This might come as news to many aspiring entrepreneurs looking to get into franchise ownership, but multi-unit franchise ownership is now the norm. Over the past decade, 53% of franchise owners have become multi-unit—meaning that they own and probably personally operate more than one franchise location.
The percentage of multi-unit owners is even higher in terms of franchise ownership in the fast food and restaurant subindustries. Just over 76% of franchised restaurants are now multi-unit. The reasons for this development are straightforward.
Both lenders and franchisors like seeing a franchisee hit his or her stride and are willing to provide more generous private loans to these high flyers. In addition, franchisees who have a track record of franchising greatness easily come into the good graces of franchisors, and area developers are excited to help them find the hottest available territories in that particular fast food industry.
Tips on Making Multi-unit Franchising Dreams a Reality
Franchisors also like seeing franchisees take on more responsibilities because franchisees who take on more work and diversify their operations are better able to weather economic downturns or changes in regional customer tendencies.
In layman’s terms, franchisors have faith in multi-unit franchise owners because they’re experienced and able to draw on a larger, more diverse customer base.
This reduces the chances that multi-unit franchise owners are going to run into obstacles. Moreover, multi-unit franchise owners are often superstars at delegating, which means that they can run one, three, five, or seven locations without breaking a sweat.
Streamlined relationships with advertising and marketing networks, vendors, and franchisors are another obvious benefit!
Aspirations to Go the Multi-unit Franchising Route? Here Are Tips to Get There!
1. Aspirations to Go the Multi-
unit Franchising Route? Here
Are Tips to Get There!
2. This might come as news to many aspiring entrepreneurs
looking to get into franchise ownership, but multi-unit
franchise ownership is now the norm. Over the past decade,
53% of franchise owners have become multi-unit—meaning
that they own and probably personally operate more than
one franchise location.
3. Both lenders and franchisors like seeing a franchisee
hit his or her stride and are willing to provide more
generous private loans to these high flyers. In addition,
area developers are excited to help these franchisees
find the hottest available territories in that particular
fast food industry.
4. Topics of Discussion
1. Tips on Making Multi-unit
Franchising Dreams a Reality
2. Create a Personalized
Development Schedule
3. Choose Your Locations Wisely
5. 1. Franchisors also like seeing franchisees take on more
responsibilities because franchisees who take on more
work and diversify their operations are better able to
weather economic downturns or changes in regional
customer tendencies. In layman’s terms, franchisors
have faith in multi-unit franchise owners because
they’re experienced and able to draw on a larger, more
diverse customer base. This reduces the chances that
multi-unit franchise owners are going to run into
obstacles. Moreover, multi-unit franchise owners are
often superstars at delegating, which means that they
can run one, three, five, or seven locations without
breaking a sweat.
cc: sixes & sevens - https://www.flickr.com/photos/45665251@N00
6. 2. You might notice that up to this point in our
discussion, we haven’t focused on the importance of
private capital in turning your multi-unit dreams into
reality. That’s because franchisors usually assume that
multi-unit franchise owners have large capital reserves
upon which to draw by virtue of their aspirations to
expand further. As a multi-unit franchise owner, in
other words, you have the lay of the land and you
know how to make it happen. You probably have a
nuanced feel for your particular area and market and
the best way to do business there. There’s also a great
chance that as a multi-unit franchise owner, you’ve
capitalized on economies of scale and streamlined
your hiring, training, and operations processes.
cc: Thomas Hawk - https://www.flickr.com/photos/51035555243@N01
7. 3. Choosing the right locations for your multi-unit
franchise operation depends primarily on going where
customers are. Most area developers deployed on
behalf of the franchisor have run demographic and
marketing studies on the most opportunity-rich
concentrations of customer demand in your area. You
want places that are inherently high traffic when
you’re considering fast-food franchising—locations in
indoor malls, in outdoor courts, along major roadways,
and even on college campuses are great because
you’re reaching out to the right demographic and
getting seen by tens of thousands of people every day!
8. Want to learn more? Please
visit our blog at:
http://www.hotdogonastickfranchise.com/
opportunities/multi-unit-franchising-tips-
to-reach-your-aspirations/
Or visit our website at:
http://www.hotdogonastickfranchise.com/
9. Disclaimer: This information is not intended as an offer to
sell, or the solicitation of an offer to buy, a franchise. It is for
information purposes only. Currently, the following states
regulate the offer and sale of franchises: California, Hawaii,
Illinois, Indiana, Maryland, Michigan, Minnesota, New York,
North Dakota, Oregon, Rhode Island, South Dakota, Virginia,
Washington, and Wisconsin. If you are a resident of or want
to locate a franchise in one of these states, we will not offer
you a franchise unless and until we have complied with
applicable pre-sale registration and disclosure requirements
in your state. Franchise offerings are made by Franchise
Disclosure Document only.