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Phoenix Medical Systems (P) Ltd, INDIA
We Work towards reducing child mortality rates and to improve maternal health
Infant Warmer
Embrace tied up with Phoenix
Medical Systems in 2015 to
manufacture and market Embrace
Nest globally.
Embrace Innovations is a social
enterprise aiming to provide a line
of innovative, affordable medical
devices for emerging markets,
starting with an infant warmer
Hypothermia is a well-known challenge. Hence, we find provision of warmth included as a critical component of care in
standards for equipping facilities of any level providing even basic newborn care.
20,000,000
premature and low birth weight
babies born every year
3,000,000
babies die within 1 month of birth
every year. 8,000,000 in India
Hypothermia
is recognized as a
significant problem
affecting pre-term and low-
birth weight babies
Traditional solutions are either unsafe and ineffective,
or expensive and require a constant supply of electricity and trained healthcare
workers
Light bulbs Radiant warmers Traditional incubators
Current Options
This picture shows an NICU in a government hospital in India. None of the radiant warmers were being used at the time of the
photograph as there was no power to run these high-wattage machines. One would need significant investment in diesel generators
and fuel. Another challenge is chronic shortage of staff trained well enough to use these sophisticated machines.
• Works without continuous power
• Easy to use for low-skilled staff
• Safe – no power near the baby
• Lower staff burden
• Better feeding
• Portable to use anywhere
• Highly affordable – several babies with
one heater
Provide warmth
anywhere, everywhere
Embrace Nest™ has three components
1. Heat WarmPak in
AccuTemp heater*
3. Place baby in
BabyWrap*
2. Place WarmPak in
sanitized BabyWrap*
Maintains a temperature of
~37C for 4-6 hours*
*Please see product brochure or manual for details on usage and performance
How it works
Provide warmth
anywhere, everywhere
A versatile solution with many uses, Embrace
Nest helps complete the warm chain that is critical to
newborns’ well-being. Doctors have adopted it for many
uses in the journey from birth to home whenever they are
unable to use traditional equipment and kangaroo mother
care.
Embrace Nest saved the life of this
850g baby at Government Hospital,
Bangalore.
Sundari’s baby was just 850g when
placed in Embrace Nest, the only
available option to maintain his
temperature.
The doctors told us that without
Embrace, the baby would have died.
Fortunately, the baby survived and
was discharged from the hospital a
few weeks after this picture was
taken.
Many radiant warmers
in this government hospital were
in disrepair. The Embrace Nest
is often used as a back-up in
NICU when the load exceeds
the hospital’s capacity.
Maputo Central Hospital,
Mozambique faces frequent power-cuts and as a result, the
radiant warmers in NICU are unable to provide continuous
warmth to babies. The Embrace Nest is used as a back-up to
the radiant warmers in NICU during times of power-cuts.
At this government hospital in Kerala, India, we
saw this grandmother coming from post-natal ward by herself to
switch the WarmPak™ for her grandchild. Embrace Nest’s
simplicity allows mothers and families to provide warmth reliably
in conjunction with Kangaroo Mother Care (KMC) with minimal
oversight from an often over-burdened nursing staff.
Anita’s 2.35 kg baby
born in a government
community health
centre, Rajasthan, India
was significantly
hypothermic. But was
discharged home safely after
a night in Embrace Nest. A
22-year-old mother who had
two failed pregnancies, Anita
is seen here proudly cradling
her healthy baby 10 days
later at home.
Kirthi had lost her first baby. She gave birth a second baby girl who weighed just 1.6
kilograms. Embrace provided critical warmth for the baby’s survival. Five months later, the
child was healthy and had grown significantly.
An orphan who has suffered all
through her life, Ayato was
thankful for being able to take care
of her premature baby at a
nonprofit hospital in Uganda.
Embrace provides the ability to
bring high-quality care within
reach of the underprivileged.
For the first time ever,
Embrace Nest was
used to provide warmth
to triplets, seen here
sleeping with their
mother in Kabul,
Afghanistan.
Baby Long weighed less than 1 kilogram
when he was rescued by an orphanage in
Beijing. The orphanage staff attribute his
survival to the warmth provided by a
month of care in Embrace. Baby Long,
now a toddler, has just been adopted by a
family in the US.
mktg@betmedical.com
Mexico
Guatemala India
China
Afghanistan
Nepal
Uganda
Zambia
Mozambique
Somalia
Ghana
South Sudan
Embrace Nest is now in use around the world through partnerships
McKinsey
Social Innovation
Video Award
Gold Award
for
Social Impact
Global Awards & Recognition
Global awards and recognition
CNN interviewer:
Have you
ever seen
this gadget
save a
baby’s life?
Dr. Asha Benakappa:*
Yes.
*Professor of Pediatrics,
Vani Vilas Government Medical College
Bangalore
“This unit can be used in the growing nursery
where there are VLBW [Very Low Birth
Weight], ELBW [Extremely Low Birth Weight]
babies. Mothers can depend on this when they
can relax 2-3 hours instead of KMC [Kangaroo
Mother Care].
