Conheça o Buzzmonitor e entenda quais são todos os serviços e funcionalidades que ele oferece, tudo em Inglês! Veja também como esta ferramenta pode otimizar a gestão de uma marca em Social Media com estratégias vencedoras e soluções customizadas que atendem às demandas de cada empresa no mundo digital.

1. Monitoring, Social CRM, Social analytics, Social ads, Influencers,
Social news and Dashboards customized in real-time.
getbuzzmonitor.com

2. Buzzmonitor is the Social Business Intelligence platform
of E.life, a global consultant, created in 2004 specialised
in market intelligence and customer relationship
management. We are present in Brazil, Mexico, Spain,
Germany and Portugal, with services and software.
• Passionate about consumer behaviour analysis
based on monitoring social media platforms and
digital footprints.
• Focused on bringing clients and brands closer to
each other through establishing surprising
relationships.
• Inspired by winning social media strategies based
on innovation and technology.
WHAT DRIVES US?

3. SOCIAL INTELLIGENCE
UNDERSTANDING CONSUMER AUDIENCE,
BEHAVIOUR AND BRAND PERCEPTION..
• Social media monitoring
• Crisis management
• Identification and management of
influencers
• Consumer tendencies and behaviours
• Market monitoring
• Online research
• Consumer centered research
SOCIAL CRM
RELATIONSHIP MANAGEMENT ON
DIGITAL PLATFORMS
• Operating customer service and digital
relationship
• Coverage of campaigns and promotional actions
• Social CRM management consultancy
• Online management of bots and chats
• Multi-channel customer service
• Digital concierge services
BUZZMONITOR
SUITE OF SOFTWARE SOLUTIONS
FOR STRATEGIC SOCIAL MEDIA
MANAGEMENT
• Monitoring/Social Listening
• Social CRM
• Social Analytics
• Social Ads
• Social News
• Social Influencers – identification, relationship
and mediation of influencers
SERVICES

5. INFLUENCERS
MONITORING
CHATBOTS
SAC 2.0
SOCIAL NEWS
SOCIAL ANALYTICS
SCHEDULING
SOCIAL ADS
WHAT DOES BUZZMONITOR DO?
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6. More than just a tool, Buzzmonitor is an innovative solution combining consultancy,
diagnostics and technology to help you manage your business on social media.
MEET BUZZMONITOR

7. At Buzzmonitor we believe that reports are the key point
in social media monitoring because contrary to what
happens with most of the other tools, here the reports can
be customized.
That is, it is possible to combine distinct metrics and
develop dozens of reports, that can be edited according to
the need of each brand, without having to refer to
spreadsheets or Excel formulas.
MONITORING
MONITORED SOCIAL MEDIA NETWORKS

8. The Edit Report menu allows you to create
numerous reports and combine different metrics,
as well as to elaborate unlimited real-time
dashboards!
Regardless of the number of indicators or the device
being used, with Buzzmonitor your information is
always within reach.
GRAPHICS AND DASHBOARDS
Share your dashboard with clients in real-time
With Buzzmonitor it is possible to
monitor all publications by
geomonitoring the user!
INSTAGRAM LOCATIONS

9. With Buzzmonitor’s SAC 2.0 model it is possible to manage
your brands and reply to your clients with ease, as well as to
extract metrics regarding their performance.
All the information can be transformed into dashboards
enabling you to accompany your social media channels in
real time.
SAC 2.0
SYNCHRONIZED SOCIAL MEDIA PLATFORMS

10. Customer service is made easy with Buzzmonitor’s frequent responses tool and sorting of
posts by tag. Besides that, the history of client-brand interactions remains stored, regardless
of when it took place.
SOCIAL MEDIA MANAGEMENT
Buzzmonitor collects 100% of its
pages dark posts and allows you to
extract performance data,
qualitative data and the response
generated by each interaction.
SPONSORED POSTS
AUTHOR HISTORY
Author History helps you to know if your
consumer has a history of mentions of
other brands. This will enable you to
develop up or cross-selling plans, as well
as strategic and personalized customer
service.

11. Tickets is the function of SAC 2.0 that allows you to register additional
information to posts that cannot be found on social media such as fiscal
number, email, clients’ internal number in the company, order number,
account number, etc.
A ticket can also be used as a communication mechanism between
different areas of the same company, besides helping define specific
customer service items.
Examples:
• An operator can create a priority ticket every time someone mentions
“ANACOM” on Facebook or Twitter ads. This ticket can be automatically
directed to a specific attendance generating an email alert for the client.
• A pharmaceutical company can automatically create a high priority ticket
each time a doctor mentions one of its brands on Twitter.
CUSTOMER SERVICE THROUGH TICKETS

12. Triggers is a Buzzmonitor service that programs
automatic applications of filters (such as tagging,
change of sentiment and sending na email) as part
of monitoring.
For example: when a user mentions your brand or a
term you are monitoring it is possible to define the
actions to be carried out: Send email to, Apply tag,
Define sentiment, File and Open Ticket.
This way, the entire classification process can
be done instantly, saving the social media
analyst’s time.
BUZZMONITOR TRIGGERS

