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HUB Report Google Glass - Welcome to the Augmented Humanity Era

Beyond a few gadget applications that have been developed for communication, some real practices are emerging and hold a bright future for Google Glass – or for the builder who will manage to settle in the market.
In the worlds of logistics , maintenance or ready- to-wear, having both hands free to benefit from a web browser at a glance is an important asset . The contribution is clear : simplicity, saving time and discretion. The experiments are just beginning to emerge … Interview, Analysis , Predictions , this study is mainly dedicated to the decision makers in compagnies, eager to transform their business in this digital era.

More informations : http://bit.ly/QY2FK1

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HUB Report Google Glass - Welcome to the Augmented Humanity Era

  1. 1. GOOGLE GLASSWELCOME TO THE AUGMENTED HUMANITY ERA - Q1 2013 -
  2. 2. HUB Reports Our research on digital innovation key trends www.HUBinstitute.com 1
  3. 3. Google Glass HUB Report Full Version utilisation guide www.HUBinstitute.com 2 FOR A COMFORTABLE READING EXPERIENCE AND TO PROPOSE YOU MORE INFORMATION, FIND OUR ANALYSIS AND LINKS DIRECTLY IN THE "NOTES" SECTION WHEN YOU SEE THE "YOUTUBE" ICON, CLICK ON IT TO OPEN AND WATCH THE DEDICATED VIDEO THE VOCABULARY SECTION AT THE END OF THE REPORT WILL HELP YOU UNDERSTAND THE KEY ELEMENTS
  4. 4. Google Glass HUB Report Order the full version report www.HUBinstitute.com 3 ORDER YOUR HUB REPORT www.hubinstitute.com/go ogle-glass-report/ ESSENTIALS • A PowerPoint support enriched in the « notes » section • An analysis of the first experimentations in many sectors • Interviews of « glass explorers » & specialists • Predictions on the upcoming turn • And even more…
  5. 5. www.HUBinstitute.com 4 * MORE INFORMATION ON PRICING www.hubinstitute.com/go ogle-glass-report/ PRICING (8 HUB REPORTS) « Annual individual subscription » 2.900€ HT* « Annual company Subscription » (+ 4 persons) from 9.900€ HT* Google Glass HUB Report Order the full version report
  6. 6. Google Glass HUB Report Avant-Propos The Google Glass are the new embodiment of the next generation of screens called « Wearables Devices ». Beyond a few gadget applications that have been developed for communication, some real practices are emerging and hold a bright future for Google Glass - or for the builder who will manage to settle in the market. In the worlds of logistics , maintenance or ready- to-wear, having both hands free to benefit from a web browser at a glance is an important asset . The contribution is clear : simplicity, saving time and discretion. The experiments are just beginning to emerge ... Interview, Analysis , Predictions , this study is mainly dedicated to the decision makers in compagnies, eager to transform their business in this digital era. Emmanuel Vivier & Vincent Puren HUB INSTITUTE www.HUBinstitute.com 5
  7. 7. Google Glass HUB Report Sommaire de la version complète du HUB Report Google Glass INTRODUCTION Context / Technical Presentation / Ecosystème analysis / Fonctionnalities / Communication THE MARKET Focus on 6 market models / Presentation of 3 models in creation phase/ The Samsung Case study LES GLASS EXPLORERS (FR) La Communauté Française / Les premières applications / Interviews de Glass Explorers Français LES SECTEURS IMPACTÉS Tourisme / Transport / Sport / Cuisine / Retail / Industrie / Gaming / Santé / Media / Education / Sécurité / Mode / Assurance / Banque / Domotique www.HUBinstitute.com 6 LA PUBLICITÉ Gaze Tracking System / Search Vocal Optimisation / Pay Per Gaze ou Pay Per Emotion / La Brand Utility LES LIMITES Contraintes légales, sanitaires et déontologiques / Les détracteurs / Les derniers challenges NOS PRÉDICTIONS WHATS NEXT ? CONCLUSION / Version Découverte / Version Complète
