SlideShare uma empresa Scribd logo
1 de 15
Baixar para ler offline
Millennials:
Managing and motivating
the next generation of
workers
 March, 2012
Millennial


Which generation am I?
                                                   Careers

                                              engage   Y
                                                       develop




 The Boomers    Generation X    Millennials
                               Generation Y

  1946 - 1964   1965 - 1980    1981 - 1997
Millennial


Some Millennial statistics
                                  Careers

                             engage   Y
                                      develop




          50%


    80%


    56%
Millennial


  Anatomy of a Millennial
                                                             Careers

                                                        engage   Y
                                                                 develop




  Self assured   Wants to             Confident    Ambitious
                 tackle the big
                 jobs

                                                  Readily
Convenience                                       share ideas



                  Immediacy       Want
                                  enjoyment
                                  and meaning
Millennial


   Hint 1: Use their comms tools
                                                     Careers

                                                engage   Y
                                                         develop




Convenience – Immediacy - Readily share ideas
Millennial


E-mail is being challenged
                                  Careers

                             engage   Y
                                      develop
Millennial



   Hint 2: Map their ambition
                                                                Careers

                                                           engage   Y
                                                                    develop




                                             New Career
                                                Path




                                           90% of Millennials
                                           are not interested
                                           in moving into their
                                           bosses position

Ambitious - Wants to tackle the big jobs
Millennial



An accessible role guide
                                Careers

                           engage   Y
                                    develop
Millennial



Hint 3: Nurture and support
                                                                 Careers

                                                            engage   Y
                                                                     develop




Online 90 min Employee Development Sessions
• Accelerate Your Career
• Big Career Questions
• Building Your Brand

Brown Bag Sessions
• What is the application process?
• Where is the careers site?
• What can you do to improve your chances of success?
• How to prepare for interviews
• Career Model : what is it and what should I use it for?
Millennial



Feedback and feedback
                                          Careers

                                     engage   Y
                                              develop




• Regular feedback
• Acknowledgement of their
 achievements
• Experiences to help them improve
• Mentoring from experts
• Utilise performance management
Millennial



   Hint 4: Have patience
                                                                    Careers

                                                              engage   Ydevelop




                            I will be late in tomorrow as seeing
                                      my spiritual coach
                I need to leave early as my in-laws
                 are arriving and haven’t tidied the
                                 house
                            Today I am grade H, and I expect to
                               be grade E in the next 3 years
            I saw the CEO in the lift and told him the
               latest strategy is weak and that they
                    should be looking at China




Confident
Millennial


    Working across the generations
                                                                                   Careers

                                                                              engage   Y
                                                                                       develop




63% of Boomers said that                                       51% of Gen X said that
Millennials were the toughest    Millennials                   Millennials were the
generation to work with                                        toughest generation to
                                Generation Y                   work with

                                Millennials most like to
                                work with the Boomers




        The Boomers                                        Generation X
Millennial


Upfront consideration
                             Careers

                        engage   Y
                                 develop
Millennial


The same but different
                              Careers

                         engage   Y
                                  develop
Millennial



Not all about the Millennial
                                    Careers

                               engage   Y
                                        develop

Mais conteúdo relacionado

Destaque

Test anxiety
Test anxietyTest anxiety
Test anxietymjgrowt
 
Test anxiety
Test anxietyTest anxiety
Test anxietyTriosss
 
How to Overcome Test Anxiety
How to Overcome Test AnxietyHow to Overcome Test Anxiety
How to Overcome Test AnxietyDeVry University
 
How to Study Effectively Workshop
How to Study Effectively WorkshopHow to Study Effectively Workshop
How to Study Effectively Workshopsstchgtc
 
Test Anxiety
Test AnxietyTest Anxiety
Test Anxietyhdking
 
Test Anxiety Workshop
Test Anxiety WorkshopTest Anxiety Workshop
Test Anxiety Workshopsstchgtc
 
Test / Exam Anxiety
Test / Exam AnxietyTest / Exam Anxiety
Test / Exam AnxietyRohit Sood
 
Stress Management Workshop
Stress Management WorkshopStress Management Workshop
Stress Management Workshopsstchgtc
 
Stress Management Presentation
Stress Management PresentationStress Management Presentation
Stress Management PresentationPk Doctors
 

Destaque (10)

