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Is virtual reference
      worth the effort?
                     Julie Strange



Amer ic a n Li bra ry Ass oc iati on, Ju ne 2012
virtual reference
will save the day
our core values

 Acc  ess       Service
        Colla
 Play          bora
                    tion
      lu ti on
Re vo
        Relationships
we break down barriers
            (ninja style)



Ac ce s s
we expand the library’s
effective service hours
            (like a boss)



Ac ce s s
we improve the model
               (transcripts ftw)



S e r v ic e
we play well with others
          (and don’t run with scissors)



C o ll a b o rat io n
we won’t stop playing
        (and therefore won’t get old)



P lay
we build good
           relationships
             (communication is key)



Re lat io n sh ip s
we will lead the
           revolution
             (and it will be youtubed)



Re v o lu t io n
customer love



“I wouldn’t mind a few more potholes
if it meant funding services like this.”
strangelibrarian.org
julie.strange@gmail.com, @strnglibrarian



       t h a n k yo u !

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Is Virtual Reference Worth the Effort?