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Michael Langguth
MOBILE APPS + WEBSITES
9%	
  of	
  clothing	
  is	
  sold	
  online	
  £31bn	
  yearly	
  
UK	
  has	
  the	
  highest	
  rate	
  of	
  online	
  shoppers	
  in	
  the	
  world	
  




 Fashion online is huge
Fashion	
  &	
  Tech	
  is	
  the	
  ho>est	
  area	
  for	
  startups	
  in	
  2013	
  
               Pinterest	
  fastest	
  growing	
  website	
  	
  




Fashion & technology
1. Getting inspired
Crowd-sourced inspiration
h>p://danielmoses.blogspot.co.uk/2012/02/creaHng-­‐mood-­‐boards-­‐on-­‐pinterest.html	
  




   Digital moodboards
!                          !



The	
  Design	
          The	
  Pantone	
         Sketchbook	
  Pro	
  	
  
Library	
  app	
  	
     app	
  




 Design apps
!




Trend forecasting
2.	
  ConnecHng	
  and	
  building	
  a	
  community
Blogging
Some more tools
3.	
  Making	
  money




At least a little bit…
Affiliate marketing
Affiliate marketing
Affiliate marketing
4.	
  Making	
  more	
  money




Selling your products
Marketplaces
Your own website
Your own shopping app
http://fashion-incubator.com/
      http://www.thedesigntrust.co.uk/
             http://nesta.org.uk

           Events to go to:
           1.  Editions
           2.  Seedhack: fashion & tech
           3.  Decoded Fashion




Useful websites
1.  Getting inspired
         2.  Building a community
            3.  Making money




Fashion is online
If you are a blogger –
   get in touch for an interview on our
           fashion & tech blog




michael@poqstudio.com

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