The Future of Facebook for Bloggers
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Are you concerned about what the future of Facebook looks like for bloggers? Here are my thoughts on the future of Facebook and how we, as bloggers can take advantage of where Facebook is going.
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The Future of Facebook for Bloggers
- 2. The Future of Facebook for Bloggers WWW.BECOMEABLOGGER.COM
- 3. Are you concerned about what the future of Facebook looks like for bloggers? WWW.BECOMEABLOGGER.COM
- 5. over 2 billion monthly active users There are WWW.BECOMEABLOGGER.COM on Facebook as of June 2017
- 6. The average person on Facebook WWW.BECOMEABLOGGER.COM
- 7. The average person on Facebook has 338 friends. (and I’m sure that number is way higher now). WWW.BECOMEABLOGGER.COM
- 8. If we were to see everything that our friends, or the pages we like, post on Facebook, WWW.BECOMEABLOGGER.COM
- 10. … we’d be more overwhelmed than we already are. WWW.BECOMEABLOGGER.COM
- 12. Facebook has implemented their fancy algorithm WWW.BECOMEABLOGGER.COM
- 13. Facebook has implemented their fancy algorithm with the hopes of serving you with the content that is most relevant to you. WWW.BECOMEABLOGGER.COM
- 14. WWW.BECOMEABLOGGER.COM As a result, we have seen a
- 15. WWW.BECOMEABLOGGER.COM As a result, we have seen a decline in organic reach.
- 16. WWW.BECOMEABLOGGER.COM As a result, we have seen a decline in organic reach.
- 17. only 16.5% of the people who like your page see what you post. WWW.BECOMEABLOGGER.COM As a result, we have seen a decline in organic reach.
- 18. only 4.5% of the people who like your page see what you post. WWW.BECOMEABLOGGER.COM As a result, we have seen a decline in organic reach.
- 19. … and since then - we’ve seen even lower numbers. WWW.BECOMEABLOGGER.COM
- 20. Get my 2017 Blog Content Calendar Spreadsheet
- 21. So, does it still make sense to focus on Facebook? WWW.BECOMEABLOGGER.COM
- 23. But, you can’t do it in the same way you did 5 years ago. WWW.BECOMEABLOGGER.COM
- 25. Position yourself where Facebook is going. WWW.BECOMEABLOGGER.COM
- 26. This is the future of Facebook WWW.BECOMEABLOGGER.COM
- 27. This is the future of Facebook WWW.BECOMEABLOGGER.COM
- 28. Get my 2017 Blog Content Calendar Spreadsheet
- 29. -- Mark Zuckerberg, Buzzfeed Interview (2016) WWW.BECOMEABLOGGER.COM "We’re entering this new golden age of video . . . I wouldn’t be surprised if you fast-forward five years and most of the content that people see on Facebook and are sharing on a day-to-day basis is video."
- 31. WWW.BECOMEABLOGGER.COM A Facebook commissioned study by Kantar Media has shown that…
- 32. WWW.BECOMEABLOGGER.COM • people watch video 5x longer than static content.
- 33. WWW.BECOMEABLOGGER.COM • people watch live videos on Facebook 3xas long as non-live video.
- 34. Facebook has also recently rolled out Facebook Watch WWW.BECOMEABLOGGER.COM
- 35. Facebook has also recently rolled out Facebook Watch both on mobile and desktop WWW.BECOMEABLOGGER.COM
- 36. Facebook has also recently rolled out Facebook Watch both on mobile and desktop WWW.BECOMEABLOGGER.COM …devoted exclusively to video consumption.
- 37. So, how do you take advantage of Facebook’s video push? WWW.BECOMEABLOGGER.COM
- 38. Get my 2017 Blog Content Calendar Spreadsheet
- 39. 1. You have to create WWW.BECOMEABLOGGER.COM
- 40. 1. You have to create a video strategy. WWW.BECOMEABLOGGER.COM
- 41. 1. You have to create a video strategy. Get over your video creation fears and go all in. WWW.BECOMEABLOGGER.COM
- 44. 2. This is the one form of content that Facebook will actually send instant notification about. WWW.BECOMEABLOGGER.COM Consider doing live video.
- 45. 3. Perfect your video creation skills. WWW.BECOMEABLOGGER.COM
- 46. 3. WWW.BECOMEABLOGGER.COM If you want to be in this for the long haul, Perfect your video creation skills.
- 47. 3. WWW.BECOMEABLOGGER.COM If you want to be in this for the long haul, I would recommend investing in getting better at the craft of video creation. Perfect your video creation skills.
- 49. 4. WWW.BECOMEABLOGGER.COM You want to get your growing audience used to Be CONSISTENT.
- 50. 4. WWW.BECOMEABLOGGER.COM You want to get your growing audience used to coming for your content on a regular schedule. Be CONSISTENT.
- 52. 5. Collaborate with other video creators. WWW.BECOMEABLOGGER.COM
- 53. 5. WWW.BECOMEABLOGGER.COM When you do this,
- 54. 5. WWW.BECOMEABLOGGER.COM When you do this, everyone benefits.
- 55. 5. WWW.BECOMEABLOGGER.COM When you do this, everyone benefits. Content creation gets easier and you get exposure to a brand new audience.
- 56. For a more in-depth training, check out the coaching club: WWW.BECOMEABLOGGER.COM
- 57. For a more in-depth training, check out the coaching club: becomeablogger.com/club/ WWW.BECOMEABLOGGER.COM
- 58. Get my 2017 Blog Content Calendar Spreadsheet