Ericsson brings new updates to its 5G platform. Introducing 5G network services to support operators from preparation to 5G launch. Ericsson 5G services roadmap spans across three distinct phases, Prepare, Mobilize and Launch. Through our service offerings, Operators can now evolve their 4G network and smoothly start introducing 5G, reaching new heights on their journey to 5G.
2. Ericsson Internal | 2014-04-07 | Page 2
+ +
5G IoT Cloud
Industrialized
infrastructure for
any business
Digital
representations of
the physical world
Accelerating
development of
society
Accelerating towards the future
3. Ericsson Internal | 2014-04-07 | Page 3
SMART
AGRICULTURE
FLEET
MANAGEMENT
SMART
METER
LOGISTICS
TRACKING
TRAFFIC SAFETY
& CONTROL
INDUSTRIAL
APPLICATION &
CONTROL
REMOTE
TRAINING
REMOTE
MANUFACTURING REMOTE
SURGERY
SMARTPHONESHOME
NON-SIM
DEVICES
ENTERPRISE
VENUES
MOBILE/
WIRELESS/
FIXED
4K/8K UHD
BROADCASTING
VR/AR
5G is a use case driven
technology shift
LOW COST, LOW ENERGY
SMALL DATA VOLUMES
MASSIVE NUMBERS
ULTRA RELIABLE
VERY LOW LATENCY
VERY HIGH AVAILABILITY
Critical MTCMassive MTC
Enhanced mobile
broadband
4. Ericsson Internal | 2014-04-07 | Page 4
Start now!
The race to build your niche and your 5G business has already started. As the the standard becomes
finalized in a few years time, you need to be ready to start running immediately.
Start creating
your 5G business
now
Start evolving
towards a dynamic 5G
network now
80% of operators will have
initiated 5G trials before
end of 2017
Start preparing for
automation of your 5G
operations now
A 100% of operators have
started to define relevant
use cases for 5G
89% of operators will
move to virtualized core
before deploying 5G
Source: Ericsson 5G readiness survey 2017
5. Ericsson Internal | 2014-04-07 | Page 5
5g partners
34 Operator MoUs
22 Industry partners
45 University and institute
collaborations
*As of June 2017
6. Ericsson Internal | 2014-04-07 | Page 6
WHAT WE are LEARNING From 5G trials
How to identify the best
services for a particular
market and maximize ROI
How to optimize networks for
the 5G use cases based on
real world requirements
How to faster, efficiently and
reliably deploy 5G networks
with the right tools and data
How to build better products
for faster installation,
configuration and integration
How to use analytics and
machine learning for
automating processes in 5G
How to support the 5G
device ecosystem to prepare
for 5G
New generation of 5G network services
7. Ericsson Internal | 2014-04-07 | Page 7
Known concepts change, impacting
service delivery from us
Redefined concepts Impact on service capabilities
From few data based use case to multiple,
industry specific use cases
Services to work alongside operators to define, design and build new
businesses and the necessary supporting network
Granular business
From network-terminal to E2E services approach
(Network, devices, applications)
Services to build organizations and networks to deliver services with high
quality end to end
Extended E2E
From traditional products to virtualized software,
leveraging Open Stack
Services to build & operate virtual infrastructure, embracing the diversity of
operator-defined solutions, increasingly software stack agnostic
Sliced core
From many to massive number of sites and few,
licensed frequencies to spectrum sharing
Services for 5G network design and planning, and supporting a continuous
deployment of RAN
Massive density RAN
From network function organization to service
ownership
Services to build and operate organization that handle services end to end
and create support services across whole cloud ecosystem
Service responsibilities
From 3GPP only to mixed, IT and Open source
environments with massive numbers of vendors
Services to orchestrate integration across the network as well as
multivendor capabilities in preventing issues, and fault isolation
Multi-multi vendor
From a single to multiple network topologies
Services for designing, building and operating multiple network topologies
simultaneously
Multidimensional network
topology
8. Ericsson Internal | 2014-04-07 | Page 8
ERICSSON DIGITAL SUPPORT SYSTEMS
Management, Orchestration & Monetization
ERICSSON
RADIO SYSTEM
with enhanced
5G access & transport
ERICSSON
5G CORE SYSTEM
with NFV SDN
distributed cloud and
network slicing
NETWORK SLICING
NETWORK SERVICES
with artificial intelligence and automation
A full 5G portfolio of services and
products to capture new needs
9. Ericsson Internal | 2014-04-07 | Page 9
Engineered intelligence approach as
the next step in our service evolution
MachinePeople
People improves machines by adding
creativity, judgment and network
experience
Machine improves people’s efficiency by
adding computing power, analytics and
real time capabilities
Together we solve the problems of today and stand ready to solve the problems not yet existing
10. Ericsson Internal | 2014-04-07 | Page 10
Our service powered roadmap
towards becoming a 5G operator
Prepare Mobilize Launch
Get started with the first crucial
steps on the journey to becoming
a 5G operator
Set up the technical and
operational resources necessary
for a successful 5G launch
Complete a rapid rollout and
ensure smooth operations of 5G
services
11. Ericsson Internal | 2014-04-07 | Page 11
Our service powered roadmap
towards becoming a 5G operator
5G Business Case &
investment
5G Network Design and
Planning Readiness per
use-cases
5G Operators Go-To-
Market Strategy
5G Core Transformation
Accelerated Network Build
for 5G
5G Support Services.