13. Social Analytics is the best way to analyse your page’s
performance and compare it to that of competitors. This is
fundamental in enabling you to optimize, direct and
maximize all your online communication and create a map
of social media performacne for any market.
SOCIAL ANALYTICS
SYNCHRONISED SOCIAL NETWORKS

14. Facebook Pages Performance is a module containing
12 metrics to historically measure your page’s
performance on Facebookand compare it to any other
chosen brand.
The metrics are:
1. Engagement
2. Top Users
3. People Talking About
4. Interactions
5. Types of publications
6. Fans
7. Publications by Users
8. Page publications
9. Response rate
10. Response time
11. Publications
12. Engagement by Type of Publication
FACEBOOK PAGES PERFORMANCE
Export the as 12 metrics
with graphics and tables
to your PowerPoint.

15. The most recent Analytics module on Buzzmonitor
offers 8 metrics to measure your channel’s
performance, competitor performance and to analyse
Instagram followers
The metrics are:
1. Engagement
2. Tyes of publications
3. Interactions
4. Fans
5. Profile publications
6. Comments by users
7. Engagement by Type of Publication
8. Response rate
BUZZMONITOR INSTAGRAM ANALYTICS

16. With the rise of video as a means of disseminating
content, Buzzmonitor developed 10 metrics for
measuring your brand and competitor brands’ Youtube
channels.
The metrics are:
1. Engagement
2. Subscribers
3. Growth of subscribers
4. Total number of Vídeos
5. Visualization of Vídeos
6. Total viewing time
7. Growth of total viewing time
8. Ratio of total Like and Dislike
9. Absolute Growth of Like and Dislike
10. Viewing rate
BUZZMONITOR YOUTUBE ANALYTICS

17. One of the biggest social networks in Brazil,
Twitter has began to play an essential part in
digital marketing campaigns and real-time
actions. With our Social Analytics you can extract
the Top Retweets by all the brands you monitor.
TWITTER PERFORMANCE
This module is a compliment of Twitter Performance
and allows you to accompany the growth of
followers of your brand and competitor brands on
social media.
TWITTER PROFILE ANALYTICS

18. 18
SOCIAL
ANALYTICS
PRO

19. SCHEDULING
With Buzzmonitor you can schedule posts for your
brand’s profiles with pre-defined dates and times.
Besides this you can even create a personalised
calendar for mapping your routine of recurrent
publications
It also has a feature for controling scheduling
aspects such as creation, approval and publication.
SYNCHRONIZED SOCIAL NETWORKS

20. Optimize your ROI with Facebook ads. Receive via email on a daily
basis the performance of your best and worst ad according to costs
by achieved campaign targets.
Lyticx for Ads stores all your history regarding social network
spenditure. Mediana will tell you which was the lowest cost for the
same metric in previous ads with the same objective.
Still in need of more information to make a decision regarding the
campaign? Download the spreadsheet attached to the email and
obtain even more performance related data.
Learn more at http://lyti.cx/
SOCIAL ADS

21. Find influencers according to interests. From Snapchat users to
Youtubers, and journalists, bloggers, mothers or vegetarians. More than
120 million profiles directly on your Buzzmonitor.
The identification of influencers is carried out through searches by
location, where it is possible to find influencers from a specific region of
the country, through their minibiography on Twitter, Instagram and
Youtube, in which the user describes valuable personal information or
even through the number of followers he/she has.
INFLUENCERS
Identification and validation1
Relationship2
Awareness Monitoring3

22. Monitor interactions on your BOT! Facebook Messenger (inbox)
éallows you to implement automatic customer service to
respond to requests via user chat. BOTs are applications
created to mimic human interactions.
We measure the number of attendances carried out by the BOT,
the main questions made by users, and the learning curve and
autonomy with comparison to previous periods.
It is also important to accompany the number of cases that the
BOT was not able to resolve so that the user had to be
transferred to traditional human based customer service.
CHATBOTS

23. BOT ENGINE
Use Buzzmonitor’s free platform to simulate your business
BOT for Facebook and apply this new feature to your
page.
Configure, in an easy and intuitive way, potential user
interactions and how your BOT will perform when
confronted with these customer service scenarios.
An excellent alternative for managing and maintaining the
BOT is to permanently feed it in order to attend to new and
different user issues.
CHATBOTS

24. 24
Social News is a service focused on monitoring:
SOCIAL NEWS
Media Channels
Including independent channels on all social media. More than 23 thousand
journalists and 450 editions - from the more traditional to the new,
regardless of format (TV, Iradio, newpaper or magazine) in the end they all
compete for the same Facebook reach
Reader publication and activity
What readers comment on, who they are, which themes and hashtags are
most related to those publicatons.
Publications by journalists and editor
Monitor news even before it becomes news by accompanying the profiles
and timelines of journalists and editors that interest you.
Blogs
Buzzmonitor allows you to monitor millions of blogs and obtain onformation
on authors and themes.
Crises in embryonic state
Sending of alerts 24/7 via email based on the exclusive technology of
Buzzmonitor Triggers.

25. getbuzzmonitor.com