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How Real Estate Agents Stay Relevant to Clients and Prospects

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In our age of technology, engaging clients and prospects online has never been more important than now. It’s important to focus on the user experience whether it’s on your website, in person, or on social media. It’s proven that by enhancing the user experience and forming positive relationships, clients are more likely to remember your name and refer your service to friends and family. This is becoming increasingly important, when according to NAR 39% of sellers who used a real estate agent found their agents through a referral by friends or family.

Now, you might be wondering how to engage clients and build relationships online, right? One solution is staying relevant through your website and the use of social media pages. People are busy in their everyday lives, running around juggling work, kids, and commitments. If they have no reason to visit your website, and if they don’t see your name in their Facebook newsfeed once a week, it will become increasingly hard to stay connected and earn their repeat businesses and referrals as time passes.

This seems to be a reoccurring problem in our industry, according to NAR 73% of Buyers said they would definitely use the same agent again, but only 25% of clients actually use the agent they previously worked with to buy or sell a home.

The good news is, there are ways to stay relevant to clients and drive traffic to your website during and after the transaction. One way is to refer trusted service providers on your website to ensure buyers and sellers have the services they need for an enhanced client experience. You want clients to visit your website to reference local businesses when they are in the process of buying, selling and maintaining a home. Another great way is to talk about your preferred service providers on social media so clients can easily visit your page and stay updated on a more personal level.

Don’t lose out on repeat business, have a preferred service provider directory, share to social media, and build lasting relationships with clients that continue on after the closing.

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How Real Estate Agents Stay Relevant to Clients and Prospects

  1. 1. Stay Relevant - Earn Repeat Business & Referrals When forming positive relationships and adding value to your clients, they are more likely to remember your name and refer you to friends and family. Engaging clients and prospects online on a regular basis and providing ongoing service has never been more important than now. 73% of home buyers say they would definitely use the same agent again, but only 25% of clients actually do. 73 % 25% Let’s do something about that. People are busy in their everyday lives, running around juggling work, kids, and commitments. If they have no reason to visit your website, and if they don’t see your name in their Facebook newsfeed once a week, it will become increasingly hard to stay connected Another great way is to talk about service providers you recommend on social media. You will stay top of mind and your clients can easily visit your page and stay updated on a more personal level. One way to provide ongoing service is to refer trusted service providers on your website to ensure buyers and sellers have the services they need for an enhanced client experience. Don’t lose out on repeat business, have a service provider directory, share to social media, and build lasting relationships with clients that continue on after the closing. Create Your Own Directory Now In Three Easy Steps: Go To Nest4Less.com To Create Your Account Invite Your Trusted Service Providers Plug Your Directory Into Your Website and Facebook Page
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In our age of technology, engaging clients and prospects online has never been more important than now. It’s important to focus on the user experience whether it’s on your website, in person, or on social media. It’s proven that by enhancing the user experience and forming positive relationships, clients are more likely to remember your name and refer your service to friends and family. This is becoming increasingly important, when according to NAR 39% of sellers who used a real estate agent found their agents through a referral by friends or family. Now, you might be wondering how to engage clients and build relationships online, right? One solution is staying relevant through your website and the use of social media pages. People are busy in their everyday lives, running around juggling work, kids, and commitments. If they have no reason to visit your website, and if they don’t see your name in their Facebook newsfeed once a week, it will become increasingly hard to stay connected and earn their repeat businesses and referrals as time passes. This seems to be a reoccurring problem in our industry, according to NAR 73% of Buyers said they would definitely use the same agent again, but only 25% of clients actually use the agent they previously worked with to buy or sell a home. The good news is, there are ways to stay relevant to clients and drive traffic to your website during and after the transaction. One way is to refer trusted service providers on your website to ensure buyers and sellers have the services they need for an enhanced client experience. You want clients to visit your website to reference local businesses when they are in the process of buying, selling and maintaining a home. Another great way is to talk about your preferred service providers on social media so clients can easily visit your page and stay updated on a more personal level. Don’t lose out on repeat business, have a preferred service provider directory, share to social media, and build lasting relationships with clients that continue on after the closing.

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