This is the schedule for #CSRshareDay on Thursday, January 22, 2015.
On this day, we will share our ideas, challenges, best practices, case studies and more online to inspire and empower our industry friends and colleagues around the world to take action in their own meeting and event communities to make them more environmentally, socially and economically sustainable. In the process, we will reconnect and grow our global community of CSR champions!
Twitter will be the main communication channel, using hashtag #CSRshareDay. Sustainability experts will host (or co-host) a 60 minute time slot. Starting in Asia-Pacific, we will continue west around the globe through the time zones, covering 24 hours in total.
Each host has the freedom to create and curate whatever CSR (corporate social responsibility) and event sustainability content they choose; it could be prepared in advance, totally spontaneous, or a combination of both. This could include linking to other websites, online resources, webinars, case studies etc., both from their respective organisations, as well as others.
Each host will also monitor and respond to tweets using #CSRshareDay during their time slot. Our aim is to generate a lively discussion and interact as much as possible with you, our audience, throughout the day.
2. #CSRshareDay
On January 22, 2015 we shared our ideas, challenges, best practices, case studies and
more online to inspire and empower our industry friends and colleagues around the
world to take action in their own meeting and event communities to make them more
environmentally, socially and economically sustainable. It was a Twitter frenzy!
JAN
22
2015
3. 24 hours from east to west
Global Reach JAN
22
2015
#CSRshareDay
4. Amazing Results JAN
22
2015
3725 tweets
5.2M timeline deliveries
437 contributors
802,862 reach
Full report:
https://www.hashtracking.com/reports/CSRshareDay/CSRshareDay/2015
6. Our #CSRshareDay Hosts helped generate
lively Twitter discussion and interacted with the
audience throughout the day.
Hosts
7. Each of our Hosts and Champions are profiled, and on each
slide you will find handy clickable links to connect to their
Twitter profile and more about them...
Host/Champion Name
@CSRshareDay
Title | Company
About Host/Champion
Brief bio included showcasing some of
their career highlights and sustainable
event focus...
TIME
City
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16:00
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15:00
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14:00
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12:00
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11:00
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10:00
Hour
0
Connect!
clickable link to
connect to Twitter
profile
clickable link to
their LinkedIn or
business profile
8. Schedule At a Glance
1. Auckland: Dave Watson
BONUS HOUR: Meegan Jones
2. Beijing: Joe Oliver
3. Singapore: Roger Simons
4. Bangkok: Meegan Jones
5. Delhi: Ekta Sawhney
6. Delhi: Ekta Sawhney
7. London: Andrew Walker
8. Amsterdam: Babs Nijdam
9. Copenhagen: Ulrika Mårtensson
Barcelona: Guy Bigwood
10. Sofia: Magdalina Atanassova
11. Manchester: Elin Hughes-Jones
12. Manchester: Fiona Pelham
13. Oranjestad: Wichita Villacres
14. Orlando: Sharon Fisher
Orlando: Heather Miller
15. Toronto: Kathryn Wakefield
Toronto: Sonya Poorter
16. Brighton: Milda Salciute
Portland: Aaron Elliott
17. Miami: Jim Spellos
18. Guelph: Mariela McIlwraith
19. Vancouver: Shawna McKinley
20. San Francisco: Paul Salinger
21. Dallas: Jessie States
Ottawa: Lisa Holmes
22. Vancouver: Jinny Wu
23. Portland: Nancy Zevada
24. Mexico City: Gabriela Guzman
24 hours of hosted global tweets -
scroll through the following pages
to see city, time and host bio
JAN
22
2015
#CSRshareDay
9. Dave Watson
@GreenShootPac
Director | GreenShoot Pacific NZ
About Dave
Dave Watson is an Auckland-based Sustainability Consultant.
A creative thinker and problem solver, committed to enable
positive, lasting change for the events, businesses and
communities he engages with. Dave comes to GreenShoot
Pacific with 20 year's experience in the New Zealand film
production industry, his work as a Production Designer/Art
Director has spanned Feature Films, Television, Advertising
and Stills Photography.
Combining his production expertise with his knowledge of
sustainable practice Dave worked with Splore New Zealand's
leading multi-day music and arts festival to set a new
benchmark for event sustainability in New Zealand. Dave holds
a Graduate Diploma in Sustainable Practice from Otago
Polytechnic and is an associate of The Natural Step. Dave's
consulting experience includes energy efficiency, sustainability
for the built environment, zero waste events, sustainability
training for business.
GMT+13
1PM
Auckland
GMT+13
13:00
GMT+12
12:00
GMT+11
11:00
GMT+10
10:00
GMT+9
9:00
GMT+8
8:00
Hour
1
10. Meegan Jones
Meegan Jones
@SustainableEvnt
Chair | Sustainable Event Alliance (SEA)
About Meegan
Currently on sabbatical in Thailand, Meegan is an event
sustainability advisor who provides strategy and solutions for
live events and productions. With more than 20 years in the
event sector and 10 specialising in sustainability, she is a
recognised global leader in event sustainability, and author of
Sustainable Event Management: A Practical Guide. www.
greeneventbook.com.
She was engaged in 2013 to work with Qatar Supreme
Committee for Delivery and Legacy in developing the
Sustainability Strategy for Qatar 2022 FIFA World Cup. She was
a sector expert in the global working groups developing the GRI
Event Organizers Sector Supplement and ISO 20121. She was
project consultant for the UNEP Music & Environment
Initiative. She is chair of the Sustainable Event Alliance www.
sustainable-event-alliance.org. She is co-developer and
technical advisor to the SEMS Tool www.semstoolkit.com.