Service capabilities
Prepare Mobilize Launch
12. Ericsson Internal | 2014-04-07 | Page 12
Let’s deep dive into some of the most relevant services right now
14. Ericsson Internal | 2014-04-07 | Page 14
5G Business Case &
investment
Challenge
Understand where your 5G
business will be and
implications on strategy and
technology
Approach
We gather insights, prioritize
use cases and apply a
quantitative approach to
understand financial value
Results
A clear, fact and numbers
based roadmap towards a
profitable 5G business
5G Network Design
and Planning
Readiness (use-case)
Approach
We leverage use case driven
approach to perform a RAN &
Core Design and planning
readiness assessment
Results
We enable operators to do
understand changes they need
to make in their networks to
support the use cases
Challenge
Understand how to practically
design, plan and roll out a
massive density 5G network
PREPARE for 5g
15. Ericsson Internal | 2014-04-07 | Page 15
Use-cases: driving tangible value from identified
initiatives, measure substantial efforts devoted with each
specific use-case (e.g. low latency, reliability)
Insights: Gain better understanding of the drivers and
critical success factors behind 5G commercial
deployment
Quantitative business value: provide a financial
impact analysis and illustrate the potential value
associated with the proposed use-cases / initiatives
5G Business
Case &
investment
Leverage our business consultancy to
define your 5G business focus
16. Ericsson Internal | 2014-04-07 | Page 16
A structured approach for 5G
Business Case & investment
Priority is given to those initiatives that drive the most value for the business and customers over time
Portfolio of Initiatives, use
cases & requirements
Determine Business
Potential
COMPILENEW&EXISTINGINITIATIVES
ESTABLISHPRIORITAZATIONCRITERIA
DEVELOPFIANNCIALMODEL
A. VALUE MATRIX
B. PROJECTS SCORING
Prioritize Initiatives
B. FINANCIAL MODEL
B. BUSINESS POTENTIAL
CREATEROADMAP
17. Ericsson Internal | 2014-04-07 | Page 17
Quick wins
5G Prioritised project list (sample chart)
Top priority projects
Medium priority projects
Low priority projects
De-prioritise
9 Project #
11 Project #
18 Project #
20 Project #
23 Project #
10 Project #
22 Project #
24 Project #
25 Project #
29 Project #
28 Project #
13 Smartphone Enhanced Broadband
15 Media and Broadcast
16 Connected Car
19 Others
L
M
H
NetFinancialBenefit
2. Smartphones
Ease of Implementation
L (Short Term 0-1 Year) H (Long-Term 2-3 Year)M (Mid-Term 1-2 Year)
Straightforward prioritization for
5g projects
12
22
24
25
29
28
5 8
26
14
19
9
16
18
11 20
13
6
7
17
1
2
27
4
3
15
10
23
4. Media
27. Connected car
1. Other 2
Fixed wireless access
8. Healthcare
6. Emergency
26. Logistics
17. Tracking
3. Iot
12. Smart grid
5. Other
18. Ericsson Internal | 2014-04-07 | Page 18
Fixed
wireless
access
› Solution targeting wireless as “last mile to
home”
› Fixed Broadband access via 5G, alternative to
Fiber, but can also be complementary
› A router provides Wi-Fi access, Initial
deployments target mmWave bands with MU-
MIMO, Beamforming, & large BandWidth
Laptops
Desktop 5G CPE
Smartphones
5G CPE
Antenna
5G Radio
19. Ericsson Internal | 2014-04-07 | Page 19
5g fwa operator challenges
5G FWA Business & Feasibility
Case
mmWave propagation
considerations
Street Furniture identification &
qualification (automation &
scalability)
CPE Installation – Operator vs
Subscriber: Preference for indoor
self install (speed & cost)
Scalability - “Traditional” Operator
challenges around site acquisition,
zoning, & permitting on larger scale
20. Ericsson Internal | 2014-04-07 | Page 20
Looking deeper at fixed wireless
access as a use case
Technical Consultancy / Feasibility
study
Tuning & Monitoring
Engineering & Deployment
Planning & Design
5gFWA
Services
21. Ericsson Internal | 2014-04-07 | Page 21
1. Identify & evaluate
supporting Infrastructure
2. Nominal RF & Fiber Design
3. Optimal CPE type &
placement for structure
Fiber, street furniture & existing sites
5gFWA
Design
23. Ericsson Internal | 2014-04-07 | Page 23
Challenge
With a clear idea of use cases to
capitalize, the question still remains,
how do operators bring them to
market in a smart way.
