2. #theinbounder
AGENDA
• Publishing
• Recent changes
• Future changes
• PR and Outreach
• Adapting to changes in
publishing
• Legal compliance
• Creating impactful
campaigns
• The future role of SEO and
applications of SEO
26. #theinbounder
“Through automation, we’re providing
customers with 12 times the corporate
earnings stories as before, including for a
lot of very small companies that never
received much attention,” said Lisa
Gibbs, our global business editor.
59. Title goes Here
59
Results: The campaign built over 66 inbound links with an average domain authority of 41. As
well as 52 inbound links with unique linking root domains.
Alongside TV coverage on NY1 TV News, Cleveland 19, the Discovery Channel Canada,
USA (CBS) 9 News, and Good Morning America on ABC
62. #theinbounder
25/04/2018 Shift6 Mail - Gorkana Consumer Alert: Monday 23 April 2018
https://mail.google.com/mail/u/1/?ui=2&ik=2e6ce64f2d&jsver=-CePnFTesrE.en_GB.&view=pt&cat=Gorkana%20updates&search=cat&th=162f2b672cec5b7e&siml=162f2b672
Lexi Mills <lexi@shift6.org>
Gorkana Consumer Alert: Monday 23 April 2018
1 message
Gorkana Alerts <gorkanaalerts@gorkana.com> 23 April 2018 at 12:22
To: leximills.uk@gmail.com
Gorkana Alerts relaunch
In 2015, Gorkana was acquired by Cision to bring our clients the best data and media
intelligence technology in the market, and so, as part of our re branding journey, we're
please to announce that Gorkana Alerts will soon be renamed to Cision Alerts.
Our alerts will continue in exactly the same way as they always have, we'll be
maintaining our usual high standards of information keeping you uptodate of the latest
journalist and influencer news and moves so you've always got the right details to hand.
More details will be announced in due course.
Jobs: You can advertise a range of vacancies with us, whether it's a permanent, contract
or freelance position. Email gorkanajobs@gorkana.com
Gorkana Consumer Alert: Monday 23 April 2018
Culture Trip
GQ
HomeStyle
HuffPost UK
MailOnline
Pulse 1 / Pulse 2
Tatler
The Jewish Chronicle
The Observer
The Sun
UTV / ITV
Freelance Update Amira Arasteh
Freelance Journalist Paul F Cockburn
Freelance Update Harriet Mallinson
Journalist Update Nicola Adam
International Alerts
Meet the Journalist: Bauer Media’s Jo Parkerson
Gorkana Alerts relaunch
The Association of American Correspondents in London panel discussion
Games Media Brit List 2018
Social Shout Out
Culture Trip
Culture Trip has now moved offices. The new address is 75 Davies Street, London, W1K 5JN. The team can still be
reached at info@theculturetrip.com and found tweeting at www.twitter.com/culturetrip
GQ
There have been changed to the British GQ fashion team:
Zak Maoui has joined as Junior Style Editor. Having previously contributed to titles including British GQ, GQ
70. #theinbounder
Journalists Consulting Board
Media feedback
System for recruiting and managing
journalist feedback on press materials,
content ideas, pitches, press invitations,
media centres etc.
We anonymise the clients when sending
content to them to review.
experts
73. #theinbounder
Dr Claire Asher – Academic liaison
Is a professional science legislation
communicator and an active journalist.
She writes for New Scientist, BBC Earth,
ScienceNOW, The Scientist, and Nature News.
She works with us to support relationships with
academics and researchers
Gemma Dodd- lead creative
Gemma is a professional stylist, prop
designer and photographer. She is also
an active journalist covering lifestyle,
films, culture and fashion. She works with
us to create social media content,
photography and prop design for stunts
Academic experts
experts
104. A doctor says: Yes, a Fitbit
really can track your
emotional ups and downs.
"We've known for decades
that stressful experiences
can cause a jump in heart
rate
106. In the US, 1 in 2 women and 1 in 3 men will develop cancer in
their lifetime. Now, a similar rate has been reported in the
UK, with a new study published in the British Journal of
Cancer claiming 1 in 2 men and women will be diagnosed
with the disease at some point in their lives.