Startup Weekend Pitching Basics

1. Basic Pitching 101

2. 5 Min
+
3 Min Q & A

3. Name
Colour
Font

4. Problem?

5. 1 person presents, maximum 2

6. This is not a slide
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8. Use Powerful Images

10. Slow it down

11. If you demo…..

12. 1. Logo, One Line Pitch [5s]
2. Problem [40s]
3. MKT/Customer Validation [50s]
4. Solution/Demo [60s]
5. Business Model/Competition [60s]
6. Go-To-Market [45s]
7. Team [20s]
8. Call to Action [20s]

13. Judging Criteria
Validation
Execution
& Design
Business
Model

14. Judging Criteria
•Did your team get out and talk to customers?
•Are you actually solving a problem?
•Have you identified a specific target market?
Validation
Execution
& Design
Business
Model

15. Judging Criteria
•Do you have an MVP or prototype?
•How functional is your technical demo?
•Design Matters! Is your product easy to use?
Validation
Execution
& Design
Business
Model

16. Judging Criteria
•Are you solving a problem? (value proposition)
•Is your idea unique?
•How do you plan on making this a successful business?
Validation
Execution
& Design
Business
Model

17. http://startupweekend.org/teamregistration
8PM
Tech Check

18. Sample Judges Questions
• What’s the worst thing that has happened this
weekend?
• What’s the most impressive thing you have
achieved this weekend?
• Who would you hire or how would you add to your
team?
• What problems/hurdles are you anticipating?
• What is the next step with the product evolution?
• What obstacles will you face and how will you
overcome them?
• How does your product work in more detail?
• What are you going to do next?
• What do you understand that others don’t?
• Where do new users come from?
• How big an opportunity is there?
• Who are your competitors?
• How many users do you have?
• Why isn’t someone already doing this?
• What are the top things users want?
• How do you know customers need what you’re
making?
• What domain expertise do you have?
• What is your distribution strategy?
• What has surprised you about user behaviour?
• What part of your project are you going to build
first?
• What resistance will they have to trying you and
how will you overcome it?
• How are you understanding customer needs?
• Who might become competitors?
• What do you understand about your users?
• What is your user growth rate?
• What are the key things about your field that
outsiders don’t understand?
• If your startup succeeds, what additional areas
might you be able to expand into?
• What do you know about this space/product
others don’t know?
• How much does customer acquisition cost?
• How many users are paying?
• How is your product different?
• What makes new users try you?

19. 1. Logo, One Line Pitch [5s]
2. Problem [40s]
3. MKT/Customer Validation [50s]
4. Solution/Demo [60s]
5. Business Model/Competition [60s]
6. Go-To-Market [45s]
7. Team [20s]
8. Call to Action [20s]