  8. 8. GOOGLE GLASS INTRODUCTION www.HUBinstitute.com 7www.HUBinstitute.com 7
  9. 9. Google Glass A launch perceived as a significant step for innovation www.HUBinstitute.com 8
  10. 10. A reality close to science fiction… What do you think of… www.HUBinstitute.com 9 THE POSSIBILITY TO ACCESS ALL TYPES OF INFORMATION AT ONE GLANCE
  11. 11. A reality close to science fiction… Between desire and polemic… www.HUBinstitute.com 10 THE LAUNCH OF GOOGLE GLASS IN THE SMART GLASS INDUSTRY...
  12. 12. 1
  13. 13. Google Glass What is it ? www.HUBinstitute.com 12 1 LORSQUE VOUS VOYEZ L’ICONE “YOUTUBE” CLIQUEZ DESSUS POUR OUVRIR ET PROFITER DE LA VIDÉO DÉDIÉE.
  14. 14. Google Glass The Glass Foundry : An innovation Lab dedicated to Glass at Google www.HUBinstitute.com 13 Sergey BRIN Co-Founder and manager of Google X Labs
  15. 15. Google Glass How does it work ? www.HUBinstitute.com 14 1
  16. 16. Google Glass On the application side… www.HUBinstitute.com 15 GLASS MIRROR API GOOGLE DEVELOPMENT KIT (GDK) GLASS APP STORE
  17. 17. But more importantly… A concentrate of Google Services in one screen www.HUBinstitute.com 16
  18. 18. Google Glass In practice… simplicityand hyper-contextualisation www.HUBinstitute.com 17 IMMERSION PERSONNALISÉE ET CONTEXTUALISÉE Des informations contextualisées selon vos activités, géolocalisations, préférences, besoins… HANDS FREE Prendre une photo en un battement de cils, envoyer un mail sans toucher un clavier grâce à un contrôle vocal optimisé…
  19. 19. Google Glass In practice… a man to machine diaglogue www.HUBinstitute.com 18 A FEW MAGICAL WORDS! Ok Glass… … Take a picture … Record a video « » « » « »
  20. 20. GOOGLE GLASS THE “GLASS EXPLORERS” IN FRANCE www.HUBinstitute.com 19
  21. 21. Google Glass and France A launching date yet to be announced, but France is already active www.HUBinstitute.com 20 THE FRENCH COMMUNITY IS ONE OF THE MOST INVOLVED …
  22. 22. French Google Glass Apps Some experimentations with brands and during hackatons www.HUBinstitute.com 21 BIKE FINDER “A GPS FOR BIKES” YUN PLUG “THE SMART HOUSE” CRÉDIT MUTUEL ARKEA “MY BANK ON GLASS” L’ÉQUIPE “ALL ABOUT SPORTS ON GLASS”
  23. 23. 19 INDUSTRIES WHICH WILL CHANGE WITH GOOGLE GLASS ARE WE READY FOR THIS (R)EVOLUTION ? www.HUBinstitute.com 22
  24. 24. 23 X TOURISM + DETAILS ON THE IMPACT OF GLASS ON TROURISM www.hubinstitute.com/goo gle-glass-report/
  25. 25. 24 XTRANSPORTATION + DETAILS ON THE IMPACT OF GLASS ON TRANSPORTATION www.hubinstitute.com/goo gle-glass-report/
  26. 26. 25 X SPORTS + DETAILS ON THE IMPACT OF GLASS ON SPORTS www.hubinstitute.com/goo gle-glass-report/
  27. 27. 26 X COOKING + DETAILS ON THE IMPACT OF GLASS ON COOKING www.hubinstitute.com/goo gle-glass-report/
  28. 28. 27 X RETAIL + DETAILS ON THE IMPACT OF GLASS ON RETAIL www.hubinstitute.com/goo gle-glass-report/
  29. 29. 28 X MANUFACTURING + DETAILS ON THE IMPACT OF GLASS ON THE MANUFACTURING INDUSTRY www.hubinstitute.com/goo gle-glass-report/
  30. 30. 29 X GAMING + DETAILS ON THE IMPACT OF GLASS ON THE GAMING INDUSRTY www.hubinstitute.com/goo gle-glass-report/
  31. 31. 30 X HEALTH + DETAILS ON THE IMPACT OF GLASS ON THE HEALTH INDUSTRY www.hubinstitute.com/goo gle-glass-report/
  32. 32. 31 X MEDIA + DETAILS ON THE IMPACT OF GLASS ON THE MEDIA www.hubinstitute.com/goo gle-glass-report/