GMT+7
8AM
Bangkok
GMT+13
14:00
GMT+12
13:00
GMT+11
12:00
GMT+10
11:00
GMT+9
10:00
GMT+8
9:00
GMT+7
8:00
BONUS HOUR
11. Joseph Oliver
Joseph Oliver
@CSRJoe
Founder | We Impact
About Joe
Joseph Tenzin Oliver is a sustainable lifestyle pioneer. His
mission is to change the future of the world through making
ethical lifestyles desirable and available. He has won an array
of industry awards, featured on TV shows across the world like
the BBC News and in numerous national publications.
In the past eight years, Joe has advised, produced, directed and
organised events for over 900,000 people. He has advised on
sustainable city planning for various cities including London
and represented the Foreign Office and British Council in China
as one of the UK’s top creative innovators.
GMT+8
10AM
Beijing
GMT+12
14:00
GMT+11
13:00
GMT+10
12:00
GMT+9
11:00
GMT+8
10:00
GMT+7
09:00
Hour
2
Joe was not able to participate on the day.
Special thanks to MARIELA MCILWRAITH and
SHAWNA MCKINLEY for stepping in to host.
12. Roger Simons
Roger Simons
@rog_simons
Group Sustainability Manager | MCI
About Roger
Roger Simons is Group Sustainability Manager of MCI, the
world’s leading provider of strategic engagement and
activation solutions and a key driver of innovation in the
meetings, events, association and congress industries.
President Elect of the Green Meeting Industry Council (GMIC)
with over 12 years’ experience in designing and delivering
winning sustainability strategies and organising sustainable
events, Roger is recognised internationally as a thought leader
on sustainability issues.
As Group Sustainability Manager for MCI, Roger tailors
comprehensive sustainability consultancy services to each
client’s individual challenges, helping turn their sustainability
commitments into action, drive business results and create
immense value for their employees, customers and the
communities in which they serve.
GMT+8
11AM
Singapore
GMT+12
15:00
GMT+11
14:00
GMT+10
13:00
GMT+9
12:00
GMT+8
11:00
GMT+7
10:00
GMT+6
09:00
Hour
3
13. Meegan Jones
Meegan Jones
@GreenEventBook
Founder | GreenShoot Pacific
About Meegan
Currently on sabbatical in Thailand, Meegan is an event
sustainability advisor who provides strategy and solutions for
live events and productions. With more than 20 years in the
event sector and 10 specialising in sustainability, she is a
recognised global leader in event sustainability, and author of
Sustainable Event Management: A Practical Guide. www.
greeneventbook.com.
She was engaged in 2013 to work with Qatar Supreme
Committee for Delivery and Legacy in developing the
Sustainability Strategy for Qatar 2022 FIFA World Cup. She was
a sector expert in the global working groups developing the GRI
Event Organizers Sector Supplement and ISO 20121. She was
project consultant for the UNEP Music & Environment
Initiative. She is chair of the Sustainable Event Alliance www.
sustainable-event-alliance.org. She is co-developer and
technical advisor to the SEMS Tool www.semstoolkit.com.
GMT+7
11AM
Bangkok
GMT+12
16:00
GMT+11
15:00
GMT+10
14:00
GMT+9
13:00
GMT+8
12:00
GMT+7
11:00
GMT+6
10:00
Hour
4
14. Etka Sawhney
GMT +5:30
10:30AM
Delhi
GMT+9
14:00
GMT+8
13:00
GMT+7
12:00
GMT+6
11:00
GMT+5:30
10:30
GMT+5
10:00
GMT+4
09:00
Hour
5
Ekta Sawhney
@ESawhney
Manager Business Development | MCI Delhi
About Ekta
Ekta Sawhney is the Manager, Business development at MCI
India. She provides solutions to international associations who
are interested in organizing conferences in India. In her
current profile she has managed the 12000 delegate, 20 day
conference organized by The United Nation’s Biodiversity
conference – The Eleventh meeting of the Conference of the
Parties to the Convention on Biological Diversity, held at
Hyderabad in October 2012.
Ekta heads the sustainability team for MCI India and is
responsible for aligning all MCI India offices and all employees
towards a common sustainability goal. Her sustainability role
includes developing sustainability services to support clients by
providing innovative sustainability solutions to event
operations, Build a vibrant culture of responsibility and care
that generates value for the community, and helps to attract
and retain talent.
Hour
6
Special thanks to EKTA
for hosting two hours.
15. Andrew Walker
Andrew Walker
@AndrewSWalker
Manager, Events
Meeting Professionals International
About Andrew
Andrew has worked in the meetings industry since 2005. A
growing interest in CSR led to his decision to specialize in
Sustainable Meeting and Event Management. In 2012 he
completed his Master in Environmental Studies (MES) and
wrote his dissertation on event sustainability standards ISO
20121 and APEX/ASTM.
He has been an active member of the Green Meeting Industry
Council (GMIC) since joining in 2007 and served on the global
Board of Directors. He is also a 12-year member of Meeting
Professionals International (MPI) and in 2013 joined the
organization full-time as Manager, Events. Among his duties,
Andrew leads MPI's ongoing efforts to integrate CSR activities
and sustainable practices into the event planning process.
