These 33 headlines have saved my bacon more than once. You can use them, or a combination of them to really increase the effectiveness of your ads, your subject lines, you open ratio... You name it, this document will help you when it comes to advertising.

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3 3 H E A D L IN E S T H A T E V E R Y H E A L T H
P R O F E S S IO N A L S H O U L D B E U S IN G
Put these eye catching headlines into use and relax as
readers go straight to your articles first.
These can be used for ads, brochures, letters, newsletters, articles, websites, classified ads,
even business cards…
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

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These proven headlines can be used for ads, brochures, direct mail, letters, articles, e‐
zines, newsletters, money magnets, attraction marketing events, attraction marketing
devices, websites, online ads, even business cards. The art of finding the perfect headline
is testing. There is more information on testing in the Booming Practice Advanced
Marketing Toolkit!
1. BEGIN YOUR HEADLINE WITH THE WORD “INTRODUCING”
INTRODUCING CHINA’S ANCIENT SECRET TO FIGHTING OLD AGE
INTRODUCING A NEW WAY TO FIGHT BACK PAIN
INTRODUCING A REVOLUTIONARY METHOD TO STOP ALLERGIES
INTRODUCING THE LATEST ANTI‐AGING BREAKTHROUGHS
2. B EGIN YOUR HEADLINE WITH THE WORD
ANNOUNCING A GREAT WAY TO FIGHT THE FLU
“A NNOUNCING ”
ANNOUNCING AN ALL NATURAL WAY TO AVOID WRINKLES
ANNOUNCING RELIEF FOR BACK PAIN
ANNOUNCING A NEW HELP IN SOLVING ALLERGIES
3. U SE WORDS THAT HAVE AN ANNOUNCEMENT QUALITY
FINALLY AN EXCITING NEW WAY TO STOP SMOKING NATURALLY
THANK YOU FOR MAKING US YOUR BEST ALTERNATIVE TO PHARMACEUTICALS
PRESENTING A NEW WAY TO HELP IBS
TODAY’S PREFERRED WAY TO QUIT SMOKING
GOOD‐BYE… PAIN KILLERS
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

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4. B EGIN YOUR HEADLINE WITH THE WORD
NEW WAY TO HELP YOU SLEEP BETTER
“N EW ”
NEW MEDICINE TO QUIT SMOKING NATURALLY
NEW HOPE FOR DEPRESSION SUFFERERS
NEW THERAPY FOR BACK PAIN
5. B EGIN YOUR HEADLINE WITH THE WORD
NOW AVAILABLE IN BOSTON!
“N OW ”
NOW… LEARN HOW TO STOP BACK PAIN
STOP SMOKING NOW
LOOK YOUNGER NATURALLY NOW
6. B EGIN YOUR HEADLINE WITH THE WORDS
AT LAST! A NATURAL WAY TO STOP SMOKING
“A T L AST ”
AT LAST! BACK PAIN RELIEF
AT LAST! BREATHE EASY DURING ALLERGY SEASON
7. P UT A DATE ON YOUR HEADLINE
BEGINNING JUNE 1… DISCOUNTS ON ALL ALLERGY PRODUCTS
DON’T MISS THIS DAY… OPEN HOUSE ON SUNDAY AUGUST 6TH. 10:00AM TO 5:00PM
JULY ALLERGY SPECIAL
HOW TO AVOID COLDS THIS FALL
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

5.
8. W RITE YOUR HEADLINE IN A NEWS STYLE
DISCOVERED – ANCIENT CHINESE SECRET TO FERTILITY
ANCIENT CHINESE SECRET TO LOOKING YOUNGER
ACUPUNCTURE SHOWN TO HELP STOP SMOKING
9. F EATURE THE PRICE IN YOUR HEADLINE
QUIT SMOKING FOR LESS THAN $4.99 A DAY
ALLERGY RELIEF FOR ONLY $19.99
WOULD YOU SPEND $75 TO FEEL LIKE A MILLION?
10. F EATURE A FREE OFFER
FREE CONSULTATION TO QUIT SMOKING
FREE STOP SMOKING TRIAL
11. O FFER INFORMATION OF VALUE
ONLY ONE OF THESE METHODS CAN HELP YOU OVERCOME ALLERGIES NATURALLY
DO YOU MAKE THESE MISTAKES WHEN TRYING TO QUIT SMOKING?
FOLLOW THIS EASY STEP‐BY‐STEP PLAN TO QUIT SMOKING
12. T ELL A STORY
HOW I QUIT SMOKING NATURALLY
HOW I OVERCAME IBS WITHOUT DRUGS
OFTEN MOST PEOPLE FAIL WHEN THEY TRY TO QUIT SMOKING
DURING THE FIRST MONTH HIS BACK PAIN REDUCED SO MUCH…
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

6.
13. BEGIN YOUR HEADLINE WITH THE WORDS “HOW TO”
HOW TO TURN 50 AND LOOK AMAZING
HOW TO BE MORE LIMBER AS YOU AGE
HOW TO STOP BACK PAIN
HOW TO QUIT SMOKING
HOW TO END ALLERGIES
14. B EGIN YOUR HEADLINE WITH THE WORD
HOW OUR PATIENTS LOOK 10 YEARS YOUNGER… NATURALLY
“H OW ”
HOW YOUR ENERGY CAN BOOST FROM LOW TO GO
15. B EGIN YOUR HEADLINE WITH THE WORD
WHY THESE VITAMINS CAN MAKE YOU FEEL PEPPIER
“ WHY ”
WHY YOUR FEET HURT
WHY YOUR ALLERGIES DON’T GO AWAY
WHY SO MANY WOMEN SUFFER DURING MENOPAUSE
16. B EGIN YOUR HEADLINE WITH THE WORD “ WHICH ”/“ DO YOU ”
WHICH OF THESE FIVE SKIN PROBLEMS WOULD YOU LIKE TO END?
WHICH OF THESE STOMACH PAINS IRRITATES YOU THE MOST?
WHICH OF THESE FIVE THINGS KEEPS YOU FROM SLEEPING AT NIGHT?
DO YOU HAVE THESE SYMPTOMS OF NERVOUS EXHAUSTION?
DO YOU HAVE THESE SYMPTOMS OF PREMATURE AGING?
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

