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WEBFONTS




1
AGENDA


    1. Who cares?

    2. Where do fonts come from?

    3. Why do we have to pay for fonts?

    4. Webfonts : Embedding

    5. Webfonts : Hosting

    6. How to use Type like a Pro




2
1)   WHO CARES?




3
You have 6 SECONDS to make a good impression.




                           Be professional.

                           Shine your shoes.

                           Press your pants.

                           Use nice type.




4
Font is like an individual song

    Typeface is like a CD, a collection of songs


                   EXAMPLE:



          Helvetica Nueu Thin is a font

           Helvetica Nueu is a typeface




5
2)   WHERE DO FONTS
          COME FROM?




6
A BRIEF HISTORY




                 Moveable     type was born during the Renaissance

                 Printers   hired Punchcutters to craft metal type

                 Punchcutters     would turned hand-written alphabets
                  into metal type.

                 Outline    of a letter is transferred to one end of a steel bar.

                 The   negative space is cut away and a Punch is created
Punch & Matrix
                 A   Matrix is created by imprinting the Punch on a soft metal

                 Lead   is poured into the matrix to produce a single piece of type

                 The   typeface, Garamond, is named after the Punchcutter
                  Claude Garamond (c. 1480–1561).




7
A BRIEF HISTORY




Metal    type was
    distributed in boxes
    with compartments

Boxes     were called
    cases

Upper   Case and
    Lower case letters

Type      was set by hand




8
A BRIEF HISTORY




1884   Ottmar Mergenthaler
    inventing a typesetting
    machine called the
    Linotype.

The   machine had a
    keyboard that the typesetter
    used to set lines of type.




9
A BRIEF HISTORY




1950—1980
 Phototype setting:
 Strobe light through
 spinning disk which had
 a film negative.




10
3)   WHY DO I HAVE
     TO PAY FOR FONTS?




11
TYPE DESIGN IS AN ART



 Skilled artisans design Typefaces



 Type foundries pay Type


 Designers to turn metal type
 designs into Digital versions.

 Examples of digital versions of


 Garamond




12
1976 COPYRIGHT LAW



     From Wikipedia:

     The Copyright Law of the United States encourages the
     creation of art and culture by rewarding authors and artists with
     a set of exclusive rights.


     Federal Copyright law grants authors and artists:

           The exclusive right to make and sell copies of their works
          


           The right to create derivative works
          


           The right to perform or display their works publicly.
          


           These exclusive rights are subject to a time limit, and generally
          

           expire 70 years after the author's death.




13
4)   WEBFONTS : EMBEDDING




14
WHERE DO YOU FIND WEBFONTS?




15
FREE : YOUR COMPUTER [WEB-SAFE]




       Windows fonts / Mac Fonts / Font family




16
FREE : YOUR COMPUTER [WEB-SAFE]




       Windows fonts / Mac Fonts / Font family




17
COMPUTER FONTS : HOW TO USE




     p   { font-family: Verdana, Geneva, sans-serif ; }

     p   { font-family: ‘Lucida Console’, Monaco, monospace ; }


     Mac snob

     p   { font-family: ‘Hel Neue, Helvetica, sans-serif ; }




18
FREE : FONT SQUIRREL




fontsquirrel.com

Good   Font resource

Once  you locate a
 font, you have to
 upload them to your
 web server

Use   CSS to declare




19
FREE : FONT SQUIRREL




20
FREE : FONT SQUIRREL




Download Folder: OTF files




21
WHERE TO   PURCHASE   FONTS




22
PURCHASE : TYPE FOUNDRIES AND DESIGNERS




                   Adobe.com

                    Monotype

                   MyFonts.com

                 Typography.com*

                   OkayType*




23
PURCHASE : TYPE FOUNDRIES AND DESIGNERS




MyFonts.com

Reseller
         of most all
 foundries

Reseller
         of small font
 design firms All kinds
 of way to search

What   the Font

Keep a library of your
 favorite fonts

Remembers  every
 font you bought




24
THE TROUBLE WITH   BROWSERS




25
You’ll need   font files for cross-browser support.




26
FONTS & BROWSER SUPPORT




     TTF   True Type   EOT          SVG
                       Embedded     Scaleable
     OTF Open Type     Open Type    Vector
                                    Graphics



