Sonat Yalçınkaya 苏纳德

Amsterdam Area, Netherlands Netherlands

Head of Ecommerce at Midea International HQ (MIB) at Midea Group

Global digital marketing manager, with a head for numbers and a passion for creativity. Corporate entrepreneur, applying lean startup methodology in digital marketing management. Employing rapid prototyping and research sprints for user validation on value proposition. Led agile teams, working closely with developers, designers and business stakeholders. 5 years of experience in digital marketing at global headquarter, working closely with local commercial organizations; North America, Germany, China, Japan, India, France, UK, Russia and Benelux Proven track record in delivering strong ROI in digital marketing campaigns. Won 2 awards; in '13 and '14 for Holiday campaigns in North Ame...