In the post-natal wards of a tertiary care
centre, e.g., SAT Hospital, there are babies who
are with their mother till they achieve their BW
(birth weight). It will be useful if the
paramedical staff / ANMs [Auxiliary Nurse
Midwives] can be trained to use this; it will be
highly effective to reduce morbidity &
mortality.
We use it in our NICU also when we find
short of radiant warmers, when the bed
occupancy increases.
It can be recommended for use in paediatric
surgery theatre, ECHO, MRI room (if
compatible with MRI), and transport to other
hospitals.”
Feedback from SAT Hospital,
Trivandrum Medical College
Medical practitioners using our products are our best advocates
I'm involved in a nonprofit that does work in Guatemala,
Benin, India, and some of the extremely poor
indigenous communities we serve could seriously use
this. I'd love to obtain a few of these to bring to
Guatemala on an upcoming trip this fall.
--XeniJardin, BoingBoing Editor, San Francisco
We are a nonprofit program providing
health care to fragile infants. We have
read about your product, and we want
one! PLEASE! We only have one
incubator, and it is almost always broken
or not working as we have continual
power problems. Help!
--Valerie, Morgan Jaybe Infant Care
Center, Honduras
The majority of premature babies are never given a
chance to make it out of the hospital. Because there
are no incubators the babies are left to die. They are
put on a table or directly in the trash without the
comforting touch of their mothers in those final
moments. THIS is why I am interested in Embrace!
-- Crystal, Uganda
We operate an orphanage in Southern Sudan
and see premature babies on a regular basis.
The warmer that you designed would be a
miracle worker for us to have in our clinic. Are
these available for purchase yet? If so, we
would be VERY interested in having one. -
Amy, Sudan
Recently, a woman from the
community we serve gave birth to
a two pound baby girl…we had to
spend a large portion of our health
project budget to keep the baby
on an incubator at the nearest full-
service hospital (two hours away).
I would be interested in purchasing
your Embrace incubators for use in
our soon-to-be-established
community health center. -- Haley,
Dominican Republic
Global Need
My (adopted ) daughter was thought to be 3 months
premature when they found her at the side of the
road. They brought her to the orphanage, but no-one
thought she would live. It was 97 degrees outside but
the little baby was suffering from hypothermia as she
was so underweight and could not produce any of her
own body heat. By some miracle a mercy mission
team from a hospital 8 hours drive away were visiting
the orphanage that very day. Thankfully they saved
her life . I was wondering if it is possible for us to
purchase the warmer now and start getting them into
some of the orphanages and care homes? - Leslie,
China
Phoenix drives to work towards a future where every Newborn has access to
high - quality Medical care

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Embrace Infant Warmer

  • 1. Phoenix Medical Systems (P) Ltd, INDIA We Work towards reducing child mortality rates and to improve maternal health Infant Warmer
  • 2. Embrace tied up with Phoenix Medical Systems in 2015 to manufacture and market Embrace Nest globally. Embrace Innovations is a social enterprise aiming to provide a line of innovative, affordable medical devices for emerging markets, starting with an infant warmer
  • 3. Hypothermia is a well-known challenge. Hence, we find provision of warmth included as a critical component of care in standards for equipping facilities of any level providing even basic newborn care. 20,000,000 premature and low birth weight babies born every year 3,000,000 babies die within 1 month of birth every year. 8,000,000 in India Hypothermia is recognized as a significant problem affecting pre-term and low- birth weight babies
  • 4. Traditional solutions are either unsafe and ineffective, or expensive and require a constant supply of electricity and trained healthcare workers Light bulbs Radiant warmers Traditional incubators Current Options
  • 5. This picture shows an NICU in a government hospital in India. None of the radiant warmers were being used at the time of the photograph as there was no power to run these high-wattage machines. One would need significant investment in diesel generators and fuel. Another challenge is chronic shortage of staff trained well enough to use these sophisticated machines.
  • 6. • Works without continuous power • Easy to use for low-skilled staff • Safe – no power near the baby • Lower staff burden • Better feeding • Portable to use anywhere • Highly affordable – several babies with one heater Provide warmth anywhere, everywhere
  • 7. Embrace Nest™ has three components
  • 8. 1. Heat WarmPak in AccuTemp heater* 3. Place baby in BabyWrap* 2. Place WarmPak in sanitized BabyWrap* Maintains a temperature of ~37C for 4-6 hours* *Please see product brochure or manual for details on usage and performance How it works
  • 9. Provide warmth anywhere, everywhere A versatile solution with many uses, Embrace Nest helps complete the warm chain that is critical to newborns’ well-being. Doctors have adopted it for many uses in the journey from birth to home whenever they are unable to use traditional equipment and kangaroo mother care.
  • 10. Embrace Nest saved the life of this 850g baby at Government Hospital, Bangalore. Sundari’s baby was just 850g when placed in Embrace Nest, the only available option to maintain his temperature. The doctors told us that without Embrace, the baby would have died. Fortunately, the baby survived and was discharged from the hospital a few weeks after this picture was taken.
