Smartphones, geolocation and mobility on tourism #nousturismes

1. Mobile Tourism
‘You are here’ everywhere
José A. Donaire
@donaire

2. Is everything mobile?
#MWC16

3. 7.300 millions: There are more smartphones worldwide than people

4. Toolboox
mobile tourism
0

5. The smartphone provides access to dispersed
resources. It is the new Swiss Army knife

6. Google Translate

7. Currency Converter

8. Compass

9. PackPoint

10. The Weather Channel

12. Self-identity
mobile tourism
1

13. The ‘Me Tourist’

15. Self-identity is defined by the display of travel
experience. We share the trip to show who we
are. Or who we want to be.

16. In a hypermobile society, ‘Here I am’ is the post-
modern way of saying ‘Who I am’

17. postagram

18. One of the reasons of #darktourism (not only) is the
exhibicionism of new tourists

20. 2 Social Recommendation
mobile tourism

21. Source: Google Research

22. In a comprehensive and synchronous conversation,
post-tourists and pre-tourists swap valuations,
judgments and images of tourist sites.

23. This connection breaks the classic sequence of
tourism “before - during – after”. The tourism
experience becomes ubiquitous and discontinuous.

24. urbanspoon

25. tripadvisor

26. urbanbuddy

27. An interactive web campaign that let potencial visitors explore
the city for themselves from the eyes and ears of real tourists

28. FieldTrip

29. Local Heroes
mobile tourism
3

30. Withlocals

31. LikeALocal
‘Real’ locals?. Are there ‘fake’ locals?

32. @meetsapp

33. Long Tail
mobile tourism
4

34. Mobile tourism connect specific demands with
singular supplies.

35. Aswings

36. Shopikon

37. Skitude

38. tourlina

39. Geoinformation
mobile tourism
5

40. Information + Location = Geoinformation
“What’s near me?”

41. Tripomatic

42. Copenhagen City Card

43. Toilet Finder

44. New experiences
mobile tourism
6

45. Magic Tate Ball

46. @streetmuseum

47. Trends
mobile tourism
6

48. Adaptative User Interfaces
Augmented Reality
NFC
Wereables

51. Weareables: Mobile Tourism without smartphones

52. FieldTrip on Glass

53. Mobile Tourism
‘You are here’ everywhere
José A. Donaire
@donaire