

1. Location location location

2. Location based
• First found via cell tower
triangulation
• First device: Palm VII in
1999
• First apps using LBS:
weather.com & traffictouch
• First uses of GPS: Loopt,
Fire Eagle & Brightkite

3. Merchants beware
• Google search
Blah blah
blah
• Reviews
• Custom placemarks
• User created venues

9. Custom placemarks
(Made by me and not actual check ins)

10. Custom placemarks
(Made by me and not actual check ins)

11. Custom placemarks
(Made by me and not actual check ins)

14. Merchant
partnership

18. Get Customers
Coupons/promos/interaction
benefits for you as well

24. • Getting to know you....

25. multiple check in
possibilities
• gowalla-trips
• foursquare check-ins
• brightkite wall
• whrrl story

26. Gowalla trips
• User created spots to check in that make a
complete trip or story
• Excellent for tourism or scavenger hunts

27. Foursquare custom
checkins
• Swarm badge
• Mayor rewards

28. Brightkite wall
• search term and
location
• include twitter term
• continually updates
• pictures and
updates

32. you can make
recommendations,
suggest societies
and make a photo
story of any
location or event

33. Facebook
Places

34. map to
location

35. places can
connect to
fan pages

36. Safety issues

37. ALWAYS Check your
settings
What is a friend?

38. Keys to safety
• Turn location services off
• Educate yourself and use privacy settings
• Careful with share to Twitter/Facebook
• Don't set exact home location
• Be judicious!

39. Thank you
For being here