Esitys Alma Talentin TIVI UX -Think Big! -tapahtumassa 6.6.2017.
People + change -presentation at TIVI UX -Think Big! -event in Helsinki 6.6.2017. Mostly in english, with some Finnish thrown in.
1. IHMISET JA MUUTOSTIVI UX Think Big, 6.6.2017
Sami Niemelä
Founding partner, designer
@samin
+358 50 528 9265
sami@nordkapp.fi
2.
3.
4. www.nordkapp.fi
@Nordkapp
HEL AMS
As a company, our DNA is international and digital.
We have been working on several continents and
currently have studios in Helsinki and Amsterdam.
Our reach
6. Our work
We work with ING in Amsterdam to
build new financial products and
services. You’ll hear more about
this in early 2017.
7. Our work
in 2015, we worked with
Santander to enhance their
innovation capabilities via
product design. strm.finance is
a platform consisting of digital
service and physical sensor.
11. We work with Umbra to make their
mission of to display any 3D content
in real time on any piece of hardware.
+
12. www.nordkapp.fi
@NordkappOur work
We worked on Sonera rebrand to
Telia inside organisation, on
customer experience vision,
organisation structure and strategy,
and of course products and
services: Minun Telia app, and
telia.fi
#UUSIYHTEYS
13.
14.
15. The future always comes too
fast and in the wrong order.”
― Alvin Toffler
“
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@samin
16.
17.
18. Automation Metaverse
Abundance
Scarcity
Climate change, uncertainty, politics, ethics
Moore’s law, platform economy, cryptocurrencies, new work
Augmented /
mixed /
virtual reality
New interfaces
Big Data
AI
Robotics
Machine learning
Nanotech
Biotech
29. Agility is about flexibility and the
ability of an organization to rapidly
adapt and steer itself in a new
direction. It’s about minimizing
handovers and bureaucracy, and
empowering people.
—Bart Schlatmann, ING
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@samin
38. “For majority, sleep
isn’t a medical
problem, it’s a
psychological
problem.”
“If you’re happier
and healthier you
can give so much to
others.”
“Sleep is the the
bedrock of life”
“Everything gets
better after a good
nights sleep”
+
39. +
Don’t get me wrong. I love
Wendy’s, but I’ve never
thought I was participating
in “leadership, innovation,
and partnerships” when I
ordered a hamburger
there.”
“
— Guy Kawasaki on mantras
46. Design competence mostly
as an external asset
Design competence
internalized from a design
department
Design competence owned
by every end to end product
team
Design is embedded
throughout the whole
organisation
TIME +1 Years +2 Years +3 Years
Degrees of Maturity
AdaptedfromSabineJunginger’srelationshipmodel
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@samin
47. NOT selling OUR way of doingThis is not the design process you are looking for
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@samin
53. KUUNTELE KITEYTÄ VIESTI TODENNA
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@samin
HAASTATTELUT
TUTKIMUS
VISIO
ORGANISAATIO
ROADMAP
KESKUSTELE
KUUNTELE
ITEROI
TUOTTEET
PALVELUT
ASIAKKUUS
TAPA TOIMIA
MITTARIT
…
MATKA ON VASTA ALUSSA
55. ✅ OIKEAT IHMISET
✅ VISIO JA KITEYTYS
✅ JALKAUTUS TEOIKSI
✅ OIKEA TAPA TEHDÄ
✅ OIKEAT MITTARIT
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@samin
MUUTTUVAN BISNEKSEN
CHECKLIST
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@samin