London
GMT
7AM
GMT+6
13:00
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12:00
GMT+4
11:00
GMT+3
10:00
GMT+2
9:00
GMT+1
8:00
GMT
7:00
Hour
7
16. Babs Nijdam
Babs Nijdam
@Babs_Nijdam
Freelance Project Manager
President | GMIC Netherlands Chapter
About Babs
Babs Nijdam discovered her passion for the event industry
seven years ago when she became Business Development
Manager at Amsterdam RAI, where she was responsible for
bringing large corporate events to Amsterdam. In addition, she
was CSR ambassador at Amsterdam RAI. Within this role, she
has contributed to the organisation’s CSR marketing study,
among other things.
Since the fall of 2014, Babs focusing more on the organizer side
as a freelance project manager. Of course, within this role, CSR
will continue to play an important part. Babs is President and
initiator of the Dutch chapter of the GMIC (Green Meeting
Industry Council).The latter’s objective is to provide its
members with an effective, ‘green’ network and education.
Babs considers it crucial to provide a ‘green’ contribution to the
industry as a whole.
GMT+1
9AM
Amsterdam
Hour
8
GMT+7
15:00
GMT+6
14:00
GMT+5
13:00
GMT+4
12:00
GMT+3
11:00
GMT+2
10:00
GMT+1
9:00
17. Ulrika Mårtensson
Ulrika Mårtensson
@cphulm
Head of Communications - Meeting & Conventions
Wonderful Copenhagen Convention Bureau
About Ulrika
Ulrika Mårtensson is a communications professional with 15
years of experience in the international meetings industry. She
is the ‘Head of Communications – Meetings & Conventions’ in
Wonderful Copenhagen Convention Bureau and the ‘master
mind’ behind the #BeeSustain campaign launched by
Wonderful Copenhagen to generate a global buzz around the
importance of sustainability in the meetings industry.
Ulrika has been involved with the Copenhagen Sustainable
Meetings Protocol – which pioneered by eco-certifying the
United Nation’s Climate Change Conference COP15 that
attracted 30,000 people to Copenhagen in 2009. She also played
an active role in the Danish Sustainable Event Initiative, a
private-public collaboration which successfully eco-certified
the Danish European Union Presidency in 2012.
GMT+1
10AM
Copenhagen
Co-hosted with
GUY BIGWOOD
Hour
9
GMT+6
15:00
GMT+5
14:00
GMT+4
13:00
GMT+3
12:00
GMT+2
11:00
GMT+1
10:00
GMT
09:00
18. Guy Bigwood
Guy Bigwood
@guybigwood
Group Sustainability Director | MCI
About Guy
An inspirational futurist, strategist, and thought leader, Guy
Bigwood founded MCI’s sustainability programme in 2007
when MCI became the first event, association and congress
management company to sign the UN Global Compact. He has
since developed one of the most comprehensive sustainability
programmes in the industry, and leads MCI Sustainability
Services, a global consulting practice focused on helping
organisations to visualise, plan and implement sustainable
smart operations, events and destinations.
Guy advises the UN, associations, businesses and governments
worldwide. He enjoys sharing his experiences, best practices
and key learnings from the front line of sustainability on his
blog and speaking at sustainability conferences; he has trained
over 20,000 people. Guy is the past-president of the Green
Meeting Industry Council, and was very involved in creating
the APEX/ASTM, GRI and ISO 20121 standards on event
sustainability.
GMT+1
10AM
Barcelona
Co-hosted with
ULRIKA MÅRTENSSON
Hour
9
GMT+6
15:00
GMT+5
14:00
GMT+4
13:00
GMT+3
12:00
GMT+2
11:00
GMT+1
10:00
GMT
09:00
19. Magdalina Atanassova
Magdalina Atanassova
@AIMmagdalina
Communication Manager
AIM Group International
About Magdalina
Magdalina Atanassova is a young event professional with an
impressive professional background. Currently, Magdalina
holds a full time position as Communication Manager at AIM
Group International, handling all internal and external
communication channels for the 12 offices owned by the group.
Magdalina has established a strong position in the industry. In
addition to being recognized as a Top Young Professional by
PCMA, joining the PCMA 20 in their Twenties Class of 2015, she
was also invited as a speaker at a number of international
events and wrote and published various event management
related articles. Magdalina is also known for her tremendous
passion for sustainability - she was part of the International
delegation for the development of ISO 20121 and has been on
the Advisory Board of the Sustainable Event Alliance (SEA) since
its inception.
GMT+2
12PM
Sofia
GMT+6
16:00
GMT+5
15:00
GMT+4
14:00
GMT+3
13:00
GMT+2
12:00
GMT+1
11:00
GMT
10:00
Hour
10
20. Elin Hughes-Jones
Elin Hughes-Jones
@PIevents
Project Coordinator | Positive Impact
About Elin
Positive Impact is a not for profit providing education to
support a movement for sustainability in the events industry.
Elin Hughes-Jones started as an intern for Positive Impact in
2013 and in this time has presented to clients nationally and
internationally including at the EIBTM in Barcelona and
Sustainable Events Summit in London.
Elin has now graduated from Manchester Metropolitan
University with a first class honorary degree in Events
Management and is combining her education with her
expertise in sustainability in her current role to provide
support for projects such as the Thailand Convention Bureau
sustainable destination strategy, the Japan 2020 Olympics and
GOLDOC Commonwealth Games ISO 20121 journey.