     Safari,           Internet     Others
     Firefox           Explorer
     Chrome




27
FONTS & BROWSER SUPPORT




     WOFF (Web Open Font Format)



      Developed in 2009
     


      Supported by the W3C, aims to make it the standard
     


      Essentially Open Type or True Type with compression
     

      and additional meta information

      All browsers will support this in the future
     




28
FONTS & BROWSER SUPPORT




           http://caniuse.com/ttf

29
{ Remember these? OTF files acquired from Font Squirrel }



                                              +3   font files*
                                              +3   font files
                                              +3   font files
                                              +3   font files
                                              +3   font files
                                              +3   font files
                                              +3   font files


                                              21 font files
                                              + 7 font files

      *EOT + SVG + WOFF
                                               28 font files to upload




30
NOW   WHAT




31
FONT SQUIRREL TO THE RESCUE




32
@FONT-FACE GENERATOR




     @font-face Generator creates all 4 font formats for browser compatibility.




33
@FONT-FACE KIT GENERATOR




Cowboy Western.otf purchased from MyFonts




 Check OPTIMAL and click DOWNLOAD
34
@FONT-FACE KIT GENERATOR




35
@FONT-FACE KIT GENERATOR




 A folder with all of your

      converted font files,

       plus a demo page

     will be downloaded to

     your computer once

     Font Squirrel is done

     generating your fonts.




36
@FONT-FACE KIT GENERATOR




37
@FONT-FACE KIT GENERATOR : DEMO.HTML




Specimen Tab




38
@FONT-FACE GENERATOR : DEMO.HTML




     Sample Layout




39
@FONT-FACE GENERATOR : DEMO.HTML




Glyphs & Languages




Curly Quote Entity
Code: "




40
@FONT-FACE GENERATOR : DEMO.HTML



Installing Webfonts




@font-face code




41
@FONT-FACE : STYLESHEET



@font-face {
      font-family: CowboyWestern;
      src: url('cowboy_western-webfont.eot');
      src: url('cowboy_western-webfont.eot?#iefix') format('embedded-opentype'),
        url('cowboy_western-webfont.woff') format('woff'),
        url('cowboy_western-webfont.ttf') format('truetype'),
        url('cowboy_western-webfont.svg#CowboyWestern) format('svg');
      font-weight: normal;
      font-style: normal;
}



                        p { font-family: CowboyWestern; }



42
ICON   FONTS




43
FREE FONT : FONT-AWESOME / ICON FONT




                  One font, 249 icons
             Pictographs of web-related actions.


                        CSS control
             Easy to style icon color, size, shadow.
              Anything that's possible with CSS.


                Perfect on Retina Displays
        Icons are vectors, which mean they're gorgeous
                  on high-resolution displays.


                    Infinite scalability
          Scalable vector graphics means every icon
                  looks awesome at any size.




44
FREE FONT : FONT-AWESOME / ICON FONT




 Where to download:
 http://fortawesome.
     github.com/
   Font-Awesome/

       ---------------



     bigwdesign.com/
      webfonts/font-
     awesome/github/
      docs/test.html




45
6)   WEBFONTS : HOSTING




46
FREE FONTS : GOOGLE FONTS




google.com/webfonts

   Hosted solution
   You don’t have to
     install fonts




47
USING : GOOGLE FONTS




48
USING : GOOGLE FONTS




49
USING : GOOGLE FONTS




50
USING : GOOGLE FONTS




51
USING : GOOGLE FONTS




52
USING : GOOGLE FONTS




Paste into Header of your HTML

     <link href='http://fonts.googleapis.com/css?family=Raleway:400,500,700,800'
     rel='stylesheet' type='text/css'>




How to use the font in your CSS

     h1 { font-family: ‘Raleway,’ sans-serif; font-weight: 400; }




53
WEBFONTS : HOSTING FONTS




          Fontdeck.com

           Typekit.com

           Webtype.com

            Fonts.com




54
WEBFONTS : HOSTING FONTS


     http://sprungmarker.de/wp‐content/uploads/webfont‐services/ 




55
WEBFONTS : HOSTING FONTS




56
HOSTING FONTS : FONTDECK



         (VARIOUS SMALL FOUNDRIES)




57
HOSTING FONTS : FONTDECK / PRICING




     THEIR PLAN:
     $7.5 per font
       per year.
      Unlimited
      fonts and
      websites.




