3. (Don Tapscott) “ Virtual communities are the new glue that binds their social networks. They are now moving this ethos to interactive areas of daily life such as work, education and consumption ” Fuente: Tapscott, D. & Williams (2007) Wikinomics: la nueva economía de las multitudes inteligentes. España: Paidós
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9. FEATURES FROM MY SOCIAL MEDIA GENERATION The social rules The network is their living space: welcoming, attractive, they can make public manifestation of their identity Everything has become so attractive …