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Job Search
In The Age Of AI -
5 Practical Tips
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Title
Text
IntroductionIntroduction
If you haven’t searched for a job in recent years, things have changed significantly and will
continue to evolve thanks to artificial intelligence (AI). According to a Korn Ferry Global
survey, 63% of respondents said AI had altered the way recruiting happens in their
organization.
Not only do candidates have to get past human gatekeepers when they are searching for a
new job, but they also have to pass the screening of artificial intelligence that continues to
become more sophisticated.
Job Search In The Age Of Artificial Intelligence –
5 Practical Tips
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Title
Text
IntroductionIntroduction
Recruiting and hiring new employees is an expensive endeavour for organizations, so they
want to do all that’s possible to find candidates who will make valuable long-term
employees for a good return on their recruitment investment.
Here are a few things candidates and organizations need to keep in mind when AI is part of
the job search.
Job Search In The Age Of Artificial Intelligence –
5 Practical Tips
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
How AI Helps In The Recruiting Process
Just like in other industries, artificial intelligence has the potential to streamline the job search
process and take over time-consuming tasks for humans. There are several ways artificial
intelligence helps candidates and companies during a job search and throughout the
recruiting and hiring process.
Candidates can use artificial intelligence job-seeking tools to find open positions that match
their particular skill-set and discover organizations with the culture they want. This alone can
save candidates an incredible amount of effort in an already time-consuming activity.
Similarly, AI can conduct candidate outreach much more efficiently for companies so they can
find candidates actually suited for the role.
When the CV screening process is automated, it is much more efficient—appreciated by
candidates and human resources departments alike. Additionally, since recruiters won’t get
bogged down in the CV review process, they have more time to nurture relationships with
candidates.
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
How AI Helps In The Recruiting Process
AI-powered chatbots are responsive and quick to support a candidate during the application
process. Having a chatbot handle inquiries from candidates is another way artificial
intelligence frees up the time for human personnel to handle tasks only they can tackle.
Artificial intelligence helps organizations avoid the inevitable unconscious bias that seeps into
the recruiting process when humans are determining which candidates to consider for a
position. In addition, it can help companies identify growth opportunities for existing
employees, training needs that set employees up for success and future promotions, and
matches high-performers currently on staff to new opportunities.
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Challenges Presented by
AI Tools in The Recruitment Process
Candidates need to learn how to adjust their resumes and CVs to get through the artificial
intelligence gatekeepers. If they don’t modify their approach, they won’t be matched with jobs
and organizations that might be a good fit. They also need to be prepared to succeed if they
are asked to an automated interview—where a candidate interacts with AI instead of a human.
There are even businesses popping up that will help candidates “beat AI” in order to get a job.
Artificial intelligence allows organizations to scan multiple data points about each candidate.
Not only are social media accounts reviewed, but it’s possible to critique multiple factors that
make up the digital footprint of a candidate—something that would be impossible if only
humans were assigned the task. This brings up interesting privacy questions regarding what
information can be used to qualify candidates.
In addition to requiring a lot of data to work effectively, artificial intelligence can also learn
human bias if the data set and algorithms they operate from have bias. Also, attitude, work
ethic, and other attributes are difficult for a robot to critique but have also been a part of the
hiring process.
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Practical Tips For Job-Seekers
To Prepare for AI in the Job Search
When you prepare your written materials to apply to a job, match the words you use with
the terminology and keywords from the job posting. If they request someone who knows
AP, be sure to have AP on your resume and cover letter and not accounts payable.
Use Keywords In Your CV and Cover
Letter That Would Be Relevant For The
Position You Seek
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Practical Tips For Job-Seekers
To Prepare for AI in the Job Search
Be sure your materials are still readable and grammatically correct. Don't assume that
since a bot will be reviewing your materials, you must stuff your CV with keywords to get
past their algorithms. If you make it past the bots, humans will still review your CV, and
they won't be impressed by your skills if your written communication is barely intelligible.