GMT
11AM
Manchester
GMT+6
17:00
GMT+5
16:00
GMT+4
15:00
GMT+3
14:00
GMT+2
13:00
GMT+1
12:00
GMT
11:00
Hour
11
21. Fiona Pelham
@FionaPelham
Managing Director | Sustainable Events Ltd.
About Fiona
Fiona Pelham launched not for profit Positive Impact in 2005 to
provide education for a sustainable event industry. She is also
managing director of Sustainable Events Ltd and voluntary
chair of ISO 20121 a management system for event
sustainability inspired by London 2012 Olympic and
Paralympic Games.
Fiona has recently received an honorary doctorate from The
Leeds Metropolitan University for services to the event industry
in sustainability. In July 2015 she will become international
chair for Meeting Professionals International, a global
association of over 20,000 members. Fiona is passionate about
sustainability and her background in event logistics and
strategic implementation of sustainability gives her a unique
perspective.
GMT
12PM
GMT+6
18:00
GMT+5
17:00
GMT+4
16:00
GMT+3
15:00
GMT+2
14:00
GMT+1
13:00
GMT
12:00
Manchester
Hour
12
22. Wichita Vilacres
Wichita Villacres
@wichitaV
Owner and CEO | Eco Destination Management
Services of Aruba/Curacao
About Wichita
Since 2011, Wichita Villacres has supported Aruba in
becoming a green certified destination and is working
actively with the government to make this a reality. It will
be an achievement she will add to a long list of worthy
causes and accomplishments.
Wichita founded her Destination Management Company in
1987, when tourism was a new industry for Aruba and The
Dutch Caribbean. Two years later she joined Site, and has
been earning awards and recognition for her work ever
since, including Site’s Best Incentive Trip Delivery and Best
Single Incentive Travel Event, and ‘Woman of the Year’ by
Bon Dia Aruba. She regularly volunteers for local and global
industry associations, and generously shares her experience
and expertise. Wichita is immediate Past President of Site
Florida & Caribbean chapter and currently a member of
GMIC, MPI, Site, ISES, FICP and ADME.
GMT-4
9AM
Oranjestad
GMT+4
17:00
GMT+3
16:00
GMT+2
15:00
GMT+1
14:00
GMT
13:00
GMT-4
09:00
GMT-5
08:00
Hour
13
23. Sharon Fisher
Sharon Fisher
@PLAYWITHAPURPOS
IdeaSparker | Play with a Purpose
About Sharon
Sharon Fisher has been sparking ideas at Play with a Purpose
for 22 years, and embodies the company’s motto: "If it's not fun,
why do it?" Before joining Play with a Purpose, for nine years
she consulted as a meeting planner and recreation activities
director - roles that prepared her well to understand client
needs and the positive effect of play.
Play with a Purpose creates, designs and delivers hundreds of
events a year all over the world, from teambuilding and
training programs to promotions and special events. They
believe the entire process should be a joy for both the planner
and the guests. Their motto truly reflects our approach to work
and life.
GMT-5
9AM
Orlando
GMT+3
16:00
GMT+2
16:00
GMT+1
15:00
GMT
14:00
GMT-4
10:00
GMT-5
9:00
GMT-6
08:00
Co-hosted with
HEATHER MILLER
Hour
14
24. Heather Miller
Heather Miller
@PLAYWITHAPURPOS
Events & Marketing Manager | Play with a Purpose
About Heather
Heather Miller rose through several positions at Gaylord Palms
Resort & Convention Center, including Catering Assistant and
Conference Coordinator, managing 400,000 square foot of space
and act as the main contact of meeting planners while
executing “flawless” multi-million dollar meeting programs for
the Marriott International property.
With a flair for innovation, for the past year Heather has
created and managed custom teambuilding and charity give-
back events for groups with 10-3,000 attendees at Play with a
Purpose. They create, design and deliver hundreds of events a
year all over the world, from teambuilding and training
programs to promotions and special events, believing the
entire process should be a joy for both the planner and the
guests.
GMT-5
9AM
Orlando
Co-hosted with
SHARON FISHER
Hour
14
GMT+3
16:00
GMT+2
16:00
GMT+1
15:00
GMT
14:00
GMT-4
10:00
GMT-5
9:00
GMT-6
08:00
25. Kathryn Wakefield
Kathryn Wakefield
@EcoTOsays
Director of Client Services | Tourism Toronto
About Kathryn
Kathryn Wakefield brings over 20 years of experience in
Meetings, Conventions and Incentive Travel to her role as at
Tourism Toronto. Toronto was awarded APEX Level 1
certification in 2013 and Tourism Toronto’s EcoTO team
continues to encourage members and planners to include
sustainability in their plans.
Kathryn launched her career promoting inbound incentive
programs for European and UK companies before becoming
Senior Buyer, Meetings and Events with Carlson Marketing
Group. A former board member of SITE Canada and currently
involved with PCMA, GMIC and MPI, Kathryn’s passion for
travel through the former Soviet Union, Canada coast-to-coast,
to incredible Costa Rica, has greatly influenced her career path.
GMT-5
10AM
Toronto
GMT+2
17:00
GMT+1
16:00
GMT
15:00
GMT-4
11:00
GMT-5
10:00
GMT-6
09:00
GMT-7
08:00
Co-hosted with
SONYA POORTER
Hour
15
26. Sonya Poorter
Sonya Poorter
@ICPresentsCSR
Sustainability Officer | The International Centre
About Sonya
Championing and maintaining sustainable strategies for a
million square foot facility that hosts 500+ events annually is no
small feat. But leave that to Sonya Poorter to handle. With a
background in communications and green business
management, Sonya is passionate about philanthropy,
environmental sustainability and developing employee
engagement while ensuring customers have the tools to
produce a more socially-conscious event.
