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What might an employee journey
map mean in your company?
bamboohr.com pynhq.com
Before we start, ponder this question
Create Your Own Employee Journey Map
bamboohr.com pynhq.com
Amy Frampton
VP of Marketing
BambooHR
Lindsey Caplan
Lead Comms Strategist
Pyn.
Joris Luijke
Cofounder, CEO
Pyn.
bamboohr.com pynhq.com
What is personalization?
Why does it matter?
bamboohr.com pynhq.com
100%
...increase Emails
since Covid-19
PoliteMail
80%
...dislike company
communication
Project.20
bamboohr.com pynhq.com
Communication fatigue is real
40%
...of corporate
communication is read
Pyn
bamboohr.com pynhq.com
During intros, think about this:
What does an Employee
Journey map mean in your
company?
Take-aways
● Tools to map your Employee Journey
● Cool examples from top brands like Shopify, Snyk,
Bluevine, and Flexport.
● Information on how your HRIS data can trigger
lots of automated support nudges
bamboohr.com pynhq.com
1 The what and why of an employee
journey map
2 How companies are using one -
and how you can too
2 parts
bamboohr.com pynhq.com
Part I
The what and why of an
Employee Journey Map
bamboohr.com pynhq.com
EVENT
bamboohr.com pynhq.com
EVENT PROFILE
bamboohr.com pynhq.com
EVENT PROFILE MESSAGE
EVENT PROFILE MESSAGE ENGAGEMENT
bamboohr.com pynhq.com
Create Your Own Employee Journey Map
Introducing the
Employee Journey Map
bamboohr.com pynhq.com
Part II
How companies are using an
Employee Journey Map
and how you can too
bamboohr.com pynhq.com
Employees want to
choose how they are
communicated to. HR
is finally beginning to
realize this
Steve Alesch
Leadership Development
“
bamboohr.com pynhq.com
We give our people
personalized guidance
throughout their
Shopify journey
Julie Major G.
HR Technology & Ops Excellence
“
bamboohr.com pynhq.com
No message fits all.
We try to make our
communication personal
to every unique
situation.
Johnnie Thompson
Bluevine, Dir Comp and Benefits
“
bamboohr.com pynhq.com
We automate hundreds
of helpful messages for
our people based on
their unique situation
and circumstances
Dipti Salopek
Vp People
“
1. Audit your employee communications
2. Understand highest leverage “points of need”
3. Leverage data already in BambooHR
4. Start small
Getting started
bamboohr.com pynhq.com
bamboohr.com pynhq.com
Questions?
bamboohr.com pynhq.com
Thank you!
Follow BambooHR and Pyn on social media:
bamboohr.com/blog | pynhq.com

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Create Your Own Employee Journey Map