Brainstorming is the set of techniques of generating ideas. All techniques have much in common, but you can pick the best way of brainstorming taking into account conditions, materials, time, and a client.
3. Brainstorming is the set of techniques of generating
ideas. All techniques have much in common, but you
can pick the best way of brainstorming taking into
account conditions, materials, time, and a client.
Brainstorming
4. âGenerate as many ideas as possible.
âAll ideas are welcome.
âNo bulling.
âNo criticism.
Rules
5. âEdward de Bonoâs six thinking hats.
âWalt Disneyâs creative strategy.
âMikhael Mikhalkoâs SCAMPER and Thinkpak.
Plan
7. The principle behind âSix Thinking Hatsâ was invented
by Edward de Bono. All participants of this technique
are focused on the same subject and are thinking
about it from different aspects.
8.
9. White hat
Facts, neutrality, objectivism.
âWhat information do we have here?
âWhat information is missing?
âWhat information would we like to have?
âHow are we going to get the information?
10. Yellow hat
Optimism, focus on beneïŹts, feasibility.
âWhat are the beneïŹts of this option?
âWhy is this proposal preferable?
âWhat are the positive assets of this design?
âHow can we make this work?
11. Black hat
Judgement, caution, evaluation.
âWhat is the cost?
âWhich regulations are important?
âWhat materials do we need?
âWhat can give us safety?
12. Red hat
Intuition, feelings, emotions.
âMy gut-feeling is that this will not work.
âI donât like the way this is being done.
âThis proposal is terrible.
âMy intuition tells me that prices will fall soon.
13. Green hat
New ideas and new look at things.
âAre there any other ideas here?
âAre there any additional alternatives?
âCould we do this in a different way?
âCould there be another explanation?
14. Blue hat
Control, overview, organization.
âLook at the âthinkingâ about the subject.
âSet the agenda for thinking
âSuggest the next step in the thinking.
âAsk for a summary, conclusion, or decision.
18. 5 min
Choose a design tool you want to improve.
Plan the further activity.
Blue hat
19. 5 min
âWhat facts about this software do we know?
âWhat information is missing?
âWhat software parameters do we need to know?
âHow are we going to get the information?
White hat
20. 5 min
âWhat do you feel about this software?
âWhat emotions do you have concerning it?
âWhat does intuition tell you about it?
Red hat
21. 5 min
âWhat is good in this software?
âDoes it have beneïŹts or cool features?
âHow can we get use of this software?
âWhat makes it useful, popular?
Yellow hat
22. 7 min
âWhat can be improved in this software?
âWhat parts can be designed differently?
âWhich features can be added?
âWhat would be nice to have in this software?
Green hat
23. 7 min
âWhat is the cost of software improvements?
âWhich regulations are important?
âWhat resources do we need for improving it?
âWhat can give us safety?
Black hat
28. Walt Disneyâs close associate used to say, âThere were
actually three different Walts: the dreamer, the realist,
and the spoiler. You never knew which one was coming
to the meeting.â
29. Walt Disneyâs strategy was highlighted and modeled
later in 1994 by NLP expert Robert Dilts. He deïŹned the
technique as Disneyâs method for turning his dream
into reality.
52. Substitute
Combine
Adapt
Modify
Put to other uses
Eliminate
Rearrange/reverse
Ink with iron, nib with knife.
Writing with cutting.
Pen top as container.
Body to be ïŹexible.
Use to write on wood.
Clip by using velcro.
Nib to fold outwards.
I want to invent a new type of a pen.
Example
59. 5 min
SâCâAâMâPâEâR
Put to other uses
âHow can you put the hardware to different uses?
âNew ways to use as is?
âOther uses if it is modiïŹed?