58
HOSTING FONTS : TYPEKIT


              (ADOBE)




59
HOSTING FONTS : TYPEKIT / PRICING




60
HOSTING FONTS : FONTS.COM


         (MONOTYPE, LINOTYPE, ITC)




61
HOSTING FONTS : FONTS.COM / PRICING




                                       MY PLAN:
                                     $10 per month.
                                       Unlimited
                                       fonts and
                                       websites.




62
FONTS.COM : USING




63
FONTS.COM : USING




64
FONTS.COM : USING




 Add & Edit Fonts
                      Click Publish Options
 Add & Edit Domains




65
FONTS.COM : USING




 HTML header code:
     Link to javascript
        Fonts.com




         CSS code




66
FONTS.COM : USING




 HTML header code:
 Links to stylesheet at
      Fonts.com




67
FONTS.COM : USING




Upgrade plan to buy
fonts and self-host




68
6)   HOW   TO USE TYPE LIKE A PRO




69
TYPE LIKE A PRO: USE NICE TYPE




     “Hardly anyone can discern good
     typography from bad typography,
     but everyone can feel it.”
                     —Oliver Richtenstien
                      ia.com




70
USING TYPE LIKE A PRO




     1. Use curly quotes

     2. Use ample leading (line-height)

     3. Never, never, never justify type

     4. Don’t make your columns too skinny or too wide

     5. Don’t use more than 3 typefaces per page

     6. Choose an appropriate typeface

     7. Avoid Comic Sans

     8. Don’t use EM or BOLD, use fonts that are cut Italic or Bold




71
TYPE LIKE A PRO : CHARACTER ENTITIES



     Not so Good                   Good




                            Left Quote : &#8220;
                            Right Quote : &#8221;




                            Apostrophe : &#8217;




72
TYPE LIKE A PRO: LINE-HEIGHT / BREATHE



      OK                       Better




73
TYPE LIKE A PRO: DON'T JUSTIFY



     Blah                       Better




74
TYPE LIKE A PRO: USE NICE TYPE



              Nice Typefaces               Amateurish and overused
ALRIGHT SANS MEDIUM




PLUTO HEAVY




CLARENDON




75
RESOURCES : TWITTER




76
FONT VS   TYPEFACE




77
THANK YOU FOR LISTENING




              :)




