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14 HOW TO GET MORE How To Get More From SlideShare - Super-Simple Tips For Content Marketing

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14 HOW TO GET MORE FROM SLIDESHARE | Create Your Content
Proof it to perfection
Nothing derails your authority on any platform
like publishing sloppy, error-filled content,
and SlideShare is no exception.
To ensure that your presentations uphold
your company values and quality standards,
follow the proofing process that
Roger C. Parker recommends in
22 To-dos for SlideShare Success:
© 2012 Roger C. Parker | www.publishedandprofitable.com | 2
TOPIC
QUESTION
YES?
N
HANDOUTS
Presentation
title
Does the presentation title appear at the top
of each handout page?
Contact infor-mation
Does your firm’s name URL, and contact in-
formation appear at the bottom each page?
Page numbers Does the page number appear on each page
of your presentation handouts?
Typography Are header and footer type faces, type size,
and type style appropriate & consistent?
Alignment Does header and footer text align with the
slide thumbnails on each handout page?
Text frames Did you add slide frames, or borders, to
handouts only when necessary?
UPLOADING
Conversion Did you convert presentation files to Adobe
Acrobat PDF’s to preserve text formatting?
Links Did you check each link after uploading your
presentation to SlideShare?
Notes Did you create Notes pages to rehearse your
narration and improve SEO results?
Tags Did you double-check the tags appearing with
your SlideShare presentation?
Video Have you explored ways to use video to rein-
force key ideas in your presentation?
Promotion Did you link your SlideShare presentation to
Facebook, LinkedIn, other social media?
© 2012 Roger C. Parker | www.publishedandprofitable.com
Roger C. Parker’s Published & Profitable
SlideShare Proofing Checklist
PROJECT DATE
TOPIC QUESTION YES? NO? SEE SLIDE #
SLIDES
Layout Are slide titles and text consistently aligned
and placed on each slide?
Slide number Does the slide number appear on each slide,
except the title slide?
Typeface
choices
Are typeface choices consistent with the type-
faces used elsewhere in your marketing?
Fonts Unless you converted your visuals to PDFs,
did you limit your typeface choices to those
SlideShare supports?
Type size Is the type size used in slide titles and lists
consistent from slide to slide?
Line spacing Is text line spacing consistent from slide to
slide?
List spacing Did you add extra space between items in
bullet or text lists?
Proper nouns Did you double-check the spelling of proper
nouns, industry-specific terms, and jargon?
Graphic Are graphics properly aligned with adjacent
text and graphics?
Borders Have you been consistent in your use of bor-
ders around graphics?

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14 HOW TO GET MORE FROM SLIDESHARE | Create Your Content Proof it to perfection Nothing derails your authority on any platform like publishing sloppy, error-filled content, and SlideShare is no exception. To ensure that your presentations uphold your company values and quality standards, follow the proofing process that Roger C. Parker recommends in 22 To-dos for SlideShare Success: © 2012 Roger C. Parker | www.publishedandprofitable.com | 2 TOPIC QUESTION YES? N HANDOUTS Presentation title Does the presentation title appear at the top of each handout page? Contact infor-mation Does your firm’s name URL, and contact in- formation appear at the bottom each page? Page numbers Does the page number appear on each page of your presentation handouts? Typography Are header and footer type faces, type size, and type style appropriate & consistent? Alignment Does header and footer text align with the slide thumbnails on each handout page? Text frames Did you add slide frames, or borders, to handouts only when necessary? UPLOADING Conversion Did you convert presentation files to Adobe Acrobat PDF’s to preserve text formatting? Links Did you check each link after uploading your presentation to SlideShare? Notes Did you create Notes pages to rehearse your narration and improve SEO results? Tags Did you double-check the tags appearing with your SlideShare presentation? Video Have you explored ways to use video to rein- force key ideas in your presentation? Promotion Did you link your SlideShare presentation to Facebook, LinkedIn, other social media? © 2012 Roger C. Parker | www.publishedandprofitable.com Roger C. Parker’s Published & Profitable SlideShare Proofing Checklist PROJECT DATE TOPIC QUESTION YES? NO? SEE SLIDE # SLIDES Layout Are slide titles and text consistently aligned and placed on each slide? Slide number Does the slide number appear on each slide, except the title slide? Typeface choices Are typeface choices consistent with the type- faces used elsewhere in your marketing? Fonts Unless you converted your visuals to PDFs, did you limit your typeface choices to those SlideShare supports? Type size Is the type size used in slide titles and lists consistent from slide to slide? Line spacing Is text line spacing consistent from slide to slide? List spacing Did you add extra space between items in bullet or text lists? Proper nouns Did you double-check the spelling of proper nouns, industry-specific terms, and jargon? Graphic Are graphics properly aligned with adjacent text and graphics? Borders Have you been consistent in your use of bor- ders around graphics?

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