Test anxiety
Test anxietyTest anxiety
Test anxiety
 
Test anxiety
Test anxietyTest anxiety
Test anxiety
 
How to Overcome Test Anxiety
How to Overcome Test AnxietyHow to Overcome Test Anxiety
How to Overcome Test Anxiety
 
How to Study Effectively Workshop
How to Study Effectively WorkshopHow to Study Effectively Workshop
How to Study Effectively Workshop
 
Test Anxiety
Test AnxietyTest Anxiety
Test Anxiety
 
Test Anxiety
Test AnxietyTest Anxiety
Test Anxiety
 
Test Anxiety Workshop
Test Anxiety WorkshopTest Anxiety Workshop
Test Anxiety Workshop
 
Test / Exam Anxiety
Test / Exam AnxietyTest / Exam Anxiety
Test / Exam Anxiety
 
Stress Management Workshop
Stress Management WorkshopStress Management Workshop
Stress Management Workshop
 
Stress Management Presentation
Stress Management PresentationStress Management Presentation
Stress Management Presentation
 

Semelhante a Microsoft

Caliper N Gen Study Field Version4
Caliper N Gen Study Field Version4Caliper N Gen Study Field Version4
Caliper N Gen Study Field Version4Jason Kipps
 
Recognizing the Generations White Paper
Recognizing the Generations White PaperRecognizing the Generations White Paper
Recognizing the Generations White PaperBaudville
 
Generation “Y” approach to Sales, Leadership and Service. Research study results
Generation “Y” approach to Sales, Leadership and Service. Research study resultsGeneration “Y” approach to Sales, Leadership and Service. Research study results
Generation “Y” approach to Sales, Leadership and Service. Research study resultsJason Kipps
 
Recruiting 2020: Trends & Challenges
Recruiting 2020: Trends & ChallengesRecruiting 2020: Trends & Challenges
Recruiting 2020: Trends & ChallengesTim A. Ackermann
 
A Balanced Perspective - How to Recruit a Multigenerational Workforce
A Balanced Perspective - How to Recruit a Multigenerational WorkforceA Balanced Perspective - How to Recruit a Multigenerational Workforce
A Balanced Perspective - How to Recruit a Multigenerational WorkforceSteve Lowisz
 
Talent Acquisition and Management of Tomorrow’s Workforce – The GEN Y
Talent Acquisition and Management of Tomorrow’s Workforce – The GEN YTalent Acquisition and Management of Tomorrow’s Workforce – The GEN Y
Talent Acquisition and Management of Tomorrow’s Workforce – The GEN YNational HRD Network
 
Maximizing Millennials in the Workplace
Maximizing Millennials in the WorkplaceMaximizing Millennials in the Workplace
Maximizing Millennials in the WorkplaceKip Michael Kelly
 
Leading Millenials
Leading MillenialsLeading Millenials
Leading MillenialsAzizi Ahmad
 
Understanding and Leading Millennials
Understanding and Leading MillennialsUnderstanding and Leading Millennials
Understanding and Leading MillennialsKerry Perryman
 
Working with and Managing Multiple generations
Working with and Managing Multiple generationsWorking with and Managing Multiple generations
Working with and Managing Multiple generationsEvelyn Neale
 
Millennials In The Workforce
Millennials In The WorkforceMillennials In The Workforce
Millennials In The WorkforceMark Thompson
 
Millennials In The Workforce Ccd Slides
Millennials In The Workforce Ccd SlidesMillennials In The Workforce Ccd Slides
Millennials In The Workforce Ccd SlidesHospitalityHive.com
 
Crea 2011 creative leadership slides
Crea 2011 creative leadership slidesCrea 2011 creative leadership slides
Crea 2011 creative leadership slidessmhvanderlaak
 
Future Of Millennial Careers
Future Of Millennial CareersFuture Of Millennial Careers
Future Of Millennial CareersTaryn Osborn
 
Future of Millennial Careers
Future of Millennial CareersFuture of Millennial Careers
Future of Millennial CareersDeVry University
 
Working with Generations X and Y: Leading the next generation of Public Works
Working with Generations X and Y: Leading the next generation of Public WorksWorking with Generations X and Y: Leading the next generation of Public Works
Working with Generations X and Y: Leading the next generation of Public WorksCharles Jordan, MPA, PWE, FMP
 
Presentation 5 How understanding the generations benefits marketing
Presentation 5  How understanding the generations benefits marketingPresentation 5  How understanding the generations benefits marketing
Presentation 5 How understanding the generations benefits marketingClicked
 