7.
17. B EGIN YOUR
WHO ELSE WANTS TO QUIT SMOKING?
H EADLINE WITH “ WHO ELSE ”
WHO ELSE WANTS A KISSABLE COMPLEXION WITHIN 30 DAYS?
WHO ELSE WANTS TO END BACK PAIN FOR GOOD?
18. BEGIN YOUR HEADLINE WITH THE WORD “WANTED”
WANTED! MAN OR WOMAN WHO WANTS TO LOSE WEIGHT.
WANTED! WOMEN WHO WANT TO LOOK 10 YEARS YOUNGER
WANTED! MAN OR WOMAN IN PAIN.
19. B EGIN YOUR HEADLINE WITH THE WORD
THIS ANCIENT CHINESE SECRET HELPS YOU TO STOP SMOKING
“ THIS ”
THIS YEAR, END YOUR BACK PAIN
THIS IS YOUR MOST NATURAL WAY TO OVERCOME IBS
20. B EGIN YOUR HEADLINE WITH THE WORD
BECAUSE YOU DESERVE TO LIVE WITHOUT PAIN
“ BECAUSE ”
BECAUSE SKIN CREAMS DON’T WORK FOREVER
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

8.
21. B EGIN YOUR HEADLINE WITH THE WORD
IF YOU’VE TRIED TO QUIT SMOKING
“ IF ”
IF YOUR TIRED OF LIVING WITH PAIN
IF YOU WANT TO LOOK YOUNGER WITHOUT BOTOX
IF YOU THINK YOU CAN’T AFFORD (product or service), YOU HAVEN’T CHECKED (special discount,
leasing terms, etc.)
22. B EGIN YOUR HEADLINE WITH THE WORD “ ADVICE ”
ADVICE FOR THOSE WANTING TO QUIT SMOKING
ADVICE FOR AGING WOMEN
ADVICE TO ATHLETES
23. U SE A TESTIMONIAL - STYLE HEADLINE
LET ME TELL YOU HOW I STOPPED SMOKING NATURALLY
MY PAIN WAS GETTING WORSE AND WORSE – SO I DECIDED TO TRY ACUPUNCTURE
“AFTER MONTHS OF SUFFERING DIGESTIVE PROBLEMS, I SOUGHT HELP FROM ACUPUNCTURE”
“BY FAR THIS IS THE BEST THING I HAVE EVER DONE FOR MYSELF”
24. O FFER THE READER A TEST
CAN YOU PASS THE SKIN AGING TEST?
HOW WELL DO YOUR BONES MEASURE?
TEST TO SEE HOW STRONG YOUR BONES ARE
FIND OUT HOW YOUR SKIN IS AGING WITH THIS TEST.
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

9.
25. ACUPUNCTURE
U SE A ONE - WORD HEADLINE
FACELIFT
PAIN
SMOKING
26. BE STRONG
U SE A TWO - WORD HEADLINE
STOP SMOKING
LOOK YOUNGER
BACK PAIN
HEAD COLD
27. U SE
BURN FAT FASTER
A THREE - WORD HEADLINE
QUIT SMOKING NOW
EXCLUSIVE FACE‐LIFT
FREE FACELIFT
28. W ARN THE READER TO DELAY BUYING
READ THIS BEFORE YOU TRY TO QUIT SMOKING
DON’T EVER TRY ACUPUNCTURE UNTIL YOU READ THESE FACTS
WARNING: DON’T GO FOR COSMETIC SURGERY UNPREPARED
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com

10.
29. L ET THE ADVERTISER SPEAK DIRECTLY TO THE READER
THEY THOUGHT I WAS CRAZY WHEN I WENT FOR ACUPUNCTURE TO QUIT SMOKING
I’LL SHOW YOU HOW TO STOP YOUR BACK PAIN FOR GOOD
AGING SKIN HAS VERY SPECIAL NEEDS
30. A DDRESS YOUR HEADLINE TO SPECIFIC PEOPLE
TO WOMEN WHO WANT TO LOOK YOUNGER
ALLERGY SUFFERS: LEARN ABOUT A NATURAL WAY TO STOP THE SNIFFLES
TIRED OF BEING TIRED?
31. H AVE YOUR HEADLINE ASK A QUESTION
IS IT POSSIBLE TO END YOUR BACK PAIN?
WHAT GOOD IS AN EXPENSIVE MATTRESS IF YOU STILL CAN’T SLEEP?
32. O FFER BENEFITS THROUGH FACTS AND FIGURES
LOOK 10 YEARS YOUNGER NATURALLY
FOR LESS THAN THE PRICE OF A DAILY COFFEE, YOU CAN SLEEP BETTER AND HAVE MORE ENERGY
75% REPORT LESS PAIN AFTER 3 WEEKS
33. U SE THE WORDS
NO! YOU DON’T HAVE TO TAKE THE PAIN
“Y ES ” OR “N O ”
YES! YOU CAN END THE PAIN
YES! WALK PAIN FREE AGAIN
YES! YOU CAN CURE YOUR HEALTH PROBLEM
To get more free tips on how to get more clients and grow your practice visit our blog. You can also ask
us questions about your own practice at: www.TheBoomBlog.com