Presentation from Desiree Wood, President of Real Women in Trucking at the Supply Chain Insights Global Summit 2021. The content was used to Imagine transportation in 2030. The audience focus was on how to be a good shipper.

1. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
IMAGINETHE LEADING FORUM
FOR GLOBAL SUPPLY
CHAIN INNOVATORS
SEPTEMBER 7 – 9, 2021
FRANKLIN, TN
Driving Matters – Becoming the Shipper of Choice
Desiree Wood

2. Imagine
Meet Your Speaker
DESIREE WOOD
Truck Driver
Advocate
ExpertWitness
Consultant
1 Million Safe Miles,
1sthand experience in modern day truck driver training
Founder and President :
REAL Women inTrucking 501 (c)(6)
Truckers Emergency Assistance Responders 501 (c)(3)
Appointed Member:
Florida FreightAdvisoryCommittee
FMCSA MCSAC Driver Subcommittee
Transportation Research Board - NationalCooperative Highway
Research Program Project Panel
Member Nevada Freight Advisory Committee,
Advisory Committee CALSTART Electrification for small and minority
fleets
Education: Bachelor’s degree in business administration from University
of Maryland University College and credits from the University of Nevada
– LasVegas College of Business.
Working towards a Master of Business Administration (M.B.A.) in Non-
Profit Management from the University of Maryland University College
Trucker by Choice! – Advocate by Necessity

3. IMAGINE
• Internationally recognized by
drivers and policy makers
• Advocate for women entering
the industry.
• Expert Witness to law firms on
truck driver recruiting, training
and retention in sexual
assault and discrimination
cases
• Sought out by scholars,
universities, the public and
private sector who seek a
candid authentic truck driver
perspective on a variety of
issues.
• Consultant on movie and
television productions
• Support & Leadership for
legislative/public policy efforts
for Jason’s Law movement to
improve truck parking
Trucker by Choice

4. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
Agenda  Truck Drivers are the SupplyChain
 Opportunities:Corporate Responsibility
 Truck Parking – It’s Everyone's Problem
 Detention
 Autonomous - Electrification
 Become the Shipper of Choice

5. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
Truck Drivers
are ALSO
part of the
Supply Chain
5

6. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
6
Driver Shortage ?
Trucking, in many sectors, especially long haul is an adversarial “us against them” mentality.
Things Look Different from the Road
 low wage labor churning of inexperienced student truckers
 inhumane living and work conditions
 Chronic detention from inefficient shipping and receiving facilities
 And a lack of truck parking … for starters …

7. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
7
THE DRIVERS
• Truck Drivers are very Diverse
• Women are not new to trucking
• Trucking is not broadly Inclusive
• The “image” of trucking suffers as a result

8. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
8
Training
Corporate Responsibility – Awareness

9. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
9
Recruiting Is NotTied to Retention
CanYou Differentiate a Student Fleet from an Experienced Fleet?
• Recruiting new entrants into truck driver training whether they are women, veterans, minority
immigrants or teenagers, without any tie to retention is exploitation of a low wage vulnerable
demographic.
• New truck drivers qualify self-insured companies for subsidies and tax incentives
• New truck drivers work cheap.
• New truck drivers cannot be hired in the open market for insurance reasons
Student fleets have a nearly 200% turnover rate

10. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
10
QUALIFIED DRIVERS
• Trucking is one of theTop 10 most dangerous jobs
• Student truck drivers mostly unprepared for what they are about to encounter
• There is NO shortage of new entrants to truck driver training
• NOT enough qualified trainers for the volume of student truck drivers recruited
• Most student truck drivers will not make it 3 months in training through no fault of their own
• This is a leadership failure not a candidate shortage

11. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
11
HomeTime
Going home from work shouldn’t be negotiable

12. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
12
Skilled or Unskilled?
• Keeping truck drivers classified as unskilled or semi-skilled, keeps wages low
• Low wage workers are easy to exploit and marginalize
• Truck drivers are exempt from fair labor standards FLSA, this should be abolished
• Being paid only when the wheels are turning “cents per mile” (CPM) costs truck drivers 10-20 hours per week in
uncompensated work time
• Recruiting bonuses are rarely collected and serve mostly as window dressing

13. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
13
What you should know about student fleets
Corporate Responsibility – What to consider
• Students are running team freight with little skill to do so
• Student fleets have a higher rate of accidents
• Sexual Assault is more prevalent in team driving student fleets
• Your supply chain rotation may include bad actors, you can fix this.
• Is the price savings worth it?
• Big name consumer brands likeVictoria's Secret, Kohl’s, Bed Bath and Body, may
not realize there are associated with fleets where these assaults are taking place.
Sexual Harassment is what happens, when
workplaces are fundamentally unethical

14. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
14
Brand Reputation and Highway Safety
Corporate Responsibility – Accountability
• Demand accountability
• Companies can influence how carriers do business
• Determine where delays are occurring
• Look beyond carrier capacity to efficiency with ethical fleets
• Brand reputation from the drivers' perspectives tells the story

15. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
15
TRUCK PARKING
It’s Everyone’s Problem

16. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
16
Jason’s Law –Truck Parking
• Truck drivers have the right to a safe place to sleep

17. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
17
The Empty Seat at the Table
• The empty seat at the table belongs to Supply Chain Leadership
• Corporate remarks & community response
• Trash, Insurance (I’ve heard all the excuses)

18. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
18
DETENTION
The value of scarce time

19. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
JIT – Just In Time
• JIT uses truck drivers as mobile storage units
• Manufacturers evading costs associated with increased inventory
place the burden on truck drivers who are not compensated by time
• Warehouse facilities that do not invest in upgrades to accommodate
the product they order do not value the time of truck drivers
• There are consequences on health and safety from JIT
• Compensation is lost to workers due to JIT because it shuts down
production when unforeseen events occur
19

20. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
20
No Bathrooms forTruck Drivers - Denying truck drivers serving this
country the use of bathroom facilities is a human rights violation
Question
WouldYou Do It?

21. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
21
DETENTION
• Truck Drivers Are CustomersToo
• Bad Service means they won’t return
Quality experienced drivers won’t return, forced dispatch company drivers have no choice

22. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
22
DETENTION
Have you read your reviews from truck drivers lately?

23. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
23
DETENTION
• 3 Free Hours before paid detention begins
• No guarantee it will get to the driver's pocket
• Time has no value if you don’t have to pay for it
• Truck drivers are federally governed by time
• Most companies do not pay truck drivers by time

24. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
24
Autonomous And Electrification
• Realities –
• Team driving requires trust
• Sleeping on a moving truck is scary and difficult
• Piloted Autonomous, is not the same as it is for a plane or boat.
• Highway driving has numerous potential obstacles and opportunities for
malfunction which can cost a human life.
AUTONOMOUSTEAM DRIVING

25. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
25
• Realities –
• Final mile is the hardest
• Final mile means more local jobs
• Local jobs require more experience and additional labor
• Electrified trucks need truck parking too
• Wages will still need to be modernized for final mile jobs

26. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
Risk Assessment
26
Evaluate Evaluate your signage
Communicate Make sure the route that is designated & dispatched is communicated to
the driver.
Test Drive it in a big truck, with a SleeperCab!
Define Define inexpensive ways to reduce needless accidents and save driver's
time
Modify Modify Equipment for Final Mile , Small Spaces
Minimize Minimize risks to the driver health and safety from their POV to attract
qualified applicants.

27. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
Modernize
27

28. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
28
SUPERIOR FLEETS MODERNIZE SOLUTIONS
• Respect the Workers
• Student Fleets
• Driver Pay
• Truck Parking
• Detention
• AI/Final Mile
• Signage
• Suitable Equipment
• TakeYour Seat at theTable

29. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
29
WE ARE TRUCKING
The Face ofYour Organization

30. THE LEADING FORUM FOR GLOBAL SUPPLY CHAIN INNOVATORS
IMAGINE
QUESTIONS ?
30

31. Thank You
Get in Touch
DESIREE WOOD
 desiree@realwomenintrucking.org
 561.232.9170 cell
 Desiree Wood | LinkedIn “TruckerDesiree”
 Twitter and Instagram
@WomenTruckers
 Facebook : REAL Women in Trucking
General Inquires: realwomenintrucking@gmail.com
REAL WOMEN IN TRUCKING INC: Company
Page Admin | LinkedIn
 561.437.2008 office