Semelhante a Microsoft (20)

Caliper N Gen Study Field Version4
Caliper N Gen Study Field Version4Caliper N Gen Study Field Version4
Caliper N Gen Study Field Version4
 
Recognizing the Generations White Paper
Recognizing the Generations White PaperRecognizing the Generations White Paper
Recognizing the Generations White Paper
 
Generation “Y” approach to Sales, Leadership and Service. Research study results
Generation “Y” approach to Sales, Leadership and Service. Research study resultsGeneration “Y” approach to Sales, Leadership and Service. Research study results
Generation “Y” approach to Sales, Leadership and Service. Research study results
 
Recruiting 2020: Trends & Challenges
Recruiting 2020: Trends & ChallengesRecruiting 2020: Trends & Challenges
Recruiting 2020: Trends & Challenges
 
120606 hr roundtable
120606 hr roundtable120606 hr roundtable
120606 hr roundtable
 
A Balanced Perspective - How to Recruit a Multigenerational Workforce
A Balanced Perspective - How to Recruit a Multigenerational WorkforceA Balanced Perspective - How to Recruit a Multigenerational Workforce
A Balanced Perspective - How to Recruit a Multigenerational Workforce
 
Talent Acquisition and Management of Tomorrow’s Workforce – The GEN Y
Talent Acquisition and Management of Tomorrow’s Workforce – The GEN YTalent Acquisition and Management of Tomorrow’s Workforce – The GEN Y
Talent Acquisition and Management of Tomorrow’s Workforce – The GEN Y
 
Maximizing Millennials in the Workplace
Maximizing Millennials in the WorkplaceMaximizing Millennials in the Workplace
Maximizing Millennials in the Workplace
 
Leading Millenials
Leading MillenialsLeading Millenials
Leading Millenials
 
Understanding and Leading Millennials
Understanding and Leading MillennialsUnderstanding and Leading Millennials
Understanding and Leading Millennials
 
Managing the Millenials
Managing the MillenialsManaging the Millenials
Managing the Millenials
 
Working with and Managing Multiple generations
Working with and Managing Multiple generationsWorking with and Managing Multiple generations
Working with and Managing Multiple generations
 
Millennials In The Workforce
Millennials In The WorkforceMillennials In The Workforce
Millennials In The Workforce
 
Millennials In The Workforce Ccd Slides
Millennials In The Workforce Ccd SlidesMillennials In The Workforce Ccd Slides
Millennials In The Workforce Ccd Slides
 
Crea 2011 creative leadership slides
Crea 2011 creative leadership slidesCrea 2011 creative leadership slides
Crea 2011 creative leadership slides
 
Future Of Millennial Careers
Future Of Millennial CareersFuture Of Millennial Careers
Future Of Millennial Careers
 
Future of Millennial Careers
Future of Millennial CareersFuture of Millennial Careers
Future of Millennial Careers
 
Working with Generations X and Y: Leading the next generation of Public Works
Working with Generations X and Y: Leading the next generation of Public WorksWorking with Generations X and Y: Leading the next generation of Public Works
Working with Generations X and Y: Leading the next generation of Public Works
 
Working with Generations X and Y: Leading the next generation of Public Works
Working with Generations X and Y: Leading the next generation of Public WorksWorking with Generations X and Y: Leading the next generation of Public Works
Working with Generations X and Y: Leading the next generation of Public Works
 
Presentation 5 How understanding the generations benefits marketing
Presentation 5  How understanding the generations benefits marketingPresentation 5  How understanding the generations benefits marketing
Presentation 5 How understanding the generations benefits marketing
 

Mais de Pamela Nazareth (9)

Red tag
Red tagRed tag
Red tag
 
Pepsico
PepsicoPepsico
Pepsico
 
Ewaan
EwaanEwaan
Ewaan
 
Dubai airports
Dubai airportsDubai airports
Dubai airports
 
Bryne
BryneBryne
Bryne
 
Merck
MerckMerck
Merck
 
Emirates national development programme
Emirates national development programmeEmirates national development programme
Emirates national development programme
 
Dufry1
Dufry1Dufry1
Dufry1
 
Accor1
Accor1Accor1
Accor1
 

Último

Banged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls DubaiBanged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls Dubaikojalkojal131
 