  • 11. Many radiant warmers in this government hospital were in disrepair. The Embrace Nest is often used as a back-up in NICU when the load exceeds the hospital’s capacity.
  • 12. Maputo Central Hospital, Mozambique faces frequent power-cuts and as a result, the radiant warmers in NICU are unable to provide continuous warmth to babies. The Embrace Nest is used as a back-up to the radiant warmers in NICU during times of power-cuts.
  • 13. At this government hospital in Kerala, India, we saw this grandmother coming from post-natal ward by herself to switch the WarmPak™ for her grandchild. Embrace Nest’s simplicity allows mothers and families to provide warmth reliably in conjunction with Kangaroo Mother Care (KMC) with minimal oversight from an often over-burdened nursing staff.
  • 14. Anita’s 2.35 kg baby born in a government community health centre, Rajasthan, India was significantly hypothermic. But was discharged home safely after a night in Embrace Nest. A 22-year-old mother who had two failed pregnancies, Anita is seen here proudly cradling her healthy baby 10 days later at home.
  • 15. Kirthi had lost her first baby. She gave birth a second baby girl who weighed just 1.6 kilograms. Embrace provided critical warmth for the baby’s survival. Five months later, the child was healthy and had grown significantly.
  • 16. An orphan who has suffered all through her life, Ayato was thankful for being able to take care of her premature baby at a nonprofit hospital in Uganda. Embrace provides the ability to bring high-quality care within reach of the underprivileged.
  • 17. For the first time ever, Embrace Nest was used to provide warmth to triplets, seen here sleeping with their mother in Kabul, Afghanistan.
  • 18. Baby Long weighed less than 1 kilogram when he was rescued by an orphanage in Beijing. The orphanage staff attribute his survival to the warmth provided by a month of care in Embrace. Baby Long, now a toddler, has just been adopted by a family in the US. mktg@betmedical.com
  • 20. McKinsey Social Innovation Video Award Gold Award for Social Impact Global Awards & Recognition Global awards and recognition
  • 21. CNN interviewer: Have you ever seen this gadget save a baby’s life? Dr. Asha Benakappa:* Yes. *Professor of Pediatrics, Vani Vilas Government Medical College Bangalore “This unit can be used in the growing nursery where there are VLBW [Very Low Birth Weight], ELBW [Extremely Low Birth Weight] babies. Mothers can depend on this when they can relax 2-3 hours instead of KMC [Kangaroo Mother Care]. In the post-natal wards of a tertiary care centre, e.g., SAT Hospital, there are babies who are with their mother till they achieve their BW (birth weight). It will be useful if the paramedical staff / ANMs [Auxiliary Nurse Midwives] can be trained to use this; it will be highly effective to reduce morbidity & mortality. We use it in our NICU also when we find short of radiant warmers, when the bed occupancy increases. It can be recommended for use in paediatric surgery theatre, ECHO, MRI room (if compatible with MRI), and transport to other hospitals.” Feedback from SAT Hospital, Trivandrum Medical College Medical practitioners using our products are our best advocates
  • 22. I'm involved in a nonprofit that does work in Guatemala, Benin, India, and some of the extremely poor indigenous communities we serve could seriously use this. I'd love to obtain a few of these to bring to Guatemala on an upcoming trip this fall. --XeniJardin, BoingBoing Editor, San Francisco We are a nonprofit program providing health care to fragile infants. We have read about your product, and we want one! PLEASE! We only have one incubator, and it is almost always broken or not working as we have continual power problems. Help! --Valerie, Morgan Jaybe Infant Care Center, Honduras The majority of premature babies are never given a chance to make it out of the hospital. Because there are no incubators the babies are left to die. They are put on a table or directly in the trash without the comforting touch of their mothers in those final moments. THIS is why I am interested in Embrace! -- Crystal, Uganda We operate an orphanage in Southern Sudan and see premature babies on a regular basis. The warmer that you designed would be a miracle worker for us to have in our clinic. Are these available for purchase yet? If so, we would be VERY interested in having one. - Amy, Sudan Recently, a woman from the community we serve gave birth to a two pound baby girl…we had to spend a large portion of our health project budget to keep the baby on an incubator at the nearest full- service hospital (two hours away). I would be interested in purchasing your Embrace incubators for use in our soon-to-be-established community health center. -- Haley, Dominican Republic Global Need My (adopted ) daughter was thought to be 3 months premature when they found her at the side of the road. They brought her to the orphanage, but no-one thought she would live. It was 97 degrees outside but the little baby was suffering from hypothermia as she was so underweight and could not produce any of her own body heat. By some miracle a mercy mission team from a hospital 8 hours drive away were visiting the orphanage that very day. Thankfully they saved her life . I was wondering if it is possible for us to purchase the warmer now and start getting them into some of the orphanages and care homes? - Leslie, China
  • 23. Phoenix drives to work towards a future where every Newborn has access to high - quality Medical care