In this podcast, I talk about your audience: How to define it, as well as how to build it, engage with it, and nurture it.

1. Bill Davis, Publisher Internet Marketing Muscle

2.  Episode #12!!!
 Dedicating this one to your audience.
 Let’s get started!
http://internet-marketing-muscle.com

3.  Who do you serve?
 What can you do for them?
 Can you earn a living doing it?
 Put another way, can you earn a profit that you can be happy with?
http://internet-marketing-muscle.com

4.  Why you?
 Why not somebody else?
 What is different about your “product?”
 What is the same, and how can you make it different?
http://internet-marketing-muscle.com

5.  Get it yourself
 Borrow it from someone else
 Both
http://internet-marketing-muscle.com

6.  This is what marketing & sales is all about – find a problem, create a solution.
 Or, find a hole and fill it.
 BUT, to do this, you have to really know your audience.
http://internet-marketing-muscle.com

7.  Your audience is made of real people.
 Therefore, treat them like real people.
 That means you have to COMMUNICATE.
 Sometimes, that’s hard. I get it.
http://internet-marketing-muscle.com

8.  When doing anything with audio or video, TEST your output before you do an
entire show (like this podcast – don’t ask how I know this  )
 No lifehack today, except to say – get Evernote and use it!
 For more great lifehacks, subscribe to the Slackerize Newsletter.
http://slackerize.com/premium-newsletter/
http://internet-marketing-muscle.com

9.  Thanks for listening.
 Subscribe to the podcast on iTunes and Stitcher (and leave a review, please).
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10.  Internet Marketing Muscle – http://internet-marketing-muscle.com
 IMM on Facebook – https://www.facebook.com/InternetMarketingMuscle
 Twitter – http://twitter.com/billspaced
 Facebook SECRET group: https://www.facebook.com/groups/imcoachingacademy/
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http://internet-marketing-muscle.com