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Case study
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Competitive Advantages
3.
Low
High Low Very High
4.
5.
6.
PC Industry
7.
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Apple’s Mac Business
9.
Technology and Innovation
10.
Distribution and Sales
11.
Threats & Competitors
12.
13.
I-Phone: Initial Strategy
14.
15.
Reasons for change
in strategy
16.
Strategies for India
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