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Apurva Chamaria
Vice-President &
Head - Corporate
Marketing,
HCL Technologies
Social Selling 101 Workshop:
Your Sales Strategy for the Digital Age
Krishna Zulkarnain
Head of Field &
Product Marketing,
LinkedIn
Edward Hunter
Head of India,
LinkedIn Sales
Solutions
Sriram Gopalaswamy
Marketing Head -
Commercial Segment,
Lenovo
#inTC17
​AGENDA
Social	Selling	101:	Your	Sales	Strategy	for	the	Digital	Age
Edward	Hunter Welcome	Remarks	&	Context	setting
Apurva	Chamaria Traditional	Vs	Modern	Selling	+	Changing	Buying	Behaviors
Krishna	Zulkarnain Fundamentals	of	Social	Selling
Edward	Hunter Life	As	A	Modern	Seller	Using	Sales	Navigator
Sriram	Gopalaswamy Social	Selling:	The	Lenovo	Story
Moderator: Krishna	Zulkarnain
Panelists: Apurva	Chamaria+	Sriram Gopalaswamy
Fireside	Panel	– Coaching/Tips
Why India Now?
Acquisition Team
​Meet the LSS Team
Shikha Nautiyal Vanessa Franco Tarun Bhargav Joseph Gomes Abhimanyu Bakshi Priyanka Kapuria
Relationship Managers/CSM Team
Ankur Chaudhary Bhawna Yadav Vandana Singh
Marketing Team
Puneet Nagpal Pallab Ghosh
Conventional Sales Tactics are Limiting
Pipeline and Losing Deals

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Welcome Remarks & Context Setting