Sonya also lends her expertise representing The International
Centre on various sustainability, and industry committees,
sharing and searching for the newest best practices. From
finding innovative ways to reduce the centre’s impact, to
rallying employees in community volunteerism, she puts
positivity first when developing CSR.
GMT-5
10AM
Toronto
Co-hosted with
KATHRYN WAKEFIELD
Hour
15
GMT+2
17:00
GMT+1
16:00
GMT
15:00
GMT-4
11:00
GMT-5
10:00
GMT-6
09:00
GMT-7
08:00
27. Milda Salciute
Milda Salciute
@Mildasalciute
Knowledge & Events Administrator | IMEX Group
About Milda
Milda Salciute is driven by desire to create better solutions for
and with people, she is passionate about sustainability and
eager to develop business with a strong focus on CSR.
After graduating Aalbog University in Copenhagen, Milda
started her career as an assistant to a meeting planner for
various events and conferences. The European Sustainable
Events Conference 2012 and 2014 were few of many projects
she helped to organise.
A year ago, Milda joined IMEX Group and currently supports
Knowledge and Events team in the successful delivery of
initiatives and projects. She currently resides in Brighton, UK
and occasionally volunteers for the local events and festivals.
GMT
4PM
Brighton
GMT+1
17:00
GMT
16:00
GMT-4
12:00
GMT-5
11:00
GMT-6
10:00
GMT-7
09:00
GMT-8
08:00
Co-hosted with
AARON ELLIOT
Hour
16
28. Aaron Elliot
Aaron Elliot
@MeetGreen_Aaron
Project Manager |MeetGreen®
About Aaron
Aaron Elliot has been involved in the environmental industry
for a decade. He has worked in policy as an environmental
lobbyist in Washington, D.C. and as an Environmental Scientist
before joining MeetGreen as a project manager for conference
and event sustainability.
In his role at MeetGreen, he has developed and implemented
sustainability initiatives for organizations such as IMEX
America, Unitarian Universalist Association, Intel, and Oracle.
Aaron created the fun fact generator, “If One Attendee…”
among other innovative projects.
With a background in science and policy, Aaron brings a
unique perspective to event sustainability and a great passion
for environmental stewardship.
GMT-8
8AM
Portland
GMT+1
17:00
GMT
16:00
GMT-4
12:00
GMT-5
11:00
GMT-6
10:00
GMT-7
09:00
GMT-8
08:00
Co-hosted with
MILDA SALCIUTE
Hour
16
29. James Spellos
James Spellos CMP
@jspellos
President | Meeting U.
About Jim
James Spellos is the President of Meeting U., a company
specializing in helping people become more productive and
comfortable with technology. He delivers over 150 seminars
annually, and is a faculty member at New York University since
1990; Jim was honored with both their Award for Teaching
Excellence and Outstanding Service Award.
With hospitality industry colleague Corbin Ball, Jim released in
2012 the TechSpec app, helping meeting planners to assess the
technology capabilities of a hotel during a site inspection. In
2014, Jim joined the Board of Directors for Rock and Wrap It
Up, an anti-poverty/hunger think tank, which supports over
43,000 agencies in North America. Jim co-created for them the
Whole Earth Calculator app, which helps organization’s
identify the quantity of food donated and carbon footprint
reduced from food recovered from meetings and events.
GMT-5
12PM
Miami
GMT+1
18:00
GMT
17:00
GMT-4
13:00
GMT-5
12:00
GMT-6
11:00
GMT-7
10:00
GMT-8
09:00
Hour
17
30. Mariela McIlwraith
Mariela McIlwraithCMP, CMM, MBA
@meetingchange
President | Meeting Change
About Mariela
Mariela McIlwraith specializes in business strategy, economics
and corporate responsibility. She has over 15 years of
experience and has worked in both Canada and the United
States. She is a Past Chair of the Content Advisory Council for
Meeting Professionals International (MPI) and a Past President
of the MPI British Columbia Chapter. She has served as a
Trustee of the GMIC Sustainable Meetings Foundation.
Mariela is the co-author of Ethics and Corporate Social
Responsibility in the Meetings and Events Industry, a part of
the Wiley Event Series, and is the Executive Editor of the
Convention Industry Council Manual, 9th Edition, published in
2014. She was named on the Meetings Trendsetters list in June,
2014 by Meetings Focus.
GMT-5
1PM
GMT+1
19:00
GMT
18:00
GMT-4
14:00
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13:00
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12:00
GMT-7
11:00
GMT-8
10:00
Hour
18
Guelph
31. Shawna McKinley
Shawna McKinley
@s_mckinley
Director of Sustainability | MeetGreen®
About Shawna
Shawna McKinley is a sustainability specialist who believes in
the power of events to make the world a better place. She helps
event professionals take practical, smart steps to improve their
events through zero waste and carbon conscious choices that
generate social good, business value, and happy event
participants.
Since 1996 Shawna has worked at the crossroads of event
management and sustainability. Her journey began with the
the 1994 Commonwealth Games in Victoria, BC, has evolved
through the creation and cultivation of numerous community
festivals as an event planner and through environmental
advocacy projects in the non-profit sector.