  33. 33. 32 X EDUCATION + DETAILS ON THE IMPACT OF GLASS ON EDUCATION www.hubinstitute.com/goo gle-glass-report/
  34. 34. 33 X SECURITY + DETAILS ON THE IMPACT OF GLASS ON SECURITY www.hubinstitute.com/goo gle-glass-report/
  35. 35. 34 X FASHION + DETAILS ON THE IMPACT OF GLASS ON THE FASHION INDUSTRY www.hubinstitute.com/goo gle-glass-report/
  36. 36. 35 X INSURANCE + DETAILS ON THE IMPACT OF GLASS ON THE INSURANCE INDUSTRY www.hubinstitute.com/goo gle-glass-report/
  37. 37. 36 X BANKING + DETAILS ON THE IMPACT OF GLASS ON THE BANKING INDUSTRY www.hubinstitute.com/goo gle-glass-report/
  38. 38. 37 X HOME AUTOMATION + DETAILS ON THE IMPACT OF GLASS ON HOME AUTOMATION www.hubinstitute.com/goo gle-glass-report/
  39. 39. 38 X INTERACTION + DETAILS ON THE IMPACT OF GLASS ON SOCIAL INTERACTIONS www.hubinstitute.com/goo gle-glass-report/
  40. 40. THE QUESTION IS… … What are you waiting for to order your report ? www.HUBinstitute.com 39
  41. 41. Google Glass HUB Report Order the full version report www.HUBinstitute.com 40 ORDER YOUR HUB REPORT www.hubinstitute.com/go ogle-glass-report/ ESSENTIALS • A PowerPoint support enriched in the « notes » section • An analysis of the first experimentations in many sectors • Interviews of « glass explorers » & specialists • Predictions on the upcoming turn • And even more…
  42. 42. www.HUBinstitute.com 41 * MORE INFORMATION ON PRICING www.hubinstitute.com/go ogle-glass-report/ PRICING (8 HUB REPORTS) « Annual individual subscription » 2.900€ HT* « Annual company Subscription » (+ 4 persons) from 9.900€ HT* Google Glass HUB Report Order the full version report
  43. 43. Aller plus loin sur le sujet Google Glass Contact-us to start experimenting www.HUBinstitute.com 42 GLASS REPORT SEMINARS (FOR COMPANIES OR SCHOOLS) WORKSHOP (Experimentation & practical thinking) APP Dev
  44. 44. HUB Institute HUB Review : Our analysis on digital trends and marketing www.HUBinstitute.com 43 HUB REVIEW OUR MEDIA SPECIALIZED IN DIGITAL INNOVATION AND MARKETING http://www.hubinstitute.com/review
  45. 45. HUB Institute HUB Reports : Our research on digital innovation key trends www.HUBinstitute.com 44 HUB REPORTS OUR MONTHLY STUDIES ON DIGITAL INNOVATION AND MARKETING www.hubinstitute.com/reports
  46. 46. HUB Reports Our research on digital innovation key trends www.HUBinstitute.com 45
  47. 47. About this HUB Report authors Une sélection d’ouvrages à lire www.HUBinstitute.com 46 EMMANUEL VIVIER HUB Institute Co-Founder VINCENT PUREN HUB Institute Head of Content vincent.puren@hubinstitute.com @vincentpuren 51 rue François 1er, 75008 PARIS emmanuel.vivier@hubinstitute.com @emmanuelvivier 51 rue François 1er, 75008 PARIS
  48. 48. Coming soon: Subscription Commerce Report Une sélection d’ouvrages à lire www.HUBinstitute.com 47 www.hubinstitute.com
  • MaheshDange1

    Oct. 3, 2014
  • olivierdassonville

    May. 2, 2014

Beyond a few gadget applications that have been developed for communication, some real practices are emerging and hold a bright future for Google Glass – or for the builder who will manage to settle in the market. In the worlds of logistics , maintenance or ready- to-wear, having both hands free to benefit from a web browser at a glance is an important asset . The contribution is clear : simplicity, saving time and discretion. The experiments are just beginning to emerge … Interview, Analysis , Predictions , this study is mainly dedicated to the decision makers in compagnies, eager to transform their business in this digital era. More informations : http://bit.ly/QY2FK1

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