More Movement. More Possibilities.
Elevate your yoga practice with MAÄT and reconnect to your joy of movement and exercise.
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1. Introducing the MAÄT 1.0 Legging
More Movement. More Possibilities.
Elevate your yoga practice with MAÄT and reconnect to your joy of movement and
exercise.
A yoga teacher in NYC, our co-founder Fiona witnessed her students (and herself!)
avoiding knee pain by using mats, towels, and blankets as padding during their practice.
The padding had to be constantly repositioned, disrupting focus and flow. Fiona
envisioned a yoga legging with built-in padding so that every yoga practice could be
seamless and distraction-free. This was the inspiration for our MAÄT 1.0 Legging.
2. Moto-inspired style, wetsuit-inspired technology
Designed with the fit and flexibility of wetsuit padding and the edgy aesthetic of
motorcycle gear, the MAÄT 1.0 Legging with our patent-pending, innovative ribbed knee
pad provides soft, supple padding with gentle compression so you can move through
your workout without the distraction of pain or discomfort.
3.
4. Everything about the MAÄT 1.0 Legging is made to fit and flatter with the most
comfortable, durable, and body-accentuating materials. MAÄT leggings are made in the
USA, crafted with materials from top suppliers who all have a long-standing history of
business success. Our leggings are made to last.
5. Practice yoga anywhere with MAÄT
Travel is back! When talking to people about the MAÄT 1.0 Legging, so many people
told us stories of folding up a hotel towel to put under their knees while doing yoga or
6. working out without their yoga mat because it was too bulky to pack. Pack your MAÄT
leggings and practice wherever you go - no more discomfort, no more distractions!
If you're staying closer to home, it's likely that you'll be taking your practice outside now
that the warmer days are here. We love practicing in the great outdoors with the sun on
our skin and nature all around, but...pebbles and rocks and pieces of tree bark have a
way of digging into our knees. With the MAÄT 1.0 Legging, it's no longer a concern.
7.
8. We care about our impact on the environment
First and foremost, we keep our suppliers close to home. MAÄT leggings are
manufactured in the USA, reducing emissions from long-distance shipping. We also
chose durable, long-lasting fabrics to ensure that the MAÄT 1.0 Legging is designed to
last. We structured our business model to reduce waste, and have chosen
environmentally friendly packaging and shipping options.
We use Sendle to ship in the USA, so everything we ship domestically is carbon neutral.
Shipping for one pair of the MAÄT 1.0 Legging in the USA is $7.
9.
10. Return Policy
Indiegogo is a platform where innovators offer their creations at discounted prices.
Funds raised are for launching the product and covering the costs of production. As per
Indiegogo's Terms of Use, we will not offer refunds for leggings that are not defective.
We will allow for one exchange of size (returned leggings must be unworn and still have
tags attached) with the backer covering shipping costs. For exchanges, please contact
help@maatactive.com. Please note, if you are unsure of which size to order, email
help@maatactive.com and we will do our best to assist you and hopefully avoid
unnecessary exchanges.
Risks and challenges
Although this is MAÄT's first crowdfunding campaign, we are confident that we can
deliver our leggings as promised, on time. We have taken our time developing this
product in order to get it right, and as a result, have had time to develop strong working
relationships with our suppliers and manufacturers. We made the decision to delay the
launch of this campaign in order to do a first production run so that we could experience
and more fully anticipate any issues that could potentially arise throughout the
production process. With the knowledge gained from this first run, we have set up
systems to deal with any foreseeable problems and situations.
Our manufacturers are all in the USA, so we have minimized our exposure to global
disruptions. That said, it is not possible to completely eliminate all exposure, especially
during a global pandemic.
We promise complete transparency with our backers. If any unexpected issues arise,
we will clearly communicate the issue(s) with our backers along with our clear plan of
action.
Our suppliers and manufacturers are all highly respected in their industries and have
each been in business for a minimum of 30 years. Throughout our development process
they have been extremely reliable and when an issue has arisen, extremely responsive.
We are confident in their abilities to meet deadlines. Our mentor, Cheyann Benedict, is
11. an expert in navigating quick, explosive growth. Within 3 months of launching her first
fashion company, C&C California, the band found itself on Oprah's list of favorite things.
Sales skyrocketed and Cheyann quickly learned how to accelerate production to meet
off the charts demand. C&C was sold to Liz Claiborne within 2 years, making it the
youngest company to ever be acquired. In the event that we far exceed our funding
goal, we are confident that with Cheyann's expertise and experience, we will be able to
stick to our timeline.
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