Shawna’s passion for this work continues in the present and
future by helping my clients realize the social, environmental
and business benefits of sustainable events.
GMT-8
11AM
Vancouver
GMT
19:00
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15:00
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14:00
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13:00
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12:00
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11:00
GMT-10
09:00
Hour
19
32. Paul Salinger
Paul Salinger
@psalinger
Vice President, Marketing | Oracle
About Paul
Paul Salinger’s goals have always been to challenge
conventions, come up with creative ideas for delivering
content and messages and stay at forefront of what is possible
within constraints of budgets. He is an avid supporter of event
sustainability, speaking and volunteering to further the cause.
He has held a number of GMIC global board positions
including President, and often helps craft their annual
Sustainable Meetings Conference.
A Theatre Arts major in college, Paul spent 15 years in event
production management after graduating. He worked as an
event executive producer/creative director independently and
for various event marketing companies for the subsequent 10
years. Paul then spent eight years as creative concepts/event
strategies/strategic communications role for Oracle
marketing, working his way to his current position as Vice
President, Marketing and bringing sustainability to major
corporate events such as Oracle Open World.
GMT-8
12PM
SanFrancisco
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20:00
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16:00
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15:00
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14:00
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13:00
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12:00
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10:00
Hour
20
33. Jessie States
Jessie States
@Jessie_States
Manager, Professional Development
Meeting Professionals International (MPI)
About Jessie
Jessie States delivers education in support of MPI’s global live
event portfolio by researching, sourcing, evaluating and
managing speakers, trainers and facilitators for MPI and MPI
partner programs. She also works to create industry-leading
case studies and sessions, sharing best practices from
companies across the globe.
Jessie joined MPI as a storyteller for The Meeting Professional
magazine. She quickly showed a passion for events and moved
over to research before joining the education team as content
designer. Jessie is now responsible for the "future of meetings"
area at MPI's annual World Education Congress, showcasing
unique learning experiences and personalized education. With
a bachelor's degree in journalism, Jessie has won several
honors for her writing from the Texas Press Association, the
Society of Business Publication Editors and APEX.
GMT-6
3PM
Dallas
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17:00
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14:00
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13:00
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11:00
Co-hosted with
LISA HOLMES
Hour
21
34. Lisa Holmes
Lisa Holmes
@mdreamcrusher
CSR Enthusiast
About Lisa
Lisa Holmes is an enthusiastic supporter of CSR and
sustainability efforts within the travel, hospitality and events
industry. A meeting planner within the Canadian government
for the past decade, she is also an active member of the Ottawa
Chapter of MPI as a volunteer on the Program and Education
Committee, the Community Outreach and CSR Committee and
the National Meetings Industry Day (NMID) Committee.
In 2012, Lisa organized an educational workshop for MPI
Ottawa called Next Steps in Sustainable Events, bringing
together experts in sustainability while securing a sponsorship
with EventMobi, which helped to introduce Ottawa Chapter
planners to how technology contributes to making events
sustainable. Lisa is a recipient of the MPI Ottawa Chapter
Volunteer of the Year award and the Queen Elizabeth Diamond
Jubilee Medal.
GMT-5
4PM
Ottawa
GMT
21:00
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17:00
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16:00
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14:00
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13:00
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11:00
Co-hosted with
JESSIE STATES
Hour
21
35. Jinny Wu
Jinny Wu
@JinnyWu
Communications Manager
Vancouver Convention Center
About Jinny
Jinny is an accomplished communications professional with
over 13 years of experience in corporate communications and
public relations for complex organizations in different industry
sectors, including tourism and meetings and conventions,
health and government.
As Communications Manager for the award-winning
Vancouver Convention Centre, Jinny leads the development and
delivery of an overall communications strategy for the
organization, and their corporate social responsibility
programs, working on initiatives with recognized charities.
Jinny is a member of the International Association of Business
Communicators, and has volunteered as a mentor to
communications students though the organization and the
Convention Centre. She was also a past Board of Director for
the Downtown Vancouver Association.
GMT-8
2PM
Vancouver
GMT
22:00
GMT-4
18:00
GMT-5
17:00
GMT-6
16:00
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15:00
GMT-8
14:00
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12:00
Hour
22
36. Nancy Zavada
Nancy Zavada CMP
@nancyjzavada
Principal | MeetGreen®
About Nancy
Nancy Zavada began her career in the meetings industry in
1978, and founded MeetGreen in 1994. Internationally
recognized as a leader in the environmentally responsible
meeting and event management field, she served on the Live
Earth Global Green Team and was named one of “The 25 Most
Powerful People in the Meetings Industry” by MeetingNews
Magazine in 2003 and 2008.
Nancy is co-founder of the Green Meeting Industry Council, a
Past President of Meeting Professionals International – Oregon
Chapter, and was twice awarded Planner of the Year. Nancy is
coauthor of “Simple Steps to Green Meetings and Events.” Her
blog, “Pretentious Musings of a Meet Green Martyr” shares
resources, tips, ideas and funny stories about the life of a green
meeting planner.
GMT-8
3PM
Portland
GMT
23:00
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19:00
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18:00
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15:00
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13:00
Hour
23
37. Gabriela Guzman Martinez
Gabriela Guzman CMP SEPC
@ptcice
Partner/Operations Manager | Ptcice
About Gaby
Gabriela Guzman is Operations Manager at a leading company
in Mexico specialized in the organizing and coordinating of
national and international events. From conventions to
exhibits, incentives to seminars, she plans and executes
corporate events with an eye to social, economic and
environmental responsibility.