How to prepare yourself for a job interview.pptx
How to prepare yourself for a job interview.pptxHow to prepare yourself for a job interview.pptx
How to prepare yourself for a job interview.pptxJohnreyFalsarioBasid
 
Senior IT Professional with Master’s Degree with 21+ years of experience is...
Senior IT Professional with Master’s Degree with 21+ years of experience   is...Senior IT Professional with Master’s Degree with 21+ years of experience   is...
Senior IT Professional with Master’s Degree with 21+ years of experience is...Anas Acharath Parakat
 
Back on Track: Navigating the Return to Work after Parental Leave
Back on Track: Navigating the Return to Work after Parental LeaveBack on Track: Navigating the Return to Work after Parental Leave
Back on Track: Navigating the Return to Work after Parental LeaveMarharyta Nedzelska
 
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptxwaghmare9860lavin
 
Jumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3AJumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3Ajumarkdiezmo1
 
The Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating PressThe Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating Pressmatingpress170
 
Abanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdfAbanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdfAbanoubGhobrial1
 
Spanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable PriceSpanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable PriceFluent Fast Academy
 
Crack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interviewCrack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interviewNilendra Kumar
 
Protection of Children in context of IHL and Counter Terrorism
Protection of Children in context of IHL and  Counter TerrorismProtection of Children in context of IHL and  Counter Terrorism
Protection of Children in context of IHL and Counter TerrorismNilendra Kumar
 
Escort Service Andheri WhatsApp:+91-9833363713
Escort Service Andheri WhatsApp:+91-9833363713Escort Service Andheri WhatsApp:+91-9833363713
Escort Service Andheri WhatsApp:+91-9833363713Riya Pathan
 
Transportation and Trade Part 5 (1) (1).pptx
Transportation and Trade Part 5 (1) (1).pptxTransportation and Trade Part 5 (1) (1).pptx
Transportation and Trade Part 5 (1) (1).pptxSheldon Byron
 
美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作ss846v0c
 
Chapter 4 - Promoting Inclusive Culture.ppt
Chapter 4 - Promoting   Inclusive Culture.pptChapter 4 - Promoting   Inclusive Culture.ppt
Chapter 4 - Promoting Inclusive Culture.pptmoytopo
 
Thomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping materialThomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping materialsafdarhussainbhutta4
 
Nathan_Baughman_Resume_copywriter_and_editor
Nathan_Baughman_Resume_copywriter_and_editorNathan_Baughman_Resume_copywriter_and_editor
Nathan_Baughman_Resume_copywriter_and_editorNathanBaughman3
 
Complete Benefits of career counseling in India
Complete Benefits of career counseling in IndiaComplete Benefits of career counseling in India
Complete Benefits of career counseling in IndiaMere Mentor
 
Training for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.pptTraining for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.pptVidalMendoza5
 
加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作
加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作
加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作rpb5qxou
 

Último (20)

Banged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls DubaiBanged Dubai Call Girls O525547819 Call Girls Dubai
Banged Dubai Call Girls O525547819 Call Girls Dubai
 
How to prepare yourself for a job interview.pptx
How to prepare yourself for a job interview.pptxHow to prepare yourself for a job interview.pptx
How to prepare yourself for a job interview.pptx
 
Senior IT Professional with Master’s Degree with 21+ years of experience is...
Senior IT Professional with Master’s Degree with 21+ years of experience   is...Senior IT Professional with Master’s Degree with 21+ years of experience   is...
Senior IT Professional with Master’s Degree with 21+ years of experience is...
 
Back on Track: Navigating the Return to Work after Parental Leave
Back on Track: Navigating the Return to Work after Parental LeaveBack on Track: Navigating the Return to Work after Parental Leave
Back on Track: Navigating the Return to Work after Parental Leave
 
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
401799841-Increasing-Crimes-and-Suicides-Among-Youth.pptx
 
Jumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3AJumark Morit Diezmo- Career portfolio- BPED 3A
Jumark Morit Diezmo- Career portfolio- BPED 3A
 
The Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating PressThe Next Things To Immediately Do About Mating Press
The Next Things To Immediately Do About Mating Press
 
Abanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdfAbanoub Ghobrial, Planning Team Leader.pdf
Abanoub Ghobrial, Planning Team Leader.pdf
 
Spanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable PriceSpanish Classes Online In India With Tutor At Affordable Price
Spanish Classes Online In India With Tutor At Affordable Price
 
