Every broker knows that connection with those in his or her office is essential to team building, engagement, culture and increasing opportunities. However, the old office meeting, where agents sit around and moan about their non-sellable listings have left many of your agents' resistance to attending. The ubiquity of information has made it hard for many managers to find relevance in the agent’s life. Matthew Rathbun shares how his focus on telling the agent’s story and that of the firms has increased attendance. The tools to tell these stories are all around you and can help you craft an experience and not just another meeting.
15. Transaction-Solving
Stories
• Scenario base
• Let audience work the problem
• Use visuals in slides
• Refer to contract/rule
• Audience should save the world
• Acknowledge those who lead
16. System-Solving Stories
• Scenario base
• Let audience work the problem
• Don’t tell them; show them
• Make it practical
• Frame retention benefit to them
• Cross-Platform
• Look outside the industry