You probably think Zillow helps people buy and sell homes. I think Zillow harms people who buy and sell homes. Read the pdf and I bet you'll agree.

1. THINK TWICE
ABOUT ZILLOW

2. • Zillow typically displays its opinion of your
home’s value on its website.
• These online valuations are called “Zestimates.”
• Zestimates have been proven to be inaccurate.
• Zillow’s own CEO sold his home 40% different
from the Zestimate value.
• How do Zestimates hurt your sale price?
• If Zillow's Zestimate value is lower than your
asking price, this can cause buyers to pay less.
• Unfortunately, homebuyers rely on Zestimate
values because of Zillow’s big brand.
• Why does Zillow continue to display inaccurate
Zestimate valuations on its website?
• Because Zestimates generate website traffic,
which generates advertising revenue for Zillow.
• Many real estate agents now refuse to list their
homes on Zillow.
• Think twice about listing your home on Zillow.
ZESTIMATES HURT SALE PRICES
Most think Zillow's website sells homes.
I think it keeps homes from selling.
Learn more at ZillowsSecretPlan.com
Zillow’s website is not designed to sell
homes. It uses homes to generate website
traffic and revenue for Zillow.

3. • Zillow sells agent ads next to homes listed on
its website.
• These ads are purchased by agents who
need buyer leads.
• The ads are designed to divert buyers away from
listing agents to agents who pay Zillow for leads.
• Agents who advertise have often never seen the
home their ads are displayed next to.
• These agents are likely to switch your buyers to
their own listings.
• This means buyers interested in your home may
be diverted to other homes.
• Why does Zillow sell ads that hurt the sale of
homes?
• Because these ads are a cash cow for Zillow.
• Many agents across the country now refuse
to list their homes on Zillow.
• This is another reason you should think twice
about listing your home on Zillow.
© Greg Hague, 2017. All rights reserved.
Learn more at ZillowsSecretPlan.com
ADS DIVERT BUYERS FROM YOUR HOME
This is why I started the Stop Zillow awareness campaign. Zillow is not what
many perceive it to be. Please think twice before listing your home on Zillow.
Greg Hague
Real Estate Broker, Attorney, Huffington Post Writer