Carmen Hill

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~ Strategic Storyteller and Content Mixologist ~ Two decades of experience as a content strategist, writer, editor and marketer. Early adopter. Enthusiastic experimenter. Grammar geek. Social butterfly. Speaker (Content Marketing World, SXSW, webinars, industry events), and occasional blogger. Follow me on Twitter: @carmenhill. I believe content is more than collateral—it’s a core business asset that can attract new audiences, educate and nurture prospects, accelerate the sales cycle, and inspire customers to become loyal advocates. But to be effective your content must align with business goals, brand strategy and audience interests.

content marketing content strategy marketing b2b storytelling public relations law digital marketing technology content real-time marketing b2b marketing mobile marketing sxsw interactive social media

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Carmen Hill

Apresentações

The Value of Social Media in B2B

What Content Strategists Can Learn from the Movies

Marketing That Matters Is Mobile First

B2B vs. B2C: 10 Experts Weigh In

How to Rock Content Marketing in the Age of 'Content Shock'

A Brief History of the Future: Marketing Like a Human in an Age of Bits & Bots

Earning & Keeping an Engaged Audience in the Age of 'Content Shock'

Connecting Brand to Demand with Customer-Centric Content

Gostaram

Create a Content Marketing Strategy Your Customers will LOVE, in 7 Steps

Dr. Marketo's Cabinet of Curiosity

Connecting Content Strategy with Intelligent Content - Intelligent Content Conference 2015

Unlurk Me? Exploring the value of Lurkers & Lurking (in the looker centric self-service economy)

Content Strategy 2015: Marketing, Mobile, and the Enterprise

Experiences: The 7th Era Of Marketing

Irresistible content for immovable prospects

Sine Qua Non: Core Values and Content Strategy

One Trick Ponies Get Shot: Doing Digital Marketing Right

Agile Marketing: Managing Marketing in High Gear

Death To Bullshit: Now With 80% More Bullshit!

Delight Workshop: Aligning Execution with your Communication Goals

Things I Carry: Everyday Tools for Digital Success - Lee Odden

15 Tips for Compelling Company Updates on LinkedIn

The Content Competitive Advantage

Adaptive Content Show & Tell - Austin Content

Official Slideshare for What's the Future of Business by Brian Solis #WTF

What Is Your 2013 Content Marketing Strategy - Dachis Group

B2B Social Media Made Easy

Culture Code: Creating A Lovable Company

Whoa Nellie! Content Strategy for Slow Experiences

Story telling workshop_sxsw_2013

The Secrets of Brand-Driven Content Strategy (Workshop)

Put up or shut up: Beyond Social Influence

Social Media Marketing

Getting It Jobs In Social Media

You're a Rock Star: Building Thought Leadership Through Social Networking