78

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Webfonts and Web Typography

  • 2. AGENDA 1. Who cares? 2. Where do fonts come from? 3. Why do we have to pay for fonts? 4. Webfonts : Embedding 5. Webfonts : Hosting 6. How to use Type like a Pro 2
  • 3. 1) WHO CARES? 3
  • 4. You have 6 SECONDS to make a good impression. Be professional. Shine your shoes. Press your pants. Use nice type. 4
  • 5. Font is like an individual song Typeface is like a CD, a collection of songs EXAMPLE: Helvetica Nueu Thin is a font Helvetica Nueu is a typeface 5
  • 6. 2) WHERE DO FONTS COME FROM? 6
  • 7. A BRIEF HISTORY Moveable type was born during the Renaissance Printers hired Punchcutters to craft metal type Punchcutters would turned hand-written alphabets into metal type. Outline of a letter is transferred to one end of a steel bar. The negative space is cut away and a Punch is created Punch & Matrix A Matrix is created by imprinting the Punch on a soft metal Lead is poured into the matrix to produce a single piece of type The typeface, Garamond, is named after the Punchcutter Claude Garamond (c. 1480–1561). 7
  • 8. A BRIEF HISTORY Metal type was distributed in boxes with compartments Boxes were called cases Upper Case and Lower case letters Type was set by hand 8
  • 9. A BRIEF HISTORY 1884 Ottmar Mergenthaler inventing a typesetting machine called the Linotype. The machine had a keyboard that the typesetter used to set lines of type. 9
  • 10. A BRIEF HISTORY 1950—1980 Phototype setting: Strobe light through spinning disk which had a film negative. 10
  • 11. 3) WHY DO I HAVE TO PAY FOR FONTS? 11
  • 12. TYPE DESIGN IS AN ART Skilled artisans design Typefaces  Type foundries pay Type  Designers to turn metal type designs into Digital versions. Examples of digital versions of  Garamond 12
  • 13. 1976 COPYRIGHT LAW From Wikipedia: The Copyright Law of the United States encourages the creation of art and culture by rewarding authors and artists with a set of exclusive rights. Federal Copyright law grants authors and artists: The exclusive right to make and sell copies of their works  The right to create derivative works  The right to perform or display their works publicly.  These exclusive rights are subject to a time limit, and generally  expire 70 years after the author's death. 13
  • 14. 4) WEBFONTS : EMBEDDING 14
  • 15. WHERE DO YOU FIND WEBFONTS? 15
  • 16. FREE : YOUR COMPUTER [WEB-SAFE] Windows fonts / Mac Fonts / Font family 16
  • 17. FREE : YOUR COMPUTER [WEB-SAFE] Windows fonts / Mac Fonts / Font family 17
  • 18. COMPUTER FONTS : HOW TO USE p { font-family: Verdana, Geneva, sans-serif ; } p { font-family: ‘Lucida Console’, Monaco, monospace ; } Mac snob p { font-family: ‘Hel Neue, Helvetica, sans-serif ; } 18
  • 19. FREE : FONT SQUIRREL fontsquirrel.com Good Font resource Once you locate a font, you have to upload them to your web server Use CSS to declare 19
  • 20. FREE : FONT SQUIRREL 20
  • 21. FREE : FONT SQUIRREL Download Folder: OTF files 21
  • 22. WHERE TO PURCHASE FONTS 22
  • 23. PURCHASE : TYPE FOUNDRIES AND DESIGNERS Adobe.com Monotype MyFonts.com Typography.com* OkayType* 23
  • 24. PURCHASE : TYPE FOUNDRIES AND DESIGNERS MyFonts.com Reseller of most all foundries Reseller of small font design firms All kinds of way to search What the Font Keep a library of your favorite fonts Remembers every font you bought 24
  • 25. THE TROUBLE WITH BROWSERS 25
  • 26. You’ll need font files for cross-browser support. 26
  • 27. FONTS & BROWSER SUPPORT TTF True Type EOT SVG Embedded Scaleable OTF Open Type Open Type Vector Graphics Safari, Internet Others Firefox Explorer Chrome 27
  • 28. FONTS & BROWSER SUPPORT WOFF (Web Open Font Format) Developed in 2009  Supported by the W3C, aims to make it the standard  Essentially Open Type or True Type with compression  and additional meta information All browsers will support this in the future  28
  • 29. FONTS & BROWSER SUPPORT http://caniuse.com/ttf 29
  • 30. { Remember these? OTF files acquired from Font Squirrel } +3 font files* +3 font files +3 font files +3 font files +3 font files +3 font files +3 font files 21 font files + 7 font files *EOT + SVG + WOFF 28 font files to upload 30
  • 31. NOW WHAT 31
