Are you struggling to drive traffic to your blog? When you create a blog post, do you move on to the next one? If so, you are missing out on a lot of traffic. Here is a plan to boost your traffic by repurposing your content.

1. Are you
MISSING OUT on
OPPORTUNITIES

2. Are you
MISSING OUT on
OPPORTUNITIES
with your
CONTENT?WWW.BECOMEABLOGGER.COM

3. Do you
JUST CREATE
content
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4. Do you
JUST CREATE
content and
MOVE ON?
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5. If so,

6. If so,
do you know what you’re saying?

7. YOU

8. DON’T CARE

9. ABOUT

10. GETTING LOTS OF
TRAFFIC.

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12. Whenever you create content,

13. Make sure to REPURPOSE it in as many
ways as possible.

14. Sounds like a lot?
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15. It is…
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16. …if you
DON’T HAVE A STRATEGIC PLAN
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17. So, let me give you one!

18. A STRATEGIC PLAN
for

19. A STRATEGIC PLAN
for
REPURPOSING CONTENT

20. 2017 Blog Content Calendar Spreadsheet
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21. START

22. START
by creating a
content roadmap.

23. Plan to create a
product

24. Plan to create a
product

25. from the very
beginning.

26. Include what
topics
need to be
covered…

27. Include what
topics
need to be
covered and
in what
sequence.

28. Once you have that,

29. you have a
roadmap
for a nice
content
series.

30. Then…

31. Create an
OUTLINE for
the first piece
of content

32. WWW.BECOMEABLOGGER.COM
Use that OUTLINE
to create a VIDEO.

33. This will be the FOUNDATION of all
your REPURPOSED CONTENT.
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35. Then…

36. EXPORT the audio
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37. EXPORT the audio as
a PODCAST EPISODE.
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38. WWW.BECOMEABLOGGER.COM

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43. FORMAT THE TRANSCRIPT
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44. FORMAT THE TRANSCRIPT
into a usable form.
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45. WWW.BECOMEABLOGGER.COM
You can use this as a

46. DOWNLOADABLE GIVEAWAY,
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You can use this as a

47. DOWNLOADABLE GIVEAWAY,
or TO BUILD YOUR LIST.
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You can use this as a

48. WWW.BECOMEABLOGGER.COM
Have an
ARTICLE
WRITTEN
about the
VIDEO

49. WWW.BECOMEABLOGGER.COM
Have an
ARTICLE
WRITTEN
about the
VIDEO
This will be
your blog post

50. WWW.BECOMEABLOGGER.COM
Then set a timer for
10 MINUTES

51. WWW.BECOMEABLOGGER.COM
Then set a timer for
10 MINUTES
and pump out the
following:

52. WWW.BECOMEABLOGGER.COM
5 - 10
quotes and
excerpts

53. WWW.BECOMEABLOGGER.COM
5 - 10
quotes and
excerpts
5 - 10
tweets (or
more)

54. WWW.BECOMEABLOGGER.COM
5 - 10
quotes and
excerpts
5 - 10
tweets (or
more)
2 - 3 status
updates
(or more)

55. You can use
these on
SOCIAL MEDIA
to promote your
content.

56. Create
IMAGE QUOTES

57. Create
IMAGE QUOTES
to use on
FACEBOOK

58. Create
IMAGE QUOTES
to use on
FACEBOOK,
TWITTER,

59. Create
IMAGE QUOTES
to use on
FACEBOOK,
TWITTER,
INSTAGRAM and
anywhere else.

60. Create a
SLIDE DECK
using
PowerPoint
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61. Create a
SLIDE DECK
using
PowerPoint
• Go to Insert > Slides from > Outline
(works with TXT files)
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62. Create a
SLIDE DECK
using
PowerPoint
• Go to Insert > Slides from > Outline
(works with TXT files)
• Add images, fonts, colors, etc
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63. Create a
SLIDE DECK
using
PowerPoint
• Go to Insert > Slides from > Outline
(works with TXT files)
• Add images, fonts, colors, etc
• Use this on SlideShare (like this slide
deck you’re reading right now).
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64. Create a VIDEO
from your slides
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65. WWW.BECOMEABLOGGER.COM
Use CAMTASIA
Create a VIDEO
from your slides

66. WWW.BECOMEABLOGGER.COM
or SCREENFLOW
to do this
Create a VIDEO
from your slides

67. Create
IMAGES from the
slides
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68. Create
IMAGES from the
slides
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• Go to File > Export and choose the JPG
file format

69. Create an
INFOGRAPHIC
from the outline.
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71. After you have gone through the
entire content series,

72. create a

73. create a
FINAL
PRODUCT
from your
roadmap.

74. And there you have it

75. If that sounds like a lot,

76. If that sounds like a lot,
DON’T WORRY!

77. You don’t have to do it ALL.
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78. Instead,
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79. Instead,
CHOOSE ONE
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80. Instead,
CHOOSE ONE
to add and refine the process
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81. Then, add a
SECOND FORMAT,
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82. Then, add a
SECOND FORMAT,
wash,
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83. Then, add a
SECOND FORMAT,
wash, rinse,
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84. Then, add a
SECOND FORMAT,
wash, rinse, and repeat.
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85. So,

86. Which one will you try first?

87. 2017 Blog Content Calendar Spreadsheet
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