A member of MPI since 2007 and GMIC since 2013, Gaby was
among the first to earn GMIC’s Sustainable Events Professional
Certificate (SEPC). Gaby works to bring the APEX/ASTM
Environmentally Sustainable Event Standards to Ptcice and it’s
clients, where they manage every project under a Sustainability
Policy which provided a new way of doing events to minimize
their impact on the environment and the community.
GMT-6
6PM
MexicoCity
GMT-4
20:00
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19:00
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18:00
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17:00
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16:00
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14:00
Hour
24
38. Our #CSRshareDay Champions
joined in the Twitter discussion
throughout the day.
Learn about our champions in the following
pages, and remember...
Continue to follow @CSRshareDay as well as our
hashtag #CSRshareDay on Twitter, and ask
questions, share your tips and learn from your
eventprof colleagues worldwide.
➔ Check out our Facebook page, too!
Champions
39. Champions At a Glance
JAN
22
2015
During our 24 hours of hosted tweets, our
CSR Champions engaged at various times
throughout the day, from across the globe.
Scroll through the following pages to see
their bio and city and time zone.
Barcelona: Rosa Garriga
Cusco: Mandy Kalitsis
Miami: Katherine Manfredi
Oakland: Johanna R. Walsh
San Diego: Midori Connolly
Stockholm: Jan Peter Bergkvist
Toronto: Trevor Lui
Vancouver: Tahira Endean
Washington, DC: Joan Eisenstodt
West Palm Beach: Danielle Adams
40. Andrew Walker
Rosa Garriga
@rosa_garriga
Marketing & Communications Manager
myQaa
About Rosa
Rosa is the Marketing & Communications manager of myQaa, a
mobile event app company specialized in boosting attendee
engagement and networking. With a background in event ROI
measurement and meeting design, Rosa is passionate about
events that are aligned with an organisation’s strategic
objectives and CSR principles.
Rosa is also a lecturer and speaker at several universities and
industry events - EIBTM, Primer Simposio de eventos de
Cotelco (Medellín, Colombia), Universidad Complutense de
Madrid, CETT, ESDEN Business School, amongst others - and
jury member of Eventex Awards International. She has been
included in PCMA’s “20 in their twenties” inaugural class,
which honors the top young event industry professionals.
Barcelona
GMT+1
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THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
41. Andrew Walker
Mandy Kalitsis
@Majestic_Peru
Co-Founder & General Manager | Majestic Peru
About Mandy
Mandy Kalitsis’ love of South America started with a 6-month
internship in Argentina, working with a small environmental
organization after finishing her degree in biology and further
studies in environmental restoration. She traveled through
Bolivia, Chile, Peru and Brazil before returning to her home
town of Toronto, Canada. She soon headed back to Peru, this
time to work in tourism, and quickly added Ecuador and
Venezuela to her list of countries visited; she has an affinity
for food, nature, the traditions and lifestyles of local
communities and the opportunity to explore new places.
Mandy has been the tour leader to hundreds of people in her
adopted home of Peru and has had the opportunity to see
both the good and the bad of one of the world’s largest
industries, tourism, and understands the need for
responsible cultural and environmental practices and the
sharing of benefits with those in remote places who make our
experiences possible.
Cusco
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PET
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CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
42. Katherine Manfredi
Katherine Manfredi CMM CIS
@KManfredi
Managing Partner | Manfredi & Associates, Inc.
About Katherine
Katherine Manfredi is an accomplished events professional,
speaker, trainer and writer committed to advancing CSR.
Trained as an MPI CSR Platinum Speaker and Approved GMIC
(Green Meeting Industry Council) Trainer for the APEX/ASTM
Environmentally Sustainable Event Standards, Katherine is Co-
founder, GMIC Florida/ Caribbean Chapter and MPI Advisor to
USGBC Hospitality Advocacy Committee and Green Destination
Orlando.
Katherine was Site Global Conference 2013 Sustainability
Committee Member; GMIC Global Board Director & Chapter
Board Member; ISO 20121 Sustainable Event Standard
Development MPI Rep; Sustainable Meetings Conference 2013
Program Chair & Conference Co-Chair 2012; MPI SEC 2009
Steering Committee Member & Chair, Green Initiatives & CSR.
Miami
GMT-5
EST
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
43. Katherine Manfredi
Johanna R. Walsh CMP
@johannarwalsh
Eco-Event Consultant | Twirl Management
About Johanna
As a green event planner, Johanna Walsh’s primary focus is on
creating techniques and tools to create flawless, beautiful and
effective meetings and events with sustainability and the
environment at the core of the planning process. She sees that
“What goes in must come out -- and to limit what comes out and
goes into landfill takes responsible planning.”
Johanna has founded, branded, and marketed a certified green
event planning company, providing a range of services
including marketing, green consulting, education and metrics.
Currently she is working on lectures, networking with other
green planners and professionals to strengthen her skills and
reputation. Johanna finds the 'open source' nature (pun
intended) of the green events community refreshing as we are
all breaking new ground and leaders in our industry.
