VPSO Marktleider 3.0 deel 1 Social Trends
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Tijdens sessie 1 van de VPSO #marktleider30 klantendag haalt Jeroen van der Schenk tijdens zijn presentatie verschillende voorbeelden van social trends en disruptive business models aan.
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VPSO Marktleider 3.0 deel 1 Social Trends
- 1. MARKTLEIDER 3.0 Social Trends & Disruptive Businessmodels
- 2. Jeroen van der Schenk Add me as a contact in your mobile phone Social (Media) Concept Design jvdschenk jeroenvanderschenk
- 8. #exactonline
- 10. The (E)volution of Internet Web 1.0 Web 2.0 Web 3.0
- 12. TRANSPARANCY
- 13. Groundswell Een sociale trend waarbij mensen nieuwe technologie gebruiken om dingen te doen en te maken met anderen, in plaats van gebruik te maken van de gevestigde orde organisaties en overheid. Source: Groundswell by Forrester.com
- 14. 3.200 QUANGO’S TRANSPARANCY 120.000 WERKNEMERS 140 MILJARD
- 15. HET GELD IS OP!
- 18. NO BOSS PLEASE
- 19. THE MO VE ME NT
- 20. Van waardeketen naar waardenetwerk Bedrijven Media Landscape 1.0 2.0 web 1.0 web 2.0 3.0 web 3.0 web 4.0 Society 3.0 Marco Derksen Model Source: Marco Derksen in het boek Society 3.0 Marketing Communicatie Communication Klanten Dialogue Value Networks
- 21. Bedrijven web 1.0 web 2.0 web 3.0 web 4.0 Society 3.0 Marco Derksen Model Marketing Source: Marco Derksen in het boek Society 3.0 Communicatie Communication Dialogue Value Networks Klanten
- 22. Organizing Without Organizations “Here comes everybody” by Clay Shirky cooperation Collective (Inter)action Collaborative Production Conversation Sharing personal currency
- 23. Organizing Without Organizations - SHARING - SHARING
- 24. Organizing Without Organizations - CONVERSATION -
- 25. Organizing Without Organizations - CONVERSATION - CONVERSATION
- 26. Organizing Without Organizations - COLLABORATIVE PRODUCTION - COLLABORATIVE PRODUCTION
- 28. Organizing Without Organizations - COLLECTIVE (INTER)ACTION -
- 29. Organizing Without Organizations - COLLECTIVE (INTER)ACTION - COLLECTIVE (INTER)ACTION
- 32. PEER-2-PEER EVERYTHING! couchsurfing hotel hotels hotelindustry hospitality KHN peer-2-peer peer-to-peer connecting worldwide sleeping sharing bed couch businessmodels backpacker business leisure
- 33. PEER-2-PEER EVERYTHING! crowd collaboration food dinner lunch twitter connecting peers cooking tweetjemee tweet je mee concept nederland
- 34. PEER-2-PEER EVERYTHING! social media cars carsharing concepts businessmodel earn review crowd peer2peer peer-2-peer peer tot peer automotive autobranche
- 35. PEER-2-PEER EVERYTHING! money loan crowdfunding spending rate social media crowd trust peer2peer peer-2-peer peer tot peer
- 36. We become are Mobile!
- 39. MARKTLEIDER 3.0 Social Trends & Disruptive Businessmodels
- 40. COMMODITY MARKE TS commodity added value branding co-creation coffee koffie senseo business models pricing strategy
- 41. strategie add value price strategy choose ADD PRICE business models organization organisation VALUE company STRATEGY corporate
- 42. CASE
- 43. Uitdagingen Vergadermarkt ‣ Vergaderzalen zijn een commodity geworden. ‣ Steeds moeilijker om goed personeel te vinden. ‣ Huidige regels en richtlijnen sluiten niet meer aan op de markt. ‣ Prijs is leidend geworden (grote inkopers). ‣ Aantal gasten per boeking neemt af.
- 44. The Longtail Traditional business: 80% of the revenue is generated by app. 15 bookers Volume in ! Seats2meet.com 80% of the bookers spend less than ! 500 per year! # bookers
- 45. TRANSACTIONAL SOCIAL
- 46. SEARCH SOCIAL
- 47. It’s all about Social Touchpoints intensiteit interactie T T T verloop van tijd
- 48. Van organiseren naar faciliteren Seats2meet.com Locaties Locaties Klanten
- 49. Buzz Marketing
- 50. Buzz is Business
- 51. Buzz is Business
- 52. Buzz is Business
- 53. Seats2meet.com Websites 90% USER GENERATED CONTENT
- 55. Welcome @ Seats2work.com REALTIME!
- 58. MARKTLEIDER 3.0 Social Trends & Disruptive Businessmodels
- 60. Contact Jeroen van der Schenk Founder of Socialbites.com jeroen@socialbites.com @jvdschenk jeroenvanderschenk jeroenvanderschenk jeroenvanderschenk jeroenvanderschenk Add me as a contact in you mobile phone