  • 32. FONT SQUIRREL TO THE RESCUE 32
  • 33. @FONT-FACE GENERATOR @font-face Generator creates all 4 font formats for browser compatibility. 33
  • 34. @FONT-FACE KIT GENERATOR Cowboy Western.otf purchased from MyFonts Check OPTIMAL and click DOWNLOAD 34
  • 36. @FONT-FACE KIT GENERATOR A folder with all of your converted font files, plus a demo page will be downloaded to your computer once Font Squirrel is done generating your fonts. 36
  • 38. @FONT-FACE KIT GENERATOR : DEMO.HTML Specimen Tab 38
  • 39. @FONT-FACE GENERATOR : DEMO.HTML Sample Layout 39
  • 40. @FONT-FACE GENERATOR : DEMO.HTML Glyphs & Languages Curly Quote Entity Code: &#34; 40
  • 41. @FONT-FACE GENERATOR : DEMO.HTML Installing Webfonts @font-face code 41
  • 42. @FONT-FACE : STYLESHEET @font-face { font-family: CowboyWestern; src: url('cowboy_western-webfont.eot'); src: url('cowboy_western-webfont.eot?#iefix') format('embedded-opentype'), url('cowboy_western-webfont.woff') format('woff'), url('cowboy_western-webfont.ttf') format('truetype'), url('cowboy_western-webfont.svg#CowboyWestern) format('svg'); font-weight: normal; font-style: normal; } p { font-family: CowboyWestern; } 42
  • 43. ICON FONTS 43
  • 44. FREE FONT : FONT-AWESOME / ICON FONT One font, 249 icons Pictographs of web-related actions. CSS control Easy to style icon color, size, shadow. Anything that's possible with CSS. Perfect on Retina Displays Icons are vectors, which mean they're gorgeous on high-resolution displays. Infinite scalability Scalable vector graphics means every icon looks awesome at any size. 44
  • 45. FREE FONT : FONT-AWESOME / ICON FONT Where to download: http://fortawesome. github.com/ Font-Awesome/ --------------- bigwdesign.com/ webfonts/font- awesome/github/ docs/test.html 45
  • 46. 6) WEBFONTS : HOSTING 46
  • 47. FREE FONTS : GOOGLE FONTS google.com/webfonts  Hosted solution  You don’t have to install fonts 47
  • 48. USING : GOOGLE FONTS 48
  • 49. USING : GOOGLE FONTS 49
  • 50. USING : GOOGLE FONTS 50
  • 51. USING : GOOGLE FONTS 51
  • 52. USING : GOOGLE FONTS 52
  • 53. USING : GOOGLE FONTS Paste into Header of your HTML <link href='http://fonts.googleapis.com/css?family=Raleway:400,500,700,800' rel='stylesheet' type='text/css'> How to use the font in your CSS h1 { font-family: ‘Raleway,’ sans-serif; font-weight: 400; } 53
  • 54. WEBFONTS : HOSTING FONTS Fontdeck.com Typekit.com Webtype.com Fonts.com 54
  • 55. WEBFONTS : HOSTING FONTS http://sprungmarker.de/wp‐content/uploads/webfont‐services/  55
  • 56. WEBFONTS : HOSTING FONTS 56
  • 57. HOSTING FONTS : FONTDECK (VARIOUS SMALL FOUNDRIES) 57
  • 58. HOSTING FONTS : FONTDECK / PRICING THEIR PLAN: $7.5 per font per year. Unlimited fonts and websites. 58
  • 59. HOSTING FONTS : TYPEKIT (ADOBE) 59
  • 60. HOSTING FONTS : TYPEKIT / PRICING 60
  • 61. HOSTING FONTS : FONTS.COM (MONOTYPE, LINOTYPE, ITC) 61
  • 62. HOSTING FONTS : FONTS.COM / PRICING MY PLAN: $10 per month. Unlimited fonts and websites. 62
  • 65. FONTS.COM : USING Add & Edit Fonts Click Publish Options Add & Edit Domains 65
  • 66. FONTS.COM : USING HTML header code: Link to javascript Fonts.com CSS code 66
  • 67. FONTS.COM : USING HTML header code: Links to stylesheet at Fonts.com 67
  • 68. FONTS.COM : USING Upgrade plan to buy fonts and self-host 68
  • 69. 6) HOW TO USE TYPE LIKE A PRO 69
  • 70. TYPE LIKE A PRO: USE NICE TYPE “Hardly anyone can discern good typography from bad typography, but everyone can feel it.” —Oliver Richtenstien ia.com 70
  • 71. USING TYPE LIKE A PRO 1. Use curly quotes 2. Use ample leading (line-height) 3. Never, never, never justify type 4. Don’t make your columns too skinny or too wide 5. Don’t use more than 3 typefaces per page 6. Choose an appropriate typeface 7. Avoid Comic Sans 8. Don’t use EM or BOLD, use fonts that are cut Italic or Bold 71
  • 72. TYPE LIKE A PRO : CHARACTER ENTITIES Not so Good Good Left Quote : &#8220; Right Quote : &#8221; Apostrophe : &#8217; 72
  • 73. TYPE LIKE A PRO: LINE-HEIGHT / BREATHE OK Better 73
  • 74. TYPE LIKE A PRO: DON'T JUSTIFY Blah Better 74
  • 75. TYPE LIKE A PRO: USE NICE TYPE Nice Typefaces Amateurish and overused ALRIGHT SANS MEDIUM PLUTO HEAVY CLARENDON 75
  • 77. FONT VS TYPEFACE 77
  • 78. THANK YOU FOR LISTENING :) 78