Crack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interviewCrack JAG. Guidance program for entry to JAG Dept. & SSB interview
Crack JAG. Guidance program for entry to JAG Dept. & SSB interview
 
Protection of Children in context of IHL and Counter Terrorism
Protection of Children in context of IHL and  Counter TerrorismProtection of Children in context of IHL and  Counter Terrorism
Protection of Children in context of IHL and Counter Terrorism
 
Escort Service Andheri WhatsApp:+91-9833363713
Escort Service Andheri WhatsApp:+91-9833363713Escort Service Andheri WhatsApp:+91-9833363713
Escort Service Andheri WhatsApp:+91-9833363713
 
Transportation and Trade Part 5 (1) (1).pptx
Transportation and Trade Part 5 (1) (1).pptxTransportation and Trade Part 5 (1) (1).pptx
Transportation and Trade Part 5 (1) (1).pptx
 
美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作美国SU学位证,雪城大学毕业证书1:1制作
美国SU学位证,雪城大学毕业证书1:1制作
 
Chapter 4 - Promoting Inclusive Culture.ppt
Chapter 4 - Promoting   Inclusive Culture.pptChapter 4 - Promoting   Inclusive Culture.ppt
Chapter 4 - Promoting Inclusive Culture.ppt
 
Thomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping materialThomas Calculus 12th Edition Textbook and helping material
Thomas Calculus 12th Edition Textbook and helping material
 
Nathan_Baughman_Resume_copywriter_and_editor
Nathan_Baughman_Resume_copywriter_and_editorNathan_Baughman_Resume_copywriter_and_editor
Nathan_Baughman_Resume_copywriter_and_editor
 
Complete Benefits of career counseling in India
Complete Benefits of career counseling in IndiaComplete Benefits of career counseling in India
Complete Benefits of career counseling in India
 
Training for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.pptTraining for Deaconess, biblical qualifications.ppt
Training for Deaconess, biblical qualifications.ppt
 
加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作
加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作
加拿大MUN学位证,纽芬兰纪念大学毕业证书1:1制作
 

Microsoft

  • 1. Millennials: Managing and motivating the next generation of workers March, 2012
  • 2. Millennial Which generation am I? Careers engage Y develop The Boomers Generation X Millennials Generation Y 1946 - 1964 1965 - 1980 1981 - 1997
  • 3. Millennial Some Millennial statistics Careers engage Y develop 50% 80% 56%
  • 4. Millennial Anatomy of a Millennial Careers engage Y develop Self assured Wants to Confident Ambitious tackle the big jobs Readily Convenience share ideas Immediacy Want enjoyment and meaning
  • 5. Millennial Hint 1: Use their comms tools Careers engage Y develop Convenience – Immediacy - Readily share ideas
  • 6. Millennial E-mail is being challenged Careers engage Y develop
  • 7. Millennial Hint 2: Map their ambition Careers engage Y develop New Career Path 90% of Millennials are not interested in moving into their bosses position Ambitious - Wants to tackle the big jobs
  • 8. Millennial An accessible role guide Careers engage Y develop
  • 9. Millennial Hint 3: Nurture and support Careers engage Y develop Online 90 min Employee Development Sessions • Accelerate Your Career • Big Career Questions • Building Your Brand Brown Bag Sessions • What is the application process? • Where is the careers site? • What can you do to improve your chances of success? • How to prepare for interviews • Career Model : what is it and what should I use it for?
  • 10. Millennial Feedback and feedback Careers engage Y develop • Regular feedback • Acknowledgement of their achievements • Experiences to help them improve • Mentoring from experts • Utilise performance management
  • 11. Millennial Hint 4: Have patience Careers engage Ydevelop I will be late in tomorrow as seeing my spiritual coach I need to leave early as my in-laws are arriving and haven’t tidied the house Today I am grade H, and I expect to be grade E in the next 3 years I saw the CEO in the lift and told him the latest strategy is weak and that they should be looking at China Confident
  • 12. Millennial Working across the generations Careers engage Y develop 63% of Boomers said that 51% of Gen X said that Millennials were the toughest Millennials Millennials were the generation to work with toughest generation to Generation Y work with Millennials most like to work with the Boomers The Boomers Generation X
  • 13. Millennial Upfront consideration Careers engage Y develop
  • 14. Millennial The same but different Careers engage Y develop
  • 15. Millennial Not all about the Millennial Careers engage Y develop