View the presentation here: https://vimeo.com/135760980 As an expert in the design and UX field, Sonya finds many UX exercises to be very helpful and applicable for brainstorming, storytelling and mapping out future visions before committing to anything concrete. When companies are designing products, websites, applications, they too use some of these processes to best determine how to reduce risk and maximize potential outcomes. Designing an object, product, website or application must include thoughtful decisions that encompass all aspects of the users perception, needs, behaviors, attitudes and emotions that will ultimately lead to a desired outcome and result. The intentional design of one's overall life's experience is rather similar to that of a business product. For more, visit http://www.sonya-lee.com

1. UX Your Life: Applying User Experience Principles to
your Life
Presented by Sonya Lee, Mowie Media

2. ACRONYMS, huh?
UX
User Experience is the overall experience of a person using a product such
as a website or computer application, especially in terms of how easy or
pleasing it is to use.
USABILITY - STRATEGY - RESEARCH - REQUIREMENTS - NEEDS
UI
Is the design of User Interfaces for browsers, tablets, mobile devices,
and other electronic devices, with the focus on maximizing the user
experience.
BRANDING - DESIGN - LAYOUT - VISUAL HEIRARCHY
IA
Information architecture (IA) focuses on organizing, structuring, and
labeling content in an effective and sustainable way. The goal is to help
users find information and complete tasks.
SITE MAP - SCHEMAS - STRUCTURE
UX YOUR LIFE MOWIE MEDIA

3. - Business Case
- Business Analysis
- Value Proposition
- Market Trends
- Visual Design
- Branding & Styleguide
- Interface Design
- Information
Architecture
- Prototyping
- Functionality
- User Interface
- Backend Process
- Consistency

4. What exactly is UX?
UX YOUR LIFE MOWIE MEDIA
1) RESEARCH
2) REQUIREMENTS
3) INSIGHTS &
VALIDATION
4) CONCEPT &
STRATEGY
5) DESIGN
6) DEVELOPMENTUSER
EXPERIENCE

5. BASIC COMPONENTS
FOR GOOD UX
1. Business Opportunity
Marketing, Monetization,
Content, Sales Strategy
2. Customer/Market Needs
Validation, Trends, Value
Proposition, Use Case,
Journey Map
3. Design/Branding
Style, Look, Feel, Voice,
Personality
4. Technology
Coding, Analytics, Usability
5. Resources
Talent, Experience, Networks

6. BASIC COMPONENTS
FOR GOOD UX
1. Business Opportunity
Marketing, Monetization,
Content, Sales Strategy
2. Customer/Market Needs
Validation, Trends, Value
Proposition, Use Case,
Journey Map
3. Design/Branding
Style, Look, Feel, Voice,
Personality
4. Technology
Coding, Analytics, Usability
5. Resources
Talent, Experience, Networks
Always ask:
WHO
WHAT
WHERE
WHEN
WHY
HOW

7. So….
How do we apply this to our life?

8. WHY
WOULD WE
COULD WE
SHOULD WE
WE UX OUR LIFE?

9. YOU CAN UX…
A PROBLEM
A GOAL
YOUR CAREER
HAPPINESS
ENLIGHTENMENT
A TRIP
SHOPPING
GROCERIES
whatever!

10. I NEED TO UX MY OWN LIFE
How did I come up with UX Your Life?
Life came knocking and I needed answers…

11. BASIC COMPONENTS
FOR PRODUCT UX
1. Business Opportunity
Marketing, Monetization,
Content, Sales Strategy
2. Customer/Market Needs
Validation, Trends, Value
Proposition, Use Case,
Journey Map
3. Design/Branding
Style, Look, Feel, Voice,
Personality
4. Technology
Coding, Analytics, Usability
5. Resources
Talent, Experience, Networks
BASIC COMPONENTS
FOR PERSONAL UX
1. Overarching Goals
Whatcha wanna do?
2. Emotions/Values
Beliefs, Successes, Failures,
Dreams, Fears, Culture
3. Talent
Skills, Passions, Education,
Achievements
4. Design
How you Look, Dress,
Confidence, Approachability
5. Resources
Family, Friends, Education,
Networks, Business
Connections

12. BASIC COMPONENTS
FOR PRODUCT UX
1. Business Opportunity
Marketing, Monetization,
Content, Sales Strategy
2. Customer/Market Needs
Validation, Trends, Value
Proposition, Use Case,
Journey Map
3. Design/Branding
Style, Look, Feel, Voice,
Personality
4. Technology
Coding, Analytics, Usability
5. Resources
Talent, Experience, Networks
BASIC COMPONENTS
FOR PERSONAL UX
1. Overarching Goals
Whatcha wanna do?
2. Emotions/Values
Beliefs, Successes, Failures,
Dreams, Fears, Culture
3. Talent
Skills, Passions, Education,
Achievements
4. Design
How you Look, Dress,
Confidence, Approachability
5. Resources
Family, Friends, Education,
Networks, Business
Connections
LET’S BREAK
THIS SH*T DOWN
AND LETS GET REAL

13. PAST PRESENT FUTURE
TALENT Skills Passions Achievements
EMOTIONS
Beliefs
Successes
Failures
CURRENT
STATE
Dreams
Fears
Expectations
RESOURCE Education
Family Friends
Networking
Business

14. REMEMBER I SAID… LETS GET REAL?
These are some exercises you can use:
Goals
Research
SWOT analysis
Journey Map
Storyboard
MVP
Wireframe
Road Map
Production Schedule
(What do you want to achieve?)
(Who, what, where, when, why)
Strengths, weaknesses, opportunities, threats)
(Breakdown of experiences at all intervals)
(Reality check)
(Low hanging fruit)
(Paint a picture of the future)
(Stepping stones, Phases)
(Milestones, timeline)

15. A bit about me…
• Lived without my parents since I was 13
• I co-founded a 501c3 animal rescue group in 2003
• I launched Mowie Media in 2006.
• Organizer with Innovate Pasadena & Steering
Committee with Techsparks for entrepreneurs
• Currently writing a book titled “UX Your Life”

16. Not to brag, but I worked remotely in
St Maarten, Toronto, Montreal, Bali, Hong Kong,
San Diego and here, Los Angeles in 2015 alone. I
designed my life to be this way.
But… I was diagnosed with Complex-PTSD in
July 2015. Life has not been easy.
If I can UX my life and be successful, so can you!

17. Sonya Lee
IG: missmowie TW: mowie
http://www.sonya-lee.com
http://www.mowiemedia.com
http://www.linkedin.com/in/sonyaslee