Approach
We apply a four phased approach
for the operators to commercialize
the 5G Networks - Explore, Define,
Plan and Execute
Results
We deliver a full comprehensive
G2M-strategy with segmentation,
pricing, offering definition, sales and
marketing and customer service.
Mobilize for 5g
5G Operator Go-To-
Market Strategy
5G Core network
Transformation
services
Approach
Driven by use cases we identify
target network architecture and
operational impacts, perform cost/
benefit analysis and create
transformation plan
Results
A core network ready to capture the
benefits of 5G
Challenge
With so many features of 5G
dependent on a virtual core, how do
you design and transform from you
current to something ready for 5G
24. Ericsson Internal | 2014-04-07 | Page 24
5G Operator
Go-To-Market
Strategy
Commercialize 5G services with our
G2M offering
Define: Define each of the components of a market strategy &
establish the competitive differentiation and define the customer
value proposition.
Explore: Build a shared understanding of the key opportunities,
options and potential challenges, based on local and global
market and consumer research.
Plan: Prepare an efficient and cost-effective execution of the
defined strategies & prepare the entire organization
Execute: Manage the execution successfully through a clear
project structure coordinating all involved areas.
Post-launch, handover from launch organization to product
management and operations
25. Ericsson Internal | 2014-04-07 | Page 25
Elements of our go-to-market
strategy offering
Lays out an actionable roadmap for the effective commercialization of proposed service offerings aligned with the
market realities of the operator’s environment.
1. Resource/competence gap analysis
2. Implementation & launch planning
3. Launch program & organizational set-
up
1. Customer Segmentation
2. Offer Definition
3. Pricing
4. Sales & Marketing Strategy
5. Customer Service and Distribution
1. Pre-study
2. Service assessment
3. Market and Competitive Analysis
4. Customer Analysis
5. Strategy Review
PHASE 1: EXPLORE PHASE 2: DEFINE
PHASE 3: PLAN
1. Post-launch support
2. Lifecycle Management
3. Follow-up and transition
PHASE 4: EXECUTION
26. Ericsson Internal | 2014-04-07 | Page 26
5G Core network
Transformation
services
Strategy
Processes
Tools &
technology
Partners &
alliances
Organization &
governance
People &
competences
KPIs
Transforming core networks to a fully
virtualized environment
Identify the Target
Network Architecture
Identify Operational
Impacts
Verify costs and
benefits for
transformation
Link impacts & benefits to
to transformation plan
28. Ericsson Internal | 2014-04-07 | Page 28
Launch 5g
Challenge
With 5G, efficient roll out of
networks will be critical and current
methods will need to evolve.
Approach
Accelerated Network Build (ANB)
uses streamlined processes,
methods and tools to bring quality,
reduce TCO and cut time to
revenue
Results
ANB will enable operators to
maintain the competitive edge in the
market place
Accelerated Network
Build for 5G
5G Support Service
Approach
Support Services evolves into
three areas Predict and Prevent,
Analyze & change and Isolate &
Recover, enabling proactive
network operations
Results
Help operators achieve the Zero-
defect Network vision and gain
market leadership in 5G.
Challenge
In the 5G world of diverse use
cases and technologies, it’s
crucial to achieve quality and
efficiency in network operations.
These continued development of these concepts for 5G will be the cornerstones of meeting the
challenges of 5G, and ensuring faster and more reliable 5G launches and operations
29. Ericsson Internal | 2014-04-07 | Page 29
Accelerated
Network Build
for 5G
Optimized Supply
Chain
Remote
activities
Network
Deployment
Delivery
Platform
Accelerated deployment and design for
5G
Prepare
Completed in 1–2 days
Execute
Remote
integration
Equipment
installation
Remote site
supervision
Automated
checks and
verification
ANB Completed in 1–2 weeks
Ready for
optimizationPlanning Integration
preparation
Installation
preparation
Remote
Acceptance
30. Ericsson Internal | 2014-04-07 | Page 30
5G Support
services
Transform your operations to become
proactive and automated for 5G
Predict &
Prevent
Isolate &
Recover
Analyze &
Change
Operators can preempt incidents and increase
network stability
Operators can keep good control of
software changes in the network
Operators can achieve speed and
quality in fault isolation and
recovery
Enabled by analytics, machine
learning and global expert
intelligence
31. Ericsson Internal | 2014-04-07 | Page 31
5G Support -
Cases
Enabled by analytics, machine learning
and global expert intelligence
Site
Analytics
Fault
Isolation
Antifragility
Service
Applying the latest predictive analytics and machine
learning techniques, Site Analytics could predict various
site related issues hours in advance with high precision
Scheduled auto-assessment of ecosystem
robustness through fault injection across all areas
of Cloud Ecosystem
Localizing faults in complex
multilayer, multivendor cloud
ecosystems