Write Like a Human
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Practical Tips For Job-Seekers
To Prepare for AI in the Job Search
While you must take care to have a respectable online presence, if you don’t have any at
all, you might be at a disadvantage. Be sure your LinkedIn profile is up to date and
depending on the role you seek, a personal website for your job search might also be
helpful.
Have An Online Presence
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Practical Tips For Job-Seekers
To Prepare for AI in the Job Search
Make it easy for AI software and recruiters to contact you if they find you online. People
can miss out on job opportunities if they have all of their online settings private. You can
create an email address just for the job search and set up a Google Voice number that
can be forwarded to your phone to take messages.
Be Sure Your Contact Info Is Public
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Practical Tips For Job-Seekers
To Prepare for AI in the Job Search
Interviews conducted by AI bots won’t just be verifying what you say during the interview,
but how you say it. Not only will word choices be assessed, but also facial expressions
and body language. I have recently written about the ways Unilever is now using AI in
their recruitment, which will give you more insights.
Artificial intelligence has changed the job search process. In order to compete, candidates
must respond to the new reality.
Be Prepared For Digital Interviews
© 2017 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website
© 2017 Bernard Marr , Bernard Marr & Co. All rights reserved
© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a
strategic business & technology advisor to governments and companies. He helps
organisations improve their business performance, use data more intelligently, and
understand the implications of new technologies such as artificial intelligence, big data,
blockchains, and the Internet of Things.
LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent
contributor to the World Economic Forum and writes a regular column for Forbes. Every day
Bernard actively engages his 1.5 million social media followers and shares content that
reaches millions of readers.
Visit The
Website
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© 2018 Bernard Marr, Bernard Marr & Co. All rights reserved
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Job Search In The Age Of Artificial Intelligence - 5 Practical Tips

  • 1. Job Search In The Age Of AI - 5 Practical Tips
  • 2. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Title Text IntroductionIntroduction If you haven’t searched for a job in recent years, things have changed significantly and will continue to evolve thanks to artificial intelligence (AI). According to a Korn Ferry Global survey, 63% of respondents said AI had altered the way recruiting happens in their organization. Not only do candidates have to get past human gatekeepers when they are searching for a new job, but they also have to pass the screening of artificial intelligence that continues to become more sophisticated. Job Search In The Age Of Artificial Intelligence – 5 Practical Tips
  • 3. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Title Text IntroductionIntroduction Recruiting and hiring new employees is an expensive endeavour for organizations, so they want to do all that’s possible to find candidates who will make valuable long-term employees for a good return on their recruitment investment. Here are a few things candidates and organizations need to keep in mind when AI is part of the job search. Job Search In The Age Of Artificial Intelligence – 5 Practical Tips
  • 4. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved How AI Helps In The Recruiting Process Just like in other industries, artificial intelligence has the potential to streamline the job search process and take over time-consuming tasks for humans. There are several ways artificial intelligence helps candidates and companies during a job search and throughout the recruiting and hiring process. Candidates can use artificial intelligence job-seeking tools to find open positions that match their particular skill-set and discover organizations with the culture they want. This alone can save candidates an incredible amount of effort in an already time-consuming activity. Similarly, AI can conduct candidate outreach much more efficiently for companies so they can find candidates actually suited for the role. When the CV screening process is automated, it is much more efficient—appreciated by candidates and human resources departments alike. Additionally, since recruiters won’t get bogged down in the CV review process, they have more time to nurture relationships with candidates.
  • 5. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved How AI Helps In The Recruiting Process AI-powered chatbots are responsive and quick to support a candidate during the application process. Having a chatbot handle inquiries from candidates is another way artificial intelligence frees up the time for human personnel to handle tasks only they can tackle. Artificial intelligence helps organizations avoid the inevitable unconscious bias that seeps into the recruiting process when humans are determining which candidates to consider for a position. In addition, it can help companies identify growth opportunities for existing employees, training needs that set employees up for success and future promotions, and matches high-performers currently on staff to new opportunities.