Oakland
GMT-8
PST
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
44. Midori Connolly
Midori Connolly
@AVGirlMidori
Principal | AVGirl Productions
About Midori
Midori Connolly is Principal at AVGirl Productions and best
known for producing the first set of best practices for
Sustainable AV Staging. She provides support to meetings and
events for clients around the world, with specialties in turnkey
hybrid meeting solutions and green(er) AV production.
Recently appearing in Wired Magazine, she was also
recognized as a Platinum Speaker by MPI and a Best-in-Class
Speaker for PCMA.
Midori has been named to the Most Innovative Event
Professionals by BizBash Media and 40 Under 40 for both
Collaborate and Connect Magazines. She is the AVGirl advice
columnist for PlanYourMeetings.com, served as 2012-2014
Chair of the Infocomm International Rental & Staging Council
and was the only woman who served on InfoComm’s first-ever
Green AV Task Force. Midori truly is devoted to making
technology more human, approachable and sustainable.
GMT-8
PST
SanDiego
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
45. Andrew Walker
Jan Peter Bergkvist
@sleepwellAB
Owner and Senior Advisor | SleepWell AB
About Jan Peter
Jan Peter "JP" Bergkvist has been active in the field of
sustainable business at an executive level in the hospitality in
industry since the early nineties - 15 years with Scandic with
the last 9 years in an executive management position including
4 years with Hilton International in the role of Director of
Environmental Sustainability.
In January 2009, he stepped back from his position as Vice
President Sustainable Business at Scandic to a role of senior
advisor, working in his own business SleepWell AB. In 2010 he
published the book Sustainability in Practice – a fast guide for
business leaders followed in 2013 by the Swedish guidebook to
ISO 20121 and in 2014 by the sustainability guide for the
Swedish tourism industry, published by Visita, the Swedish
hospitality industry association.
Stockholm
GMT+1
CET
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
46. Trevor Lui
Trevor Lui
@LuiSays
Director of Operations & Sustainability
The International Centre
About Trevor
Growing up in the family restaurant business, the love for food
and events is in Trevor Lui’s DNA. From dish lines in a tiny
restaurant to producing some of the largest and most
prestigious events in Canada, he’s always focused on thinking
outside conventional trends and a strong advocate for change.
Trevor’s love will always be with food, drink and events but the
focus is now strategic; as Director of Operations &
Sustainability for The International Centre, his passion is in the
development of sustainable events and transforming the
experience for today and the future. Whether it’s local
ingredient sourcing, philanthropy or carbon reduction, his
mission is simple; utilize his twenty years of knowledge and
experience to change the way people think before they plan to
meet, eat and socialize.
GMT-5
EST
Toronto
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
47. Tahira Endean
Tahira Endean CMP BHM
@TahiraCreates
Manager, Events | QuickMobile
About Tahira
From groups of 14 to 15,000... producing the welcome reception
for 2,500 Meeting Professionals at MPI WEC Vancouver 2010,
Container Port openings (Prince Rupert), Olympic and
Paralympic Games (Beijing and Vancouver/Whistler), from
ballrooms to glaciers, rainforests to the Olympic Cauldron plaza
and on three continents (so far!) Tahira Endean has had
fantastic opportunities to both lead and be part of amazing
teams to design and deliver an incredible range of events.
Tahira bring creative energy to events, bringing brands to life
through appropriate and engaging environments and
thoughtful, relevant experiences. She uses a combination of
ubiquitous technology and human nature to create relevance
and support innovation across industries. Her goal? Having fun
while we work, and embracing the challenges that arise while
seeking workable solutions that positively influence outcomes.
GMT-8
PST
Vancouver
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
48. Joan Eisenstodt
Joan Eisenstodt
@joaneisenstodt
Consultant | Eisenstodt Associates LLC
About Joan
Joan Eisenstodt founded DC-based Eisenstodt Associates in 1981
to provide meetings and hospitality consulting, training and
facilitation. An informed and engaging trainer, she is involved
in ASAE, DMAI, MPI, PCMA, and SGMP.
A life-long learner, Joan’s passionate teaching has been
honored by MPI, HSMAI, IACC, PCMA and NSA. Joan was a 2004
inductee into the CIC Hall of Leaders. She educates in all she
does including her activity in social media. Interact with her on
twitter @joaneisenstodt and @meetingsfocus.
GMT-5
EST
Washington,DC
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
ZONE
ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY
49. Danielle Adams
Danielle Adams CMP
@DNACSR
Planning Specialist
About Danielle
Danielle Adams brings her 20+ years experience planning and
managing events to her industry writing with Prevue magazine,
as well as her many volunteer roles, including her most recent
as a judge for MPI’s Rise Awards. Danielle has contributed to
event sustainability as a GMIC Accredited Trainer for the
APEX/ASTM standards, MPI US rep to the development of the
ISO 20121 standards, GMIC Advisor to USGBC Hospitality
Advocacy Committee and Co-founding the GMIC Florida/
Caribbean Chapter.
Her passion and experience in travel and sustainability
enhance her articles highlighting the latest trends she
encounters while speaking, planning and managing sustainable
events. To keep herself sustainable, she practices and teaches
Ashtanga Yoga. Danielle recently achieved a life-long dream of
traveling to Machu Picchu, Peru, and practicing yoga with
locals and global enthusiasts.
GMT-5
EST
WestPalmBeach
THIS CSR
CHAMPION
IS BASED IN
THE CITY
AND TIME
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ABOVE AND
JOINED IN
JAN 22 AT
VARIOUS
TIMES
THROUGH
THE DAY