Six reasons to get you started today a side project and embark in a more creative and fun life.

1. *or “why you should stoping watching TV in your free time”.
why you
should start a
side project
as soon as
possible.*

2. but first,
a quick
stop.

3. what is a side project?
and what is the
difference between
side projects and
hobbies?

4. requires previous knowledge
medium dedication
indefinite frequency
no obligation
no final product
“I surf to have fun and
only if there is sun”

5. requires previous knowledge
more dedication
defined frequency
more responsability
could have a final product
“I’ll weekly post my photos
in a blog to see if someone
likes”

6. “ok but,
could you explain side projects
to me in one tweet?”

8. 1. They don’t have to
provide you with a
living. You can still eat
if they fail.
*https://medium.com/small-giants/why-side-projects-matter-a024eddad60c
2. They don’t have a
deadline. And as there
is no time pressure,
you don’t revert to your
usual formula. You try
new things. You
experiment. You take
risks.
3. This is a Labour of
Love. You provide the
‘Labour’. And you
provide the ‘Love’. So
when you spend time
on it, it is because you
really want to.

9. *http://open.bufferapp.com/side-projects-creative-hobbies/

10. “tks”

11. ok then,
lets get it started.

12. why you
should start
a side project.

14. Whatever your job may be
right now, you're probably
getting paid to do only a
single task at a time.
In a side project though,
you have to do everything
by yourself: marketing,
PR, meetings, social
media, design, coding,
accounting, and so on.
It doesn't mean that you'll
be good in all of those
tasks, but it will certainly
serve as a great learning
for you.

16. And by doing things that
we are not used to (or
never got paid to do it),
we end up crossing the
limits of our comfort zone.
Over time, we create new
habits and increase the
list of things we can do
without fear or shame.

18. In a side project, the path
we choose to take is not
defined by a boss or
memo, only by ourselves.
We choose what to do,
how to do it and with
whom. Therefore,
knowing your tastes,
goals and passions is very
important at this time.
And even if you don't
know much about
yourself, walking through
this road will help you find
some answers.

20. In our day-to-day job, the
lack of motivation
sometimes be a trap for
creativity. By not being
100% inspired, we end up
doing a less innovative
work.
In a side project,
motivation is constant,
because we're doing what
we like the way we like it.
This context leads us to
put a little more energy
and achieve unexpected
results.

21. Besides that, the side
project depends only on
our ideas to stay alive.
Thinking about how we
can reinvent ourselves
from time to time helps
expanding our mind to
new ideas.
Have you ever heard
about Innovation Time
Off?

22. Innovation Time Off (ITO)
is a policy adopted by
companies which realized
that motivation is
essential to generate
innovation.
In ITO, employees are
encouraged to spend
20% of their work time
on projects that
interest them.
Google does that.
Gmail and Adsense are
results of that policy.

23. *quote by John Hegarty

24. The more things you do
right now, the bigger the
list of possibilities to your
future. Staying home
watching Friends every
night won't make
someone knock to your
door asking if you're a
good designer or if you
know how to sing.
Create something.
Practice it. Show the
world what you know. Get
out of your comfort zone
and the opportunities will
come. In consequence,
your life may become
more interesting.
P.S.: watch the movie "The Secret
Like of Walter Mitty". It's all about
that.

26. When we start a side
project, we usually create
something that we like to
do. It would be dumb
using our free time, effort
and money to build
something which we don't
have any passion or
affinity.
From the moment we
start doing what we like
and that project starts
giving a financial return,
it's only a matter of time
to it become the job of
your dreams.

27. what are you
waiting for?

28. all pictures by unsplash.com
(which is a side project, by the way)

29. other people who
are talking about it:
Jessica Hische / Paul Jarvis
Ji Lee / Caio Andrade
Hiut Denim Co / Kevan Lee
Mikael Cho / Mark Hendrickson
Tina Roth Eisenberg / James Victore

30. questions?
sugestions?
@lucianohbraga