  • 6. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Challenges Presented by AI Tools in The Recruitment Process Candidates need to learn how to adjust their resumes and CVs to get through the artificial intelligence gatekeepers. If they don’t modify their approach, they won’t be matched with jobs and organizations that might be a good fit. They also need to be prepared to succeed if they are asked to an automated interview—where a candidate interacts with AI instead of a human. There are even businesses popping up that will help candidates “beat AI” in order to get a job. Artificial intelligence allows organizations to scan multiple data points about each candidate. Not only are social media accounts reviewed, but it’s possible to critique multiple factors that make up the digital footprint of a candidate—something that would be impossible if only humans were assigned the task. This brings up interesting privacy questions regarding what information can be used to qualify candidates. In addition to requiring a lot of data to work effectively, artificial intelligence can also learn human bias if the data set and algorithms they operate from have bias. Also, attitude, work ethic, and other attributes are difficult for a robot to critique but have also been a part of the hiring process.
  • 7. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Practical Tips For Job-Seekers To Prepare for AI in the Job Search When you prepare your written materials to apply to a job, match the words you use with the terminology and keywords from the job posting. If they request someone who knows AP, be sure to have AP on your resume and cover letter and not accounts payable. Use Keywords In Your CV and Cover Letter That Would Be Relevant For The Position You Seek
  • 8. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Practical Tips For Job-Seekers To Prepare for AI in the Job Search Be sure your materials are still readable and grammatically correct. Don't assume that since a bot will be reviewing your materials, you must stuff your CV with keywords to get past their algorithms. If you make it past the bots, humans will still review your CV, and they won't be impressed by your skills if your written communication is barely intelligible. Write Like a Human
  • 9. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Practical Tips For Job-Seekers To Prepare for AI in the Job Search While you must take care to have a respectable online presence, if you don’t have any at all, you might be at a disadvantage. Be sure your LinkedIn profile is up to date and depending on the role you seek, a personal website for your job search might also be helpful. Have An Online Presence
  • 10. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Practical Tips For Job-Seekers To Prepare for AI in the Job Search Make it easy for AI software and recruiters to contact you if they find you online. People can miss out on job opportunities if they have all of their online settings private. You can create an email address just for the job search and set up a Google Voice number that can be forwarded to your phone to take messages. Be Sure Your Contact Info Is Public
  • 11. © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Practical Tips For Job-Seekers To Prepare for AI in the Job Search Interviews conducted by AI bots won’t just be verifying what you say during the interview, but how you say it. Not only will word choices be assessed, but also facial expressions and body language. I have recently written about the ways Unilever is now using AI in their recruitment, which will give you more insights. Artificial intelligence has changed the job search process. In order to compete, candidates must respond to the new reality. Be Prepared For Digital Interviews
  • 12. © 2017 Bernard Marr , Bernard Marr & Co. All rights reserved © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a strategic business & technology advisor to governments and companies. He helps organisations improve their business performance, use data more intelligently, and understand the implications of new technologies such as artificial intelligence, big data, blockchains, and the Internet of Things. LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent contributor to the World Economic Forum and writes a regular column for Forbes. Every day Bernard actively engages his 1.5 million social media followers and shares content that reaches millions of readers. Visit The Website © 2017 Bernard Marr , Bernard Marr & Co. All rights reserved © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved Bernard Marr is an internationally best-selling author, popular keynote speaker, futurist, and a strategic business & technology advisor to governments and companies. He helps organisations improve their business performance, use data more intelligently, and understand the implications of new technologies such as artificial intelligence, big data, blockchains, and the Internet of Things. LinkedIn has ranked Bernard as one of the world’s top 5 business influencers. He is a frequent contributor to the World Economic Forum and writes a regular column for Forbes. Every day Bernard actively engages his 1.5 million social media followers and shares content that reaches millions of readers. Visit The Website
  • 13. Title Subtitle Be the FIRST to receive news, articles, insights and event updates from Bernard Marr & Co straight to your inbox. Signing up is EASY! Simply fill out the online form and we’ll be in touch! © 2018 Bernard Marr, Bernard Marr & Co. All rights reserved