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Somfy
CRM platform of the future
Somfy
CRM platform of the future
Introduire de l’agilité pour réussir
l’implémentation d’un Core Model Salesforce
Introduire de l’agilité pour réussir
l’implémentation d’un Core Model Salesforce
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 2
Legacy CRM
PIVOTAL
Somfy CRM Platform of the future
World leader in automatic
control of openings and
closures in homes and
buildings
60 countries
114 subsidiaries and 51 offices
across five continents
Group turnover: 1061 M€
76% of sales outside France
7 800 employees
worldwide
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 3
Legacy CRM
PIVOTAL
Somfy CRM Platform of the future
Improve
Customer eXperience
Harmonize business processes
Deploy best practices
Manage & leverage SOMFY
connected equipments
CRM
Platform of
the future
Set up a consistent, reliable
and global Group CRM
platform
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 4
Core model implementation
What to do?
Build a CRM Core application to be deployed in 40 business units around
the world
Maintain scope and budget under control
Keep flexible : adapt to business priority changes
“Keep the wheel of the truck”
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 5
What made this project successful ?
The Salesforce solution used with future users as of design phase
thanks to its agility
Set up a core team of SMEs made available for the project and
representing all Somfy users
50 SMEs in 10 business streams
Involved far ahead of implementation project
Build project organized in flexible manner in order to detect
early potential issues and be reactive
Organized in versions which scope is reassessed at start
Versions split in 1 month iterations including UAT phase
Adopt a Somfy / Capgemini joint program management to
continuously monitor and arbitrate change requests
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 6
The Customer Engagement Platform
Scalable
Trust
InnovationPaaS Multitenant
SaaS
Sales Marketing
Apps
Analytics
Community
Service
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 7
Joint Program Management: flexibility & success
Design
Detail design
Implement
Qualify
UAT
5 months
Classical
V-cycle
Backlog Sprint 1 Sprint 2 Sprint 3 Sprint 4Agile
methodology
IT 4IT 3IT 2Design IT 1 UAT
Joint
program
management
Sprint 5
☺☺☺☺
> 2 months
UAT
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 8
Business value analysis: the path to a sustainable success
750 m/d
120 50 25Joint Program Management
Business Value
Analysis
MAINTAINABILITY
EXPANDABILITY
ASCENDING COMPATIBILITY
BUDGET CONTROL
SUSTAINABLE
CWIN 2016 | September 30th, 2016
Copyright © 2016 Capgemini and Sogeti. All rights reserved. 9
Conclusion
First version is LIVE
Pilot business unit roll-out COMPLETED
Other country roll-outs are LAUNCHED
Version 2 STARTED, including marketing automation,
social marketing, partner community, …
Project SUCCESS
www.capgemini.com
The information contained in this presentation is proprietary.
Copyright © 2016 Capgemini and Sogeti. All rights reserved.
Rightshore® is a trademark belonging to Capgemini.
www.sogeti.com
About Capgemini and Sogeti
With more than 180,000 people in over 40 countries, Capgemini is a
global leader in consulting, technology and outsourcing services. The
Group reported 2015 global revenues of EUR 11.9 billion. Together
with its clients, Capgemini creates and delivers business, technology
and digital solutions that fit their needs, enabling them to achieve
innovation and competitiveness. A deeply multicultural organization,
Capgemini has developed its own way of working, the Collaborative
Business Experience™, and draws on Rightshore®, its worldwide
delivery model.
Sogeti is a leading provider of technology and software testing,
specializing in Application, Infrastructure and Engineering
Services. Sogeti offers cutting-edge solutions around Testing,
Business Intelligence & Analytics, Mobile, Cloud and Cyber
Security. Sogeti brings together more than 23,000 professionals in
15 countries and has a strong local presence in over 100 locations
in Europe, USA and India. Sogeti is a wholly-owned subsidiary of
Cap Gemini S.A., listed on the Paris Stock Exchange.

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Implementing a Flexible Salesforce Core Model for Somfy's CRM Platform

  • 1. Somfy CRM platform of the future Somfy CRM platform of the future Introduire de l’agilité pour réussir l’implémentation d’un Core Model Salesforce Introduire de l’agilité pour réussir l’implémentation d’un Core Model Salesforce
  • 2. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 2 Legacy CRM PIVOTAL Somfy CRM Platform of the future World leader in automatic control of openings and closures in homes and buildings 60 countries 114 subsidiaries and 51 offices across five continents Group turnover: 1061 M€ 76% of sales outside France 7 800 employees worldwide
  • 3. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 3 Legacy CRM PIVOTAL Somfy CRM Platform of the future Improve Customer eXperience Harmonize business processes Deploy best practices Manage & leverage SOMFY connected equipments CRM Platform of the future Set up a consistent, reliable and global Group CRM platform
  • 4. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 4 Core model implementation What to do? Build a CRM Core application to be deployed in 40 business units around the world Maintain scope and budget under control Keep flexible : adapt to business priority changes “Keep the wheel of the truck”
  • 5. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 5 What made this project successful ? The Salesforce solution used with future users as of design phase thanks to its agility Set up a core team of SMEs made available for the project and representing all Somfy users 50 SMEs in 10 business streams Involved far ahead of implementation project Build project organized in flexible manner in order to detect early potential issues and be reactive Organized in versions which scope is reassessed at start Versions split in 1 month iterations including UAT phase Adopt a Somfy / Capgemini joint program management to continuously monitor and arbitrate change requests
  • 6. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 6 The Customer Engagement Platform Scalable Trust InnovationPaaS Multitenant SaaS Sales Marketing Apps Analytics Community Service
  • 7. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 7 Joint Program Management: flexibility & success Design Detail design Implement Qualify UAT 5 months Classical V-cycle Backlog Sprint 1 Sprint 2 Sprint 3 Sprint 4Agile methodology IT 4IT 3IT 2Design IT 1 UAT Joint program management Sprint 5 ☺☺☺☺ > 2 months UAT
  • 8. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 8 Business value analysis: the path to a sustainable success 750 m/d 120 50 25Joint Program Management Business Value Analysis MAINTAINABILITY EXPANDABILITY ASCENDING COMPATIBILITY BUDGET CONTROL SUSTAINABLE
  • 9. CWIN 2016 | September 30th, 2016 Copyright © 2016 Capgemini and Sogeti. All rights reserved. 9 Conclusion First version is LIVE Pilot business unit roll-out COMPLETED Other country roll-outs are LAUNCHED Version 2 STARTED, including marketing automation, social marketing, partner community, … Project SUCCESS
  • 10. www.capgemini.com The information contained in this presentation is proprietary. Copyright © 2016 Capgemini and Sogeti. All rights reserved. Rightshore® is a trademark belonging to Capgemini. www.sogeti.com About Capgemini and Sogeti With more than 180,000 people in over 40 countries, Capgemini is a global leader in consulting, technology and outsourcing services. The Group reported 2015 global revenues of EUR 11.9 billion. Together with its clients, Capgemini creates and delivers business, technology and digital solutions that fit their needs, enabling them to achieve innovation and competitiveness. A deeply multicultural organization, Capgemini has developed its own way of working, the Collaborative Business Experience™, and draws on Rightshore®, its worldwide delivery model. Sogeti is a leading provider of technology and software testing, specializing in Application, Infrastructure and Engineering Services. Sogeti offers cutting-edge solutions around Testing, Business Intelligence & Analytics, Mobile, Cloud and Cyber Security. Sogeti brings together more than 23,000 professionals in 15 countries and has a strong local presence in over 100 locations in Europe, USA and India. Sogeti is a wholly-owned subsidiary of Cap Gemini S.A., listed on the Paris Stock Exchange.