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© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Nature Fresh Acti Lite
Generate, sustain and amplify the fans interest around the campaign
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
#SpotTheDifference
#AchhePapa
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
• 4 creative(s)
Achhe PapaTVC
5 Hours 15 Minutes in India and major cities
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Teaser Building Phase
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Fans showed their excitement by
sharing GIFs
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
#SpotTheDifference
Tweets
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations
Generated
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
….more conversations
generated
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
WorldwideTrend #16IndiaTrend #1
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
DelhiTrend #3 KolkataTrend #3 JaipurTrend #4
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
PuneTrend #3 Mumbai Trend #3 PatnaTrend #3
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
NagpurTrend #4 AmritsarTrend #3
AhmedabadTrend
#4
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Campaign reached to the right set of
audience, primarily Women
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Web/Mobile
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A huge fan base get into the
handle and flooded it with
tweets
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A huge fan base get into the
handle and flooded it with
tweets
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
• Fans were asked to watch the Achhe PapaTVC
• #AcchePapa
3 Hours 20 Minutes in India and major cities
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations generated around
#AchhePapaTVC
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations generated around
#AchhePapaTVC
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Conversations generated around
#AchhePapaTVC
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Mumbai Trend #15IndiaTrend #4
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
JaipurTrend #17DelhiTrend #4
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Campaign reached to the right set of
audience, primarily Women
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Web/Mobile
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A sizeable population with a
huge fan base tweeted
positively
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
A huge fan base get into the
handle and flooded it with
tweets
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
Before the Campaign started After the Campaign ended
YOUTUBEVIEWS
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
#SpotTheDifference
• 7,000+
• 63.8%
half an hour
• 55.5 millions
1,129 unique users
#AchhePapa
• 1,000+
• 92.3%
3.20
Hours
• 9 million
482 unique users
© 2004-15. Neuronimbus Software Services Pvt. Ltd.All Rights Reserved.
https://twitter.com/neuronimbus
https://www.facebook.com/neuronimbus

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