Social Media and Blogging in 2019 and Beyond

Social
Media and
Blogging
WWW.BECOMEABLOGGER.COM
2019 and Beyond

Social Media
is
Changing

Starting with your life goals helps you
Facebook has been at the center of controversy
• privacy breaches

• the Cambridge Analytica scandal

• the Cambridge Analytica scandal
• Russian meddling with elections.

Result:

Facebook’s announcement at F8

Mark Zuckerberg announced that they are building a
“privacy-focused social platform.”

Mark Zuckerberg announced that they are building a
“privacy-focused social platform.”
• Facebook groups, events and stories are emphasized.

2019 Blog Content Calendar Spreadsheet
Get my

So, what do these
mean for bloggers?

• Social Media organic reach will be virtually dead.

• Social Media organic reach will be virtually dead.
• Your traffic will decline significantly if you’ve
been dependent on social media for driving
traffic to your blog.

How should
bloggers adapt?

Tip 1: Stop building your
platform on rented land

• When you build your own blog, you
are building your platform.

• When you build your own blog, you
are building your platform.
• It may not seem as glamorous as
having a million subscribers, but you
are setting yourself up for long-term
success.

Tip 2: Have a strategic
content creation strategy.

• You don’t have to monetize every
post, slap ads all over your content or
make everything promotional.

• You don’t have to monetize every
post, slap ads all over your content or
make everything promotional.
• Think through how each piece of
content contributes to the goals you
set for your business.

Tip 3: Focus on your email
strategy.

strategy.
• Having an email list is having a direct
line of communication with your
audience.

strategy.
• Having an email list is having a direct
line of communication with your
audience.
• Popular bloggers who are still around
and thriving are the ones who
prioritize email as a part of their
blogging strategy.

Tip 4: Go deep rather
than wide.

Tip 4: Go deep rather
than wide.
• Focus even more on a specific niche
and be the best source of information
for them on the Internet.

Tip 5: Quality Trumps Quantity.

• Focus on delivering value at every step of the way.

• Focus on delivering value at every step of the way.
• It’s better to build a community with active
subscribers than have too many of them who are not
responsive.

Tip 6: Learn about SEO
(Yes, SEO is still relevant!)

• Step up your game on the SEO front.

• Step up your game on the SEO front.
• Invest in SEO education for yourself
or someone on your team, or
bringing on someone who has a
proven and verifiable track record.

Tip 7: Use video in a helpful way.

• Video provides a great opportunity for you to
educate, inform or entertain your audience in a
way that can contribute to your bottom line.

• Video provides a great opportunity for you to
educate, inform or entertain your audience in a
way that can contribute to your bottom line.
• Videos are a great way to get in front of a new
audience as well as provide more value to your
current audience.

Still the 2nd most
popular search
engine

Tip 8: Think as a community builder,
not a content broadcaster.

• Facilitate conversation and connection.

• Facilitate conversation and connection.
• It's not all about people listening to what you have to say.

Tip 9: Show up consistently with multiple touch points.

• Use social media to show up consistently where your audience is.

• Choose a platform that complements the content on your blog.

• Choose a platform that complements the content on your blog.
• Stimulate conversations and be a part of the community.

Tip 10: Track, test, tweak, improve.

• Determine what works best for you.

• Determine what works best for you.
• No two strategies are the same for any two people.

• Tools you can use:

• Tools you can use:
Tracking URLs

Let’s get back

Let’s get back
to the core of
what it means to be a blogger

Let’s get back
to the core of
what it means to be a blogger
and run a business.

Create awesome content.
Action items:

Do it consistently.
Action items:

Build your community.
Action items:

Have a solid business model.
Action items:

Make those your priority

and your blogging efforts will thrive

and your blogging efforts will thrive
in 2019 and beyond.

For a more in-depth training,
check out the coaching club:

For a more in-depth training,
check out the coaching club:
becomeablogger.com/club/

Social Media and Blogging in 2019 and Beyond

Recomendados

Recomendados

Mais conteúdo relacionado

Mais procurados

Mais procurados (20)

Semelhante a Social Media and Blogging in 2019 and Beyond

Semelhante a Social Media and Blogging in 2019 and Beyond (20)

Mais de Leslie Samuel

Mais de Leslie Samuel (20)

Último

Último (20)

Social Media and Blogging in 2019 and Beyond