Time for a Little R&R (Revenue and Reviews) A Focus on Geolocation websites: FourSquare, Urbanspoon, Yelp, etc.
•Transferir como PPTX, PDF•
1 gostou•557 visualizações
If you’ve wondered whether you should expand your online footprint beyond your business’ website but aren’t quite sure how to proceed, the Ohio Restaurant Association (ORA) has your answer. The ORA Restaurant Education Series (RES) is presenting a free social media webinar series that will help you reach guests and boost your revenue. Each webinar in the series is dedicated to a different subject matter that will allow participants to focus on one social media platform at a time; to make decisions about which platforms work best for them; and to ask questions of Shon Christy, founder of Eat Drink Promote and host of all of the webinars in this series, one of the industry’s premier subject matter experts in online promotions.
Recomendados
Recomendados
Mais conteúdo relacionado
Mais de Ohio Restaurant Association
Mais de Ohio Restaurant Association (17)
Último
Último (7)
Time for a Little R&R (Revenue and Reviews) A Focus on Geolocation websites: FourSquare, Urbanspoon, Yelp, etc.
- 1. Time for a little R & R (Revenue & Reviews) Yelp & Foursquare July 1, 2014 2:00 p.m. Heartland Payment Systems is the Lead Sponsor of all RES events. The ORA Restaurant Education Series (RES) provides members free access to educational events that help them sustain and grow their businesses and are developed based on member feedback. RES events support a key ORA initiative: the education of our members.
- 3. • View, select and test your audio • Submit questions • Q&A addressed at the end of today’s session • Everyone will receive an email with a link to view a recorded version of today’s session • Your feedback is important! A survey will pop up after the close of the webinar. Please complete it.
- 4. Shon Christy, Founder of Eat Drink Promote & Current President of Focal Point Social Media shon@fclpnt.com 330.247.2447
- 6. • Yelp & Foursquare Stats • Yelp & Foursquare Profiles • Yelp & Foursquare Monitoring • 3 Keys for IMPACT • Examples • Q and A
- 7. • 132 million average monthly users • 35-54 largest age group on Yelp • 47 million Yelp reviews • 35% of reviews come from a mobile device • 59% of Yelp searches on mobile • 80,000 deals on Yelp • 200,000 daily calls from Yelp • 200,000 directions received from Yelp
- 19. • 50 million users • 6 billion check-ins • 1.7 million businesses on Foursquare • 60 million venues • 40 million tips left • 1.4 million - Most liked Foursquare page - Starbucks • 1 million+ - Most checked into venue - Atlanta International Airport
- 25. • Part of a Multifaceted Plan • Promote • Print • On Premise • Email Signature • Direct Mail • Email Campaigns
- 26. • Listen • Respond • Engage
- 28. Remaining Social Media Webinar Series sessions: Every Tuesday at 2:00 p.m. • July 8th Instagram - Pics and Profits • July 15th Pinterest - Pin to Win • July 22nd Google + - Just Another Pretty Facebook? • July 29th Mobile apps - So Many Apps. So Little Time. Other RES events • August 6th Is Franchising the Right Choice? 2:00 p.m. Go to www.ohiorestaurant.org/res NOW to register!
Notas do Editor
- Good Afternoon. I am Bren Cueni, Manager, Member Services with the Ohio Restaurant Association It’s my pleasure to welcome you to this free Ohio Restaurant Association – Restaurant Education Series event. Tim for a little R&R - A focus on Yelp and Foursquare. This is the 3rd in a series of 7 webinars on social media. The ORA Restaurant Education Series (RES) provides members free access to educational-focused events that help them sustain and grow their businesses and are developed based on member feedback. RES events support a key ORA initiative: the education of our members. All educational events are posted on the ORA website – www.ohiorestaurant.org go to the Education & Events Tab then Restaurant Education Series for information. This is also where this webinar along with the powerpoint slides will be posted in the next 3-5 business days. Heartland Payment Systems is the Lead Sponsor of all RES events. We thank them for their support of this valuable programming.
- Currently, we’re looking at an example of the GoToWebinar Attendee Interface which is made up of two parts. The Viewer Window on the left, which allows you to see everything the Presenter will share on his/her screen, and the Control Panel at the right. Within that Control Panel is how you can participate in today’s event, so let’s look at that.
- Clicks 1, 2, and 3 By clicking the orange arrow, you can open and close your control Panel Click 4 From the View Menu you can also set the Control Panel not to auto-hide when inactive if you prefer to keep it always open. Click 5 The Audio pane provides audio information. By default you have joined the Webinar via Mic & Speakers. Click 6 Click Audio Setup to select your computer speaker or headset devices. Clicks 7, 8 and 9 If you prefer, you can join the audio via telephone by selecting Use Telephone, and the dial-in information will be displayed, including an Audio PIN. Click 10, 11, 12 At the end of the presentation we will answer your questions, please to send questions to our Webinar staff through the Question box. Simply type in your question and click send.
- Shon is the founder of EAT DRINK PROMOTE, a food service focused marketing company. Since its inception in 2010, hundreds of companies have turned to Shon for his expertise in crafting strategic social media messaging that builds brands and garners results. In addition, Shon is a partner in Emerging Chefs and helps start-up restaurateurs get exposure. Shon has spoken to groups all over the country on the topic of driving revenue with the incredible power of social media including the North America Pizza & Ice Cream show as well as the Florida Restaurant and Lodging show for the past 2 years. Shon is also the president of Focal Point Social Media, a brand new company
- I’d like to take this opportunity to thank our Shon for providing his expert advice. When the webinar ends, a survey will pop up. Please take a moment to fill out the survey, I promise it will take no longer than 3 minutes. As you can see from this slide we have a lot of education happening at the ORA in the coming weeks. We hope you are able to join us on these webinars. You can register for the events by going to our website, ohiorestaurant.org, RES page Thank you for your participation today and for your continued investment in the Ohio Restaurant Association through membership.