What is happening inside our craniums, amongst the cortex, hemispheres, neuroglia, and brainwaves when we feel on fire with creativity and when we don't? To find out, let’s embark upon a fantastic journey to learn in which circumstances and states the brain is most creative. At the end, we'll better understand the brain on creativity and discover unconventional methods to leverage its power for increased ideation, inspiration, innovation, and flow. Beware: the science of the creative brain challenges the standard norms around concentration, focus, productivity, and may change how you work. Presented at SXSW Interactive, 2013

1. Your Brain on creativity
Work Better. Skyrocket Creative Productivity.
Denise R. Jacobs
Sponsored by
South by Southwest Interactive
Austin, Texas
9 March 2013

2. If You Feel Inclined to Tweet…
I am:
@denisejacobs
We’re at:
#SXSW #SXSWi @sxsw
And this is about
#brainwork

3. question

4. No, not these

5. Or these

6. But This

7. Coveted, sought after

8. Like this?

9. Like this?

10. And/Or This?

11. “houston, we have a problem…”

12. Full of ideas

13. mechanism

14. Brain circuitry

15. External work environment

16. Management

17. Internal lands

18. Habits and thinking

19. Multitasking

20. ZeigarNik Effect

21. Communication Addiction

22. No focus

23. Fear

24. inner critic

25. Impostor syndrome

26. Comparisons

27. Perfectionism

28. Isolation

29. Manage our brains

30. Balance Your Brain

31. Left hemisphere

32. Right hemisphere

33. Work together

34. Know your Brainwaves

35. Calm down

36. Get Still

37. Move

38. HACK: Space out

39. Hack: Shower

40. Seek “Lo-fi” time

41. Exercise discipline

42. Say no to Distractions

43. Manage time

44. Pomodoro TEchnique

45. RescueTime.com

46. Airplane mode

47. Being prone

48. Transmute fear

49. Banish your inner critic

50. fear of failure

51. reframe failure

52. Ideas starting to flow

53. Brainstorming

54. DIWO

55. Collaborate

56. Improvise. Plus it.

57. Generate, Gather, and Curate Ideas

58. Analog Tools

59. Digital Tools
Zootool.com Evernote
Gimmebar.com Diigo
Pinterest.com Delicious
Imgspark.com Flickr
Scrnshots.com
Trello
Vi.sualize.us
Emberapp.com

60. Relaxed brainwaves

61. Balanced brain

62. Focus

63. Flow

64. Cavalier creativity

65. the power is in your hands

66. And Also in your heads

67. Calm neurological base

68. Calm neurological base

69. Skyrocket creative productivity

70. Your mission

71. Resources
delicious.com/denisejacobs/
unfoldyourbrain
delicious.com/denisejacobs/
creativityhabit
delicious.com/denisejacobs/
brainoncreativity

72. (My) Articles for Further reading
netmagazine.com/features/
four-secrets-enhancing-creative-
productivity
alistapart.com/articles/
reigniting-your-creative-spark/
alistapart.com/articles/
banishing-your-inner-critic/

73. My books
The CSS Detective Smashing Books #3 & InterAct With
Guide #3 1/3 Web Standards
CSSDetectiveGuide.com
SmashingBook.com InterActWithWebStandards.com
My chapter:
“Storytelling in
Webdesign”

74. Americomorales.com

75. Thanks to Post-it Brand from 3m
Join us for the Create, Generate, Produce Meetup
Tuesday, 12 March 2013
2:00pm
Hampton Inn Downtown, room 1113

76. And to the audience!

77. I Speak, Write, And Evangelize Creativity.
DeniseJacobs.com
denise@denisejacobs.com
twitter.com/denisejacobs
facebook.com/denisejacobsdotcom