The document discusses the science behind modular design thinking. It provides examples of how scientific concepts like the angle sum theorem and particle physics have evolved over time from broader ideas to more specific discoveries. It also presents principles for design such as starting with big ideas and focusing on smaller implementations, deducing and testing hypotheses, prioritizing efficiency and reusability, and planning for unknown factors. Visual examples are given of typography choices and layout structures to demonstrate modular design approaches.
23. We challenged ourselves to create a visual language for our users
that synthesizes the classic principles of good design with the
innovation and possibility of technology and science.
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39. Angle Sum Theorem
The sum of all 3 angles of a triangle equals 180 degrees
a
b c a+b+c=180
40. Angle Sum Theorem
The sum of all 3 angles of a triangle equals 180 degrees
a
b c
Draw Parallel Line
a+b+c=180
41. Angle Sum Theorem
The sum of all 3 angles of a triangle equals 180 degrees
a
b c
Draw Parallel Line
a+b+c=180
42. Angle Sum Theorem
The sum of all 3 angles of a triangle equals 180 degrees
a
b c
b
Draw Parallel Line
Alternate Interior Angle b
a+b+c=180
43. Angle Sum Theorem
The sum of all 3 angles of a triangle equals 180 degrees
a
b c
b c
Draw Parallel Line
Alternate Interior Angle b
Alternate Interior Angle c
a+b+c=180
108. Use incubation for inspiration
Start big, then focus on smaller ideas
Always deduce, learn, then build
Design for efficiency & reusability
Plan for the unknown
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109. Use incubation for inspiration
Thank You!
Start big, then focus on smaller ideas
Always deduce, learn, then build
Design for efficiency & reusability
Plan